Bachelor of Science in Accounting

at MSM Group - University of Charleston USA

The data analytics major provides students with the knowledge and skills needed to collect, integrate and analyze complex quantitative and qualitative data. Drawing upon the disciplines of statistics, mathematics and computer science, students will learn how computer programming, database management, data analysis, and data visualization tools can be utilized to collate, interpret and present complex data applicable to a wide variety of fields. Students have the opportunity to choose a minor focus area that provides domain expertise.

There are four major components that comprise the Data Analytics Major:

• Mathematics
• Focused Topics in Data Analytics
• Computer Science
• A concentrated Application Area

Our undergraduate Business Analytics major is a recently designed and updated program which has all the important content, tools, processes and intellectual resources necessary to prepare students for a successful Business Analytics career. The job market for business analytics candidates with the right skills is expected to remain lucrative for the next 10 to 20years and so Business Analytics is an excellent direction for highly motivated students to move in. The program will help students develop quantitative data analysis skills, and corresponding communication skills necessary for solving real-world business problems and communicating solutions. This is an interdisciplinary major that utilizes courses from computer science and data analytics programs.

The Business Analytics major is offered as an in-seat residential program on the Charleston campus*. The program integrates professional exposure and an internship experience to better prepare students with the skills desired by employers. Business Analytics majors will take a 45-credit business core and have an opportunity to double major in complimentary areas of business or major/minor in fields outside the business area. The program covers critical topics such as Data Visualization, Big Data Analytics and Machine Learning, using industry relevant tools. Needless to say, the program can be expected to be rigorous and intellectually stimulating!

The Chemistry/Biology - Dual Major provides you with a major in both biology and chemistry. The program consists of interdisciplinary areas of study in both Biology and Chemistry. You will also participate in undergraduate research encompassing several different areas.

This program is designed to educate you about the nature of chemistry, biology, and biochemistry, and to prepare you with the knowledge and skills to succeed in graduate studies or studies in the health professions. At the end of the program, you will be skilled in the use of scientific principles and methodology. This degree combination, along with undergraduate research experience, makes graduates exceptionally competitive for professional schools.

This specially-designed BS degree program allows interested students to obtain a dual-major in chemistry and biology within a four-year timeframe. BS degree holders possessing a strong knowledge base in both chemistry and biology are particularly competitive for professional schools.

Chemistry-Biology Dual Program Learning Outcomes

The graduate will:

1. Apply the major concepts, principles and theories of chemistry to solve problems.

2. Demonstrate safe and ethical laboratory and synthesis skills to obtain accurate results.

3. Search the chemical literature, perform research, and create new scientific knowledge.

4. Evaluate data and communicate the findings of a chemical research project.

Sport Analytics is an interdisciplinary major that incorporates computer science and data analytics courses, a 45-credit business core, and major courses in sport business and sport analytics. The major provides students with progressive learning opportunities that prepare them for possible career opportunities as a sport statistician, sport data analyst, sport sales analyst or market research analyst. In addition, students will be actively involved in experiential learning experiences that challenge their acquired skills and prepare them to contribute productively to their chosen communities.

• Students complete an internship in Sport Analytics in their senior year.
• Practical-based instruction from academic professionalswith experience in the sport industry. Experiential opportunities are included to gain applied experience outside the classroom.
• Class assignments that prepare students for the work that is required in the sport industry; in-class work is focused on the application of knowledge gained.

A 45-credit core for the Business Administration degree (BSBA) prepares students for successful management, administrative and leadership roles in sport business and business administration. An option for aSportBusinessminorthat consists of 18 hoursin sport business courses as specified in the Sport Business Minor section.

The Sport Analytics program blends general education, business, data analytics, computer science and sport management courses in a curriculum designed to prepare graduates for positions in areas such as intercollegiate and interscholastic athletic programs, professional sport organizations, sport marketing agencies, and entrepreneurship development. Sport Analytics is a developing field in the sport industry and students are encouraged to pursue these new and exciting opportunities.

The Sport Analytics major is an in-seat residential program on the Charleston campus.

The mission of the Political Science program is to prepare graduates for employment, scholarship, or further study in the areas of law, public policy, or criminal justice in service to their professional disciplines and social communities.

• The Public Policy Concentration emphasizes the interconnectedness of political science, policymaking, and specific policy areas. This concentration is appropriate for those who want to pursue positions working directly or indirectly with government. It is also appropriate for those who wish to continue their education with graduate studies in social sciences, such as Political Science, History, or Sociology.

The Financial Planning curriculum is approved by the CFP Board of Standards and prepares students to sit for the CFP® certification examination.

According to the Bureau of Labor Statistics, the outlook for careers in Financial Planning is strong. The median pay nationally for personal financial advisors in 2018 was just under $90,000 per year (somewhat lower locally) and the predicted job growth for the next 5-10 years is 15%, which is much faster than average. There is a growing demand for financial planners as many current financial planners are close to retirement and many baby boomers are approaching retirement. Some of the career opportunities in Financial Planning include:

• Registered Investment Adviser
• Accounting and Tax Registered Investment Advisor
• Banking, Credit Unions, Trust Companies
• Discount Brokerage Companies
• Wirehouse Brokerages
• Life & Disability Insurance Companies
• Property and Casualty Insurance Companies
• Independent Broker/Dealers
• Government, Academia/Research

Sport Media is an interdisciplinary major blending general education, integrated communication, digital media design, business administration, and sport business courses to prepare the graduate for media/communication opportunities in the sport industry. Classes also provide practicum opportunities, service learning and internship experiences that allow the student to work and gain experience with sport media organizations. The program will culminate in a bachelor’s degree in Business Administration with a major in Sport Media. The program is located in Charleston, WV and is closely aligned with UC athletics and the Sports Information Director (SID) in offering the student an experiential education throughout the four-year plan.

• In the last semester of the senior year, the student will complete an internship in the field of Sport Media.
• Practical-based instruction from academic professionals with experience in the sport industry. Experiential opportunities are included to gain applied experience outside the classroom.
• Class assignments that prepare studentsfor the work that is required in the sport industry
• In-class work isfocused on the application of knowledge gained.
• A 45-credit core for the Business Administration degree (BSBA) that prepares students for successful management, administrative and leadership roles in sport business and business administration.
• An option for a Sport Business minor that consists of 18 hoursin Sport Business courses as specified in the Sport Business Minor section.

The Sport Media program blends communications, digital media design, business administration, and sport business with internship/practicum experiences in a curriculum designed to prepare graduates for sport-related career opportunities, including:

• Sports Information Director (SID)
• Assistant Athletic Director in Media and Communication
• Sports Broadcasting
• Sports Journalism
• Director of Sports Programming
• Media Relations Director
• Social Media Director
• Producer for Sports Programming

The Sport Media major is an in-seat residential program on the Charleston campus.

The English program provides a valuable educational experience for students who need the kinds of skills that employers increasingly demand—reading, writing, research, and critical thinking. The program’s flexibility allows students to acquire specific knowledge in media writing, graphic design, public relations, and other areas in order to gain real world application of these skills. The English program at UC emphasizes the following career paths for English majors: writers for web sites, businesses, media outlets, and nonprofit organizations.

The Management major will provide you with a comprehensive understanding of the principles, processes, and practices involved in the management of people and organizations. Areas of emphasis include human resource management, small business management, leadership, and team development.

Program Highlights

• The program is designed to provide a well-rounded foundation in management principles with the flexibility to pursue individual interests.
• The program integrates professional preparation certifications and experiences throughout the core and major courses.
• Professional certification options are available for Microsoft Office and Google Analytics, as well as internships within the major.
• You can minor in areas of business or other fields such as communication or political science to focus on your career goals.

The University of Charleston’s Digital Media Design Program is located on the Charleston campus and offers a 4-year Bachelor of Science degree. The program offers students opportunities to learn multiple programs and develop technology for Digital Media such as Web Development, Social Media, Animation and Motion, 3D prototypes, and App Design. Students will collaborate with current majors at UC in studio and classroom settings to develop tangible products. These courses will also take advantage of team teaching and professional mentors to further develop the student’s body of knowledge. The Digital Media Design program will help students to hone his or her skills in areas of interest such as Social Media Design, Web development, Product Design, and Animation to become a well-rounded UC student and future alum. The students will have an additional opportunity to serve as Social Media Ambassadors. The Ambassadors will apply what they learn in the Digital Media courses and develop a student-focused social media campaign to highlight student life at UC and the Digital Media Design program.

Students are encouraged to join UC’s DREAAM Studio and participate in developing digital workshops, think tanks, and other activities for UC and the community