Master of Arts in Media and Development

at University of Westminster - Harrow Campus United Kingdom

Media professionals and media firms are united in their need to acquire the commercial, strategic and managerial skills to prosper in an industry undergoing constant fundamental change. This course is designed to address these needs, developing entrepreneurial leaders equipped to deal with the complex and novel challenges presented by new technologies, consumer behaviour, and evolving business models.

The course will enable you to identify and analyse strategic and operational problems and opportunities, understand, quantify and access national and international media markets, and use foresight and planning techniques to understand and respond to change. As well as being able to manage complex media projects, you will also have the skills to engage in strategic direction setting, deploy business-planning skills, and excel in leadership and implementation.

The course is delivered by academic staff with lengthy experience of advising and managing media organisations. Teaching methods are based around practical problems and include in-class exercises and individuals and group projects and assessment. Assignments will enable you to develop and apply your skills in creative project development and business planning.

Our course in Fashion Marketing and Promotion has been designed to cater for creative, passionate and motivated students who want to pursue a creative degree within the fashion industry and develop a solid understanding of business in our digital era.

The fashion promotion industry offers some of the most attractive jobs in the industry and our course allows you to experience the wide spectrum of this field. The course will also give you a much better understanding of how you could use your strengths to achieve your future ambitions in the arena of fashion promotion.

Our aim is to help you realise your potential by directing you to the areas that are of greatest interest to you, both for your studies and in the future. 

We’ve developed this course with expertise from the industry in order to respond to the changing needs of fashion brands in our current innovative fashion industry landscape. Our industry experts are increasingly looking for creative and digitally literate fashion business graduates to help drive their marketing and promotion strategy across multiple customer touchpoints. This course is designed to develop your creative, technical and business skills on a commercial level.

During your three years on the course, you'll be introduced to a wide range of fashion promotion and marketing projects, including trend, creative marketing and communication, branding, styling, visual merchandising photography, film and media, visual merchandising, branding, strategic marketing, digital creation and new development in social media.

You'll also have the opportunity to apply for a semester abroad during your second year of study at one of our partner institutions. Our exchange programme is designed to equip you with the creative skills, knowledge and practical experience, along with the development of a professional character that is key to successful employment.

The Illustration BA aims to provide an intellectual and creative space for students to explore and build skills in a range of traditional, digital and emerging image making technologies. Industry modules enable students to develop transferable professional skills that support creative agility, resilience and adaptability for rapidly evolving professional opportunities.

This course offers a flexible, interdisciplinary and multimedia approach to the study and practice of contemporary illustration and is developed through a range of industry-focused projects and self-defined contexts.

A supportive studio environment and learning community nurture your individual development and distinctive voice as both an illustrator and creative practitioner in the wider field of visual communication.

Studio-based projects, national and international competitions and live industry projects provide context and creative challenge, fostering experimentation and visual inquiry. You will have the creative space to explore and examine a range of processes and practices in both traditional and emerging technologies.

This exciting new multidisciplinary Master's programme is fully designed to reflect the needs of contemporary interactive media industries, bringing together creative technologies, interactivity and design practices within digital cultures with the user in mind.

Interactive Media Practice combines a wide range of digital creative technologies primarily combining digital literacies design, technology and interaction, through user-centred design for commercial outputs to an industry standard.

Interactive Media Practice places the user at the centre of the experience and focuses on design and content creation in areas such as mobile app development, wearables, games, rich media websites, interactive guides and installations, immersive VR, next generation advertising and virtual and augmented reality systems, through to social media powerful eMarketing and entrepreneurship through innovation protocol.

We live in an age where almost everything of what we do is connected to data. Big data and datafication - the increasing transformation of multiple aspects of everyday lives into digital data - pose great opportunities but also risks for contemporary societies. This new MA course addresses, explores and creatively utilises this transformation. We place an emphasis on current and future technologies and practices such as algorithms, artificial intelligence, big data, blockchain, data analytics and data mining, the Internet of Things, and others.

This multidisciplinary course brings together media / communication studies and computer science. It combines hands-on and applied approaches with theoretical learning and critical analysis. It will encourage collaboration, creative practice, group work and problem-based learning. You will apply tools and technologies to your own data challenges and projects, including from your existing professional or cultural, political, social and economic environments. The course also features optional modules from a range of disciplines across the University: Media and Communication Studies, Law, Computer Science, Politics and International Relations, Cultural Studies.

You will be introduced to the tools and approaches that can be used for collection, analysis, management and visualisation of data, as well as to the skills needed to critically think about the ethical, cultural, social and political implications of their practice.

This well-established Masters is the world-leading course in audio production, highly regarded both nationally and internationally. It is accredited by JAMES (consortium of music, entertainment and media industry organisations in the support of education and promotion of excellence). The course is designed to meet and exceed professional standards and will enable you to reach the highest level in the creative use of audio, and explore how creative ideas and new technologies can be combined, enhanced and redefined.

As the major media education site in Europe, the University's Harrow Campus includes 14 professional recording studios (three surround studios), a new teaching recording studio, Music Lab and an array of TV, post-production, radio, film and multimedia facilities built and equipped to the highest standards.

This innovative course develops your creative abilities in audio across music production, sound design, radio, TV, film and multimedia, all supported by a robust understanding of the technologies involved. You will be able to explore and expand as a creative artist while achieving control and experience of a professional audio environment.

This three-year degree is one of the best-known film courses in the world, with an international reputation for its academic and practical teaching.

Our students’ films are shown at festivals globally and have won a host of honours and awards, including Royal Television Society Awards, a Student Academy Award and a Grierson Best Student Documentary Award.

We operate from a purpose-built studio facility in Harrow, with two large film and television studios, a set construction workshop, a 3D workshop, and extensive post-production facilities. The environment is both scholarly and creative, with all students studying film history, criticism and aesthetics alongside their practical work.

You'll learn to collaborate creatively as you develop production specialisms in areas such as writing, producing, cinematography, directing, production design, editing and sound. You'll also gain the transferable and cognitive skills necessary for lifelong personal and professional development.

We aim to develop thinking filmmakers who have something to say to, and about, the world. A very high proportion of our students go on to work in film and television, and recent work from notable alumni includes The Greatest Showman and Nocturnal Animals (Seamus McGarvey, cinematographer), Senna and Amy (Asif Kapadia, director) and No Time to Die and Skyfall (Neal Purvis, screenwriter, producer). Under the Shadow, the first feature directed by 2005 graduate Babak Anvari, was selected as the UK entry for the 2017 Best Foreign Language film Oscar and won the Outstanding Debut Award at the 2017 BAFTA Awards.

The course receives substantial support from the industry and you will gain experience of working with professional actors, negotiating with facilities houses, equipment hire companies and local authorities.

Based at the recently refurbished Harrow Campus – home to the Westminster School of Arts – you will work alongside students from design, photography, music, fashion and journalism, in a unique hothouse of creative opportunity.

Through an excellent network of industry contacts, some of whom teach on the course, and including many alumni of the course, students have opportunities for part-time work, placements and work-related learning activities.

The second year includes a core work-based professional learning module in which students may undertake a short work placement and begin to develop their industry connections and awareness.

Students may also undertake an optional year-long placement between their second and third year.

Our Digital Media course will show you how to create and share your message professionally across any digital platform so you can truly connect with your audience. The course is flexible, giving you the time and space to explore different aspects of digital media. All students gain skills  in content creation, digital media production, storytelling, and research, alongside a critical appreciation of the role of media in society. Students then build on these practical skills and conceptual insights by choosing a specialism which reflects their interests and aspirations.

At the end of the first year, you will be able to choose from pathways in Media Production, Communication, Public Relations and Advertising, and Journalism.  You will have the opportunity to learn from industry professionals throughout the course and can benefit from our industry links by opting to complete a work placement year.  Alternatively, you might decide to expand your educational experience by studying aboard between Years 2 and 3. You will also have access to our award-winning Careers and Employability Service with its network of over 3,000 employers. 

This up-to-date blend of skills and knowledge will equip you to work successfully in a wide range of sectors and professions in digital media and beyond. Whether you want to work for a leading multinational, a start-up, a media outlet, the public sector or to launch your own company, this course will give you the broad expertise alongside the specialist knowledge you need, both when you enter the job market and into the future.

This highly regarded course offers a rigorous analysis of the political, economic, cultural and sociological factors which shape the practices and outcomes of mass media. It will give you the opportunity to study and research the main ways in which social scientists have analysed the role of the mass media and communication, and how to develop, evaluate and apply research to evaluate those theories.

The MA ensures that you will receive a relevant, well-grounded, high-quality education and skill base, and a clear and comprehensive understanding of communication and the mass media. It is designed both for those who already work in or want to work in the media, and for those who want to go on to pursue further academic research in media and communication.

This is an exciting and highly innovative course (developed in collaboration with the Media Diversity Institute) that seamlessly combines theory and modules providing or containing hands-on practical training in journalism or campaigning and public relations related to social and cultural diversity.

The course will give you the opportunity to study and research the main ways in which social scientists analyse the role of the mass media in the social construction, representation and understanding of difference and social diversity and get a critical understanding of the social and media structures and journalistic practices that impact upon these processes. It will also equip you with practical skills that will enable you to produce your own media product on a topic related to social and cultural diversity.

The course combines a portfolio of theory modules aimed to develop your knowledge and critical understanding of the processes of managing and making sense of cultural diversity, key issues in intercultural communication and of various aspects of the sociology of news with a number of practice-oriented modules intended to give you first hand experience in the practice of inclusive journalism.

Drawing upon this unique combination of rigorous theoretical engagement and specialist practical training, this course is designed to equip you with a comprehensive conceptual/theoretical grounding and the practical skills to engage in responsible media coverage of diversity, to practice culturally informed and inclusive journalism and to develop a career (whether practical, strategic, or research-based) involving understanding and responding to the challenges of social diversity.