Bachelor of Science in Communication Studies with Emphasis in Organizational Communication

at Northern Arizona University - Flagstaff Campus USA

The Bachelor of Arts in Modern Languages provides students with a socio-cultural and historical background as well as linguistic abilities to engage with French, German, Japanese, and Spanish speaking populations from around the world in a variety of social and cultural contexts. Through linguistic, literary and cultural approaches to the study of the French, German, Japanese, and Spanish language, our students develop speaking, listening, reading, and writing skills that allow them to understand and interact effectively with diverse cultures. Throughout this process the students develop cognitive skills in critical thinking and analysis and recognize the importance of being able to function in a global society. With their linguistic abilities in French, German, Japanese, and Spanish, they are better able to compete for career opportunities in the domestic and global job markets and are prepared to become productive, responsible members of the local, national and international communities in which they live and work.

Emphasis in French

• Create with language to express meanings orally on concrete topics relating to work, school, home, and leisure activities using all major time frames (present, past, and future). They can interact with native speakers unaccustomed to dealing with non-natives, and handle complicated or unexpected communicative tasks. (Speaking skills)
• Identify and use main ideas and details from connected aural discourse involving description and narration in different timeframes or aspects, and about a variety of topics beyond immediacy of the situation for communicative purposes. (Listening skills)
• Identify and use main ideas and details from authentic, connected, longer, written texts involving description and narration in different formats about a variety of topics for communicative purposes. (Reading skills)
• Create with language to express meanings in written form about familiar topics using the major timeframes with some control of aspect. (Writing skills)
• Think critically and analytically in response to socio-cultural, historical, and linguistic issues and/or classic and contemporary literary texts related to the culture of the target language. (Critical thinking and analytical skills)
• Understand the cultural, political and artistic diversity of perspectives, practices and products of the target language populations including how racial and ethnic diversity relates to those perspectives, practices and products. (Globalization - Diversity)
• Recognize, investigate, and produce written and oral discourse in the target language communicating findings about historical and contemporary issues important to life in countries of the target language.
• Explore how historical, political, religious and economic forces have shaped the current world system with its power inequalities and efforts to address them with a focus on the culture of the target language. (Globalization – Global Engagement)
• Analyze the structure and use of the language at the sound, word, and sentence level.
• Summarize different linguistic features observed in different dialects in terms of historical change, geographical location and social variables.
• Explore and analyze the role of human interactions with the environment and its relation to the root causes of many global problems focusing on those occurring in the culture of the target language. (Globalization - Environmental Sustainability).

The Bachelor of Science in Photography combines the science, art, application and practice of creating images digitally or on film through industry-based software, studio lighting and on-location field instruction.
 
Coursework provides students a theoretical and technical sequence of instruction to professionally create, print and display photographic work; work in varied lighting situations; adapt to the environment around them; critically analyze photographic art; develop profitable business and marketing strategies. Field location courses provide on-location opportunities photographing landscapes, wildlife, night skies using high-tech mobile photographic equipment. Studio courses offer opportunities in photographing food, products and portraits with industry standard lighting equipment.
 
Photography graduates will leave this program with an ability to apply the professional standards of photographic communication and find employment in corporate, conceptual and editorial industries

The Bachelor of Arts in English prepares graduates for any future that demands proficiency in literature, language, and writing, as well as general excellence in resourceful, well-informed communication. Our graduates recognize the close weave of logical thought and effective expression, strive for more persuasive or more creative uses of English, possess the sense and insight to appreciate the value and quality of literature, have developed their historical and cultural imaginations by studying the marks of other times and diverse peoples in language and text, and recognize the global contexts of English as well as the social, civic, and environmental responsibilities that come with a liberal education. Our graduates have attained the high-level literacy skills and have practiced the research methods needed to compete in graduate and professional schools and to succeed in the workplace. With our help, they have prepared themselves to become productive, responsible members of the communities in which they live and work.

The Rhetoric and Professional Writing Emphasis engages students with a curriculum that prepares them as writers and scholars. The program emphasizes the importance of critical reading, reflection, writing, digital media, and spoken language to educate knowledgeable citizens who understand and appreciate their civic, professional, and personal responsibilities in an increasingly global community. We specialize in preparing students for intercultural and interdisciplinary communication practices in digital and traditional work settings to further global engagement, diversity, and social participation. Students gain experience with rhetorical theory and persuasive argumentation, social media literacy and multimedia writing, and professional workplace writing through theory-based application projects. In addition, our courses provide a foundation for M.A. programs in rhetoric, writing, digital media, communication, and composition studies.

The MFA in Creative Writing at NAU is an interdisciplinary, full-time, two-year program in fiction, creative nonfiction, or poetry. Students participate in writing workshops, undertake coursework in literature, and study critical theory. MFA candidates present a creative thesis of between 45 to 120 pages, depending on genre. Our program’s vibrant literary culture includes the literary journal Thin Air and the robust weekly Narrow Chimney Reading Series. Graduate teaching assistantships are available to a select number of students.

The mission of the FCB marketing program is to educate and develop students to be capable of meeting their individual potential, as well as meeting the needs of employers and society. Students of the marketing program will be able to contribute to organizations with knowledge of marketing tactics and strategy for non-profit and for-profit companies. In NAU’s marketing program, students will learn how to develop a marketing plan including:  

• Understanding consumer behavior and the buying process
• Conducting market research
• Developing communication strategies
• How best to make products and services accessible to customers
• Leveraging technology to manage data and improve business decision making

We will foster an environment that allows students to thrive through accessible and knowledgeable faculty, interactions with business professionals, and challenging coursework.

The Bachelor of Fine Arts degree in Visual Commuication is designed to produce graduates who are skilled in using art, design and technology to creatively communicate ideas and transform messages into visual communication. Through the rigorous coursework, students will develop skills in using aesthetic and conceptual judgment, color, type, symbols, digital images, multi-media, interactivity, motion graphics, photography, and project management to produce messages that clearly inform, effectively communicate brand experience, and persuade viewers.

Motion Design Emphasis

• Knowledge and skills in the use of basic principles, concepts, tools, techniques, procedures, and technologies sufficient to produce motion graphics from concept to a finished product that communicates ideas and/or stories to a viewer or to an audience. This includes, but is not limited to, the ability to use the competencies listed in items below in professional contexts as appropriate to the needs of specific projects.
• Knowledge of the principles of motion design, including its visual, spatial, sound, motion, and temporal elements and features, and how these elements are combined in the development of motion graphics.
• Functional understanding of and ability to use narrative, non-narrative, and other information/language structures (linear, non-linear, thematic, cinematic, interactive, etc.) to organize content in time-based media.
• Ability to use concepts and processes for the development, coordination, and completion of motion graphics (examples include, but are not limited, to concept, visual, and character development; the use of scenarios and personas; and storyboarding, flowcharting, and layout).
• Functional understanding and ability to use the characteristics and capabilities of various animation methods and technologies in creative and project development contexts (examples include, but are not limited to, stop motion, 2D Digital, 3D Digital, etc.).

The study of Theatre Arts is an integral part of a liberal arts education. As such, Northern Arizona University Department of Theatre seeks to give the undergraduate theatre student the broadest possible understanding of the art and craft of theatre through the creative, critical, and applied practice of theatre, and provide opportunity through performance and production for the student to learn their art by doing their art in a learner centered environment. The program seeks to prepare students for the global society by creating an awareness of the “other”, practicing empathetical thinking, and sustainability with a global perspective.

Theatre: Emphasis in Design/Technology

• Evaluate, analyze and apply a depth and breadth of knowledge about the global impact of Theatre history, literature, and practices to the scholarship and practice of the art and craft of Theatre.
  • Synthesize knowledge acquired through the study of Theatre history, theory and criticism, and articulate their own stances on the global stage of Theatre.
  • Analyze knowledge of the history and development of modern design techniques and apply to their own Theatre design.
  • Articulate the cultural relationships and diversity of all aspects of Theatre.
• Value and apply understanding of and experience with Theatre as a collaborative art to the scholarship and practice of Theatre.
  • Practice effective communication within a collaborative environment.
  • Effectively engage in the design and build process with other Theatre practitioners.
  • Value and understand professional and ethical boundaries within the collaborative Theatrical process.
  • Apply active listening skills.
  • Evaluate and apply an appreciation of the different areas of technical Theatre to effectively work in their chosen areas.
  • Practice non-verbal skills to effectively communicate their intentions.
• Apply knowledge of theory to practical work in Theatre.
  • Apply modern design tools and skill sets to various positions in Theatre through the actual practice of Theatre.  
  • Demonstrate knowledge and correct application of discipline-based language, terminology, and vernacular.
  • Effectively communicate with Theatre professionals.
  • Practice effective drafting, drawing, model building, and other practical methods of non-verbal technical communication.
  • Practice effective research and documentation of research in the design process.
• Articulate an understanding of sustainability in Theatre, in all its manifestations.
  • Identify and discuss current professional Theatrical practices aimed at increasing sustainability.
  • Recognize, discuss, and analyze the sustainability of storytelling as an art form that is socially, culturally, and historically contextualized.
• Effectively communicate the theory and practice of Theatre in the following modes: digital, literary, verbal, and non-verbal.
  • Articulate knowledge of the fundamentals of multiple areas of Technical Theatre in various modes of discipline-based communication—in particular digital, verbal, and written forms.
  • Demonstrate comprehension, evaluation, and analysis of modern design tools for various positions in Theatre.  
  • Analyze and evaluate their places in their chosen Design/Technical field
• Apply effective problem solving through creative and critical thinking.
  • Articulate the creative process through the successful completion of a Capstone defense.
  • Critically analyze their own processes.
  • Integrate design challenges to a process in order to find creative solutions.
  • Articulate their processes in relation to production challenges.
• Demonstrate the facility to synthesize and apply their liberal studies to the practice of Theatre.
  • Apply awareness and comprehension of the scope of university course work taken in order to critically analyze their own processes as Theatre artists.
  • Integrate university course work to meet design difficulties and apply this knowledge in creative ways.
  • Articulate process in relation to production challenges by comprehending, analyzing, and synthesizing a diversity of stories, which are the basis of the art of Theatre.
  • Synthesize and apply their knowledge of all areas of Theatre and the liberal arts to effectively complete a capstone project.
• Practice an effective system of preparation and working habits.
  • Implement the Theatrical practice of always being on time, prepared, and ready to work, through successful completion of coursework and practical application in the shops and backstage.
  • Recognize, describe, and implement effective preparation practices for a designer or technician.
  • Apply and recognize the importance of continual preparation, research, and practice in design and technology.
  • Implement effective classroom strategies such as active discussion participation, engagement with course materials, and asking relevant questions.
  • Practice effective and efficient writing techniques, including outlining, peer reviewing, and revision.
  • Collaborate within groups to prepare and present course material.

The Bachelor of Science degree in Psychological Sciences enables students to develop an understanding of and knowledge about human behavior from several perspectives in psychological science, the ability to apply and synthesize that knowledge within specific psychological domains, and the research methods skills necessary to become critical evaluators and producers of knowledge of human behavior. The BS in Psychological Sciences is distinct from the BS in Psychology because it provides students with the opportunity for focused study in behavioral science through four emphases and one certificate program, and trains students in the more advanced research skills necessary for scientific inquiry within this discipline and for entry into a Ph.D. program in Psychology, if a student chooses to continue in an academic track. Psychological Sciences majors complete a core sequence of courses including introductory psychology, a set of lower division breadth courses, introduction to statistics, research methods in psychology, a set of upper division depth courses, and a capstone course.  Psychological Sciences majors also receive additional research training through completion of an advanced research methods course and a minimum of 6 units of research experience. Additionally, Psychological Science majors have the opportunity for in depth study in a specific area of psychology through completion of a certificate in human resource management, or an emphasis in social/personality, neuroscience, clinical/health, or developmental psychology.

Clinical/Health Psychology
Students will complete advanced coursework and engage in research that applies scientific knowledge of the interrelationships among behavioral, emotional, cognitive, social and biological components in health and disease to the understanding, promotion and maintenance of health. Graduating students will be able to:

• Demonstrate depth in their knowledge and application of psychological concepts and frameworks to complex problems in clinical/health psychology.
• Demonstrate mastery of critical thinking and research skills through completion of a research placement in the area of clinical/health psychology.
• Produce a research study or other psychological project related to clinical/health psychology that meets writing standards of the profession, explain scientific results, and present information to a professional audience.

Bachelor of Science in Fitness WellnessThe purpose of the B.S. degree in Health Sciences Fitness Wellness degree program is to provide focused educational and practical experiences to those interested in a career in the emerging  fitness/health/wellness industry. Students will be able to design and facilitate fitness programs in a variety of recreational, nonprofit, corporate, and health club settings. The Fitness Wellness program is a combination of general education and core coursework to prepare competent entry-level exercise professionals with the knowledge and skills to assist individuals across the lifespan in adopting and maintaining healthy behaviors that lead to increased fitness, wellness, and optimal health. Students engage in a variety of labs, simulations, and other course work and application activities that prepare them to design and implement exercise programs; understand biomechanics and motor development in the physical domain; develop health and wellness programs in the workplace setting; facilitate independent lasting healthy behavior change; teach and demonstrate exercises; and conduct fitness assessment and health screenings. As a culminating experience, students engage in an immersive and hands-on internship in the field of fitness and wellness.

The study of Theatre Arts is an integral part of a liberal arts education. As such, Northern Arizona University Department of Theatre seeks to give the undergraduate theatre student the broadest possible understanding of the art and craft of theatre through the creative, critical, and applied practice of theatre, and provide opportunity through performance and production for the student to learn their art by doing their art in a learner centered environment. The program seeks to prepare students for the global society by creating an awareness of the “other”, practicing empathetical thinking, and sustainability with a global perspective.

Theatre: Emphasis in Performance

• Evaluate, analyze, and apply a depth and breadth of knowledge about the global impact of Theatre history, literature, and practices to the scholarship and practice of Theatre.
  • Recognize the literary, theoretical, and historical practices of performance in the global Theatre by taking courses in Script Analysis, Modern Drama, and Theatre History.
  • Synthesize knowledge acquired through the study of Theatrical history, theory and criticism, and be able to articulate their own stances on the global stage of Theatre.
  • Identify a variety of disciplines within the art of Theatre, and the impacts they have on performance by successfully completing  coursework from a wide variety of Theatrical sub-fields.
  • Demonstrate a depth and breadth of knowledge about the numerous facets of Theatre by successfully participating in various areas (or Theatrical positions) in the process of making Theatre, and applying this experience to performance.
  • Critique, perform, and synthesize their understandings of texts from the global stage through in-class assignments and mainstage or second stage projects, thereby expanding their awareness of the larger impact of Theatre.
• Value and apply an understanding of and experience with Theatre as a collaborative art to the scholarship and practice of Theatre.
  • Implement an understanding of the collaborative processes of Theatre through the successful completion of courses in directing, and through the practical applications of rehearsal and performance.
  • Practice effective communication within a collaborative environment through the practical applications of rehearsal and performance.
  • Value and understand professional and ethical boundaries within the collaborative Theatrical process through coursework and the practical application of rehearsal and performance .
  • Application of active listening skills in class, in the rehearsal hall, and in performance.
  • Apply appreciation of the different areas of Theatre to effectively perform a role or direct a text.
  • Recognize and implement successful practices of ensemble development in the creation of Theatre through successful completion of course work and practical application in the rehearsal hall and on stage.
• Apply knowledge of theory to practical work in Theatre.
  • Identify and engage in professional practices of performance through successful completion of courses in performance, and through practical application on stage.
  • Recognize, characterize and implement an understanding of the human body and voice and its relationship to narrative and expression through successful completion of performance courses and through application on stage.
  • Identify, implement, and evaluate knowledge and correct application of discipline-based language, terminology, and vernacular.
  • Identify and engage in the professional practices of the Theatre through successful completion of courses in either Stage Management or Theatre Management.
  • Identify, implement, and critique the technologies and processes used in the professional Theatre, both historically and contemporarily, through the successful completion of courses in Technical Theatre and Design.
  • Implement effective storytelling practices.
  • Identify and utilize the interaction of Theatrical elements, and employ this knowledge in analysis and implementation of Theatrical choices.
  • Recognize and implement an understanding of dramatic structure in playmaking and playwriting in order to tell a story or create a role.
  • Practice effective research and documentation of research in a performance process.
  • Demonstrate growth through audition, and successful completion of departmental performance opportunities.
• Articulate an understanding of sustainability in Theatre, in all its manifestations.
  • Identify and discuss current professional Theatrical practices aimed at increasing sustainability.
  • Recognize, discuss, and analyze the sustainability of storytelling as an art form that is socially, culturally, and historically contextualized.
• Effectively communicate the theory and practice of Theatre in the following modes: digital, literary, verbal, and non-verbal.
  • Articulate the creative process using digital, oral and written communication skills through the successful completion of a Capstone defense.
  • Practice effective verbal and non-verbal communication skills through successful completion of performance courses, and through practical application on stage.
  • Articulate dramatic structure in the rehearsal and performance processes.
  • Recognize and implement effective written communication of dramatic structure, research, and analysis through the successful completion of course work in modern and contemporary drama and script analysis.
  • Communicate and implement an understanding of  dramatic structure, research, and analysis through the medium of live theatre.
  • Implement effective verbal communication skills through correct usage of theatrical terminology.
  • Articulate and implement effective verbal communication skills through exploration and discovery in the rehearsal hall and coursework.
• Apply effective problem solving through creative and critical thinking.
  • Demonstrate effective and creative problem solving by synthesizing research and coursework, and applying this knowledge to the rehearsal hall and performance.
  • Demonstrate creative problem solving by effective and diverse application of the tools of theatre to meet the challenges of a role, a play, or a scene.
  • Implement active and critical thinking by proactively approaching a role or a project.
  • Demonstrate autonomy in the successful completion of a Senior Capstone project.
• Demonstrate the facility to synthesize and apply their liberal studies to the practice of Theatre.
  • Apply awareness and comprehension of the scope of university coursework taken to a critically analysis their own processes as performers.
  • Integrate university course work to create roles or tell stories.
  • Apply knowledge from liberal studies coursework in creative ways.
  • Comprehend, analyze and apply the diversity of stories found in the liberal studies curriculum in regard to performance challenges.
  • Synthesize and apply their knowledge of all areas of theatre and the liberal arts to effectively complete a capstone project.
• Practice an effective system of preparation and working habits.
  • Implement the Theatrical practices of always being on time, prepared, and ready to work, through successful their completion of coursework as well as in the rehearsal hall and on stage.
  • Recognize, describe, and implement effective warm-up and preparation exercises.
  • Apply continual preparation tactics, research, and practical habits in performance.
  • Implement effective classroom strategies such as active discussion participation, engagement with course materials, and asking relevant questions.
  • Practice effective and efficient writing techniques, including outlining, peer reviewing, and revision
  • Collaborate within groups to prepare and present course material.