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Master of Business Administration in Strategic Marketing

Master of Business Administration in Strategic Marketing

at Concordia University Wisconsin USA

Overview

Everywhere you go, you see the work of marketing professionals, whether it’s a billboard, a TV ad, a social media post or a brochure. In a world where everyone is vying for attention, you need to learn how to be strategic with your message. That’s why we created this program. Our experienced professors will help you discover how to plan, implement and manage marketing tasks like market segmentation, use of media and promotion, budgeting and evaluation. You’ll learn how to research your audience and share your message using the best channel - so you know you’ll be heard.

Being part of a diverse student body means that you’ll have the opportunity to hear other perspectives and think outside of the box. Together, you’ll gain practical skills to effectively employ marketing strategies like direct mail, lead generation, loyalty programs, social-marketing, store-traffic building and pre-selling in all types of media from print and broadcast to the web. You’ll also develop the confidence to organize a sales force through training, compensation, supervising and motivation. What’s more, you can learn this no matter where you are on the map Our courses are offered at our main campus, our off-site locations and online.

As a graduate of our MBA in Strategic Marketing, you’re going to understand the measurability and accountability of direct marketing and how it relates to your company’s overall strategy. You’ll have the practical skills you need to research how to market your products and the confidence to carry out your marketing strategies, no matter what platform you decide to use. Plus, you’ll be familiar with the tools and applications of the social media revolution and be ready to plan, implement, manage and measure your efforts.

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30

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

24

Duration

Concordia University Wisconsin

Location

Master of Business Administration in Strategic Marketing Assistant Fee

$14022

Tuition Fee

$0

Average Cost of Living

$60

Application Fee

Master of Business Administration in Strategic Marketing Admissions Requirements

  • Minimum Level of Education Required: To be accepted into this program, applicants must have a Bachelor's Degree.
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Where would you like to study*

Work Permit USA

Optional Practical Training or OPT is a period during which students, who have completed their degrees in the USA, are permitted to work for one year on a student visa by the United States Citizenship and Immigration Services (USCIS). OPT allows students to work for up to 3 years and develop real-world skills to survive in the competitive jobs market.

It is temporary employment for a period of 12-months that is directly related to the major area of study of an F-1 student. Eligible students have the option to apply for OPT employment authorization before completing their academic studies and/or after completing their academic studies.

A student can participate in three types of Optional Practical Training (OPT):

  1. Pre-Completion OPT: This is temporary employment provided to F-1 students before completion of their course of study.
  2. Post-Completion OPT: This is temporary employment available to F-1 students after completing their course of study.
  3. 24 Month STEM Extension: Students enrolled in STEM (Science, Technology, Engineering, and Mathematics) courses can a 24-month extension after their initial Post-Completion OPT authorization. 

Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

24

Duration

Study Visa

English Test Requirement

6.5

Minimum Overall Score

79.0

Minimum Overall Score

60.0

Minimum Overall Score

Other Courses by Concordia University Wisconsin,USA

Health Sciences, Nursing and Emergency Services

Bachelor of Science in Exercise Physiology

Exercise plays an important role in a person’s overall health and well-being, but if done incorrectly, it can have unpleasant consequences. An understanding of how the body responds and adapts to exercise can help a person achieve peak fitness, lose weight, prevent disease, and maintain physical wellness. CUW’s exercise physiology program can help you harness the expertise needed to be others’ guide on their path to optimal health.

At Concordia, we’re committed to students’ overall health. In fact, it’s written in our mission statement. So you can expect the groundwork to be laid for you to be able to go out and do the same for others. By choosing to major in our exercise physiology program, you’ll have plenty of opportunities to learn about the human body and how it responds and adapts to the stress of physical exertion. You’ll be exposed to the theoretical knowledge required to conduct safe and effective fitness evaluations for at-risk populations, and you’ll have ample opportunity to put that knowledge into practice through hands-on learning experiences.

In Concordia’s own Exercise Physiology Laboratory, you’ll learn to assess cardiovascular, neuromuscular, and pulmonary responses. And you’ll spend quite a bit of time studying the sciences to develop a broad understanding of the mechanics within the human body. With all of this knowledge, you can graduate well-prepared to sit for the nationally recognized certification exams offered through the American College of Sports Medicine and the National Strength and Conditioning Association. Once you graduate, you can choose to either immediately enter the workforce or pursue professional/graduate studies.

48 month

Duration

$ 31660

Tuition

It is by far the most important skill professionals have in the business world - the ability to communicate clearly, concisely, and accurately. Ironically, it is also the most widely overlooked and underestimated. Give yourself an advantage and pursue a degree in business communication. You’ll build the skills and techniques that can help your organization promote its goals, products, and services.

People think just because they communicate daily – both verbally and in written form – they don’t need to spend the time it takes to truly become adept at communicating. But even naturally gifted communicators can benefit from this program. During your time here, you’ll have the opportunity to study topics such as: public relations and press releases; group dynamics; leadership communication; interviewing strategies; conflict management skills; servant leadership; public speaking; social media theory and history; cross-cultural communication, and more. You’ll also have internship opportunities that will give you real-world experience to bring to your future workplace. Becoming a strong communicator is one of the best ways to ensure that you make a big impact in the world of business.

At the end of this program, you will not only be a stronger communicator, but also a better leader. You’ll know how to work with diverse groups, identify key messages worth sharing, and lead others by example. You’ll join the workforce with the hands-on experience needed to deliver your message -whether you’re communicating in the office, with friends and family, or to the media.

48 month

Duration

$ 31660

Tuition

Arts & Humanities

Bachelor of Arts in Art

You’ll be taking 25 credits of required coursework to give you a firm basis in drawing, color, design, art history, and aesthetics (the stuff that everyone who is serious about art needs to be aware of). But after that, you get to choose what aspects of art to focus on. We’ve got plenty of options to pick from and you’ve got 15 credits worth of courses to fill with whatever 2D or 3D electives inspire you!

By the time you finish this program you’ll have refined your artistic skills creating original designs, manipulating imagery, and applying design principles to visual communication. As you develop your unique artistic style, you will have a clearer understanding of how your artistic talents make a difference in the world. You will have an opportunity to showcase your work with an exhibit in the CUW Art Gallery and to assemble a professional portfolio highlighting the best of your work.

48 month

Duration

$ 31660

Tuition

In order to meet the diverse needs of congregations, you will gain a wide range of skills through completion of a theology major and two minors. Your first minor, Church Ministries, includes a specialization chosen from six areas of church ministry. These include: Evangelism, Missions, Parish Teaching, Youth Ministry, Christian Service Learning & Leadership, and Social Ministry (for men) or Pre-Deaconess (for women intending to enroll in the deaconess programs at either of the LCMS seminaries). Your second minor is Nonprofit Management. For those of you who really want to specialize in more than one area of church ministry, it’s possible to do so by carefully choosing electives that apply.

While all courses and doctrine are taught in accord with the Lutheran confessions, men and women of any denomination are welcome to join this program. Only members of The Lutheran Church—Missouri Synod will be certified and may be eligible to be rostered with the LCMS as a “Minister of Religion Commissioned—Director of Church Ministries (DCM).”

48 month

Duration

$ 31660

Tuition

If you are ready to have a positive impact in your community and the world—perhaps a degree in public service is the right fit. You emerge with analytical skills, critical thinking skills, and go on to practice in organizations fostering service and commitment to serve local, national and international organizations.

48 month

Duration

$ 31660

Tuition

This program will help you develop your understanding of major events and themes across the eras. You’ll learn about global history and the philosophy of history, and you’ll gain the skills necessary to read, write, speak of, and teach about history. From ancient civilizations to modern Europe, from Asia to America, from politics to economics, from the history of warfare to the history of food, clothing and sports, studying the past helps us to learn about human nature and thus, ourselves. Is there a particular aspect of history that interests you? As a CUW history student, you’ll get to choose an area of emphasis in American, European, or Global history - so you can focus on what you’re passionate about.

Studying history involves more than reading books.  Your learning will revolve around a process that is applicable in many other fields. You’ll start by locating, evaluating, and organizing historical information. Once you have digested the content and various views, you can begin to develop the historical information into written or oral form. Through this repeated procedure, you develop your ability to summarize, analyze, organize, and synthesize texts from a variety of sources. Wherever your career takes you, you’ll be able to use this process to research, understand and analyze information to make important decisions and gain new insights.

48 month

Duration

$ 31660

Tuition

Think you have what it takes to start your own business? If you answered yes to that question, you’re probably right! So you fuel your heart, we’ll fuel your mind, and together we’ll form you into somebody who’s ready to trailblaze a path for yourself.
Entrepreneurship is characterized by creativity and innovation, your ability to take risks, to experiment, to adapt, to learn from failure. You must be able to challenge yourself, and to solve problems from multiple perspectives. This major will inspire you to positively engage and serve the culture by creating new avenues for opportunity, vocation, innovation, and social improvement. You’ll learn how to identify certain needs that present themselves in today’s culture, the Church, and the world, then how to respond to those needs in a way that aligns with your Christian values. You’ll learn how to be a servant leader in all your endeavors, and how to build a culture of life, addressing the world’s social and ethical problems.  

Before you take the plunge and dive headfirst into your own upstart, you’ll toe the water with the courses in this program. An important first step for any entrepreneur is to develop and grow a network of individuals, organizations, and professionals. You’ll do that as part of this major. You’ll also develop – and be expected to display – knowledge and skills related to innovation, creativity, problem-solving, perseverance, and adaptability. You’ll ideate and identify emerging markets, trends, problems, and challenges, while learning how to articulate a vision for and commitment to ethical business practice in the education sector.

Technology is a huge benefit to entrepreneurs these days – you can expect to demonstrate competence in leveraging technology in market research and identification. Same goes for adaptability and “pivot-ability.” (You’ll also learn that the world of business is filled with words like pivot-ability.) This program will help you develop a business model, prototype an idea for a business or service, create and develop a business plan, and start or participate in starting a company/new business venture. Because why wait until you graduate to give it a go?

48 month

Duration

$ 31660

Tuition

This concentration in leadership along with the MBA core courses will prepare you to problem solve through practical applications for decision-making in the dynamic business environment. Pairing this core with a concentration in leadership gives you a specific focus on leadership with emphasis on understanding yourself as a leader, leading teams, and leading organizations.Your studies will combine theoretical study of leadership with the practical techniques and skills required in today’s organizations. You’ll discover your leadership strengths and integrate your technical competencies to lead teams and organizations. You’ll graduate with a strong set of business competencies by understanding the qualitative and quantitative data that drive business decision-making, all while building the “soft skills” that will make you a more effective leader in your organization. This ‘best of both worlds’ approach will make you a well-rounded asset to your organization.

24 month

Duration

$ 14022

Tuition

This program is designed specifically for students who want to engage in serious theological discussion, and who are not also pursuing an Education or Director of Church Ministries degree.

In this program, you’ll have the opportunity to study the structure of Christian belief and practice. You’ll dive into God’s Word as well as respected Lutheran doctrinal texts to properly frame your thoughts and perspectives before exploring the cultural, political, and theological implications of God’s Word on your daily life. In short, this program is for anyone with an earnest desire to better understand and grapple with God’s message of salvation so that you can communicate it with confidence and zeal for the benefit of the Kingdom.

48 month

Duration

$ 31660

Tuition

Health Sciences, Nursing and Emergency Services

Master of Occupational Therapy

Our goal in the Master of Occupational Therapy program is to prepare you as an outstanding occupational therapist, who will positively impact communities by empowering others to reach their highest potential through leadership, best practice, advocacy, and innovation. We emphasize the importance of serving all clients with the best care possible.

You’ll develop the skills necessary to enable people (persons, groups, or populations) to do their day-to-day occupations for the purpose of improving or enabling participation. (OTPF-4, 2020) By combining classroom, laboratory, and supervised clinic-based instruction, our courses train you for a wide range of occupational therapy settings.

Through our program you’ll be able to:

  • Demonstrate advocacy skills to be an effective change-maker in surrounding communities
  • Use best practice for the evaluation, intervention, and measurement of outcomes for individuals or communities
  • Effectively and efficiently solve occupation-based problems
  • Develop leadership skills
  • Effectively communicate and collaborate in a variety of communities

Students in the MOT program will have the opportunity to explore the entry-level Occupational Therapy Doctorate (OTDe) degree. At the conclusion of the second semester, students will be given the choice to continue in the MOT program or declare interest in the OTDe program. Students who declare interest in the OTDe will be evaluated by OT faculty to determine eligibility to enroll in OTDe coursework.

This is a full time graduate professional program taught in a blended format. Students interact with their classmates and professors online before and after in person classes, which focus on active learning and/or lab activities. Students apply to and enroll in one of three tracks, as determined by their educational background:

  • Accelerated
    • Students starting as a freshman at CUW looking to earn a bachelor's and master's degree in 4.5 years
  • Bridge
    • COTAs looking to further their education and opportunities as an OTR
  • Post-baccalaureate
    • Applicants holding a bachelor's degree

24 month

Duration

$ 30474

Tuition

View All Courses by Concordia University Wisconsin, USA

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