Bachelor of Arts, Major in Sociology

at Southern New Hampshire University USA

The growth of sports as a major industry has increased the need and opportunities for well-trained professional managers. A well-rounded business education with a focus on sport management skills is essential in this rapidly growing field.

The mission of Southern New Hampshire University's Sport Management program is to deliver an innovative educational experience grounded in relevant theory and practice that enables students to be successful leaders in the global sport industry. Students couple ten specialized courses in sport management with a strong mix of business and liberal arts courses. Students will have an opportunity to gain practical experience through field experiences with a variety of sport, fitness and recreational organizations.

The Sport Management programs have Program Approval from the North American Association of Sport Management & the National Association of Physical Education for both the Undergraduate and Graduate degrees; and are in the Candidacy Process for accreditation with the Commission of Sport Management Accreditation. Through the national program accreditation the requirements of the major in Sport Management include extensive field experience(s) totaling a minimum of 300 hours. Therefore, students majoring in Sport Management are required to complete SPT 491 which has a minimum GPA requirement of 2.5. Any student with a minor or concentration in Sport Management is encouraged to complete field experience(s) which also have a minimum GPA requirement of 2.5. In order to facilitate this and to ensure that all students are eligible and prepared for their field experience, any student with a Sport Management major, minor or concentration must receive a minimum of a "C" in all required Sport Management courses. Similarly, all students wishing to change their major to Sport Management must complete a brief application process to ensure their understanding of the field experience requirement in the program.

Program Outcomes

• Recognize management and leadership theory in an applied environment
• Use management and leadership theory in an applied environment
• Demonstrate problem solving in an applied environment
• Formulate connections between classroom learning and practical experience
• Demonstrate the ability to communicate
• Understand and practice networking and relationship building
• Employ ethical frameworks in decision-making
• Display a professional personal image
• Use reflection to develop multiple perspectives of self as a professional
• Demonstrate an awareness of factors that contribute to global sport business issues
• Apply sport management principles in an international context
• Analyze the influences of social, cultural, or political institutions on global sport businesses
• Analyze the role of social responsibility in global sport business
• Understand the interrelationships between functional areas in sport organizations
• Employ a strategic analysis to demonstrate an understanding of the forces that a sport business must have in order to achieve its mission
• Integrate strategic analysis into the strategic planning process
• Evaluate external and internal factors and the interrelationships affecting decision-making

The Education Program provides students not seeking certification a degree in the field of education.

A plan of study allows the individual to design a program to accomplish career goals in the areas of educational services or related fields that do not require certification. Individuals may select courses from related disciplines to complete the 45 credit hours for the General Studies in Education program. Students design a plan of study with an academic advisor from the School of Education. Acceptance into the major requires approval by the Certification Officer.

Program Outcomes

• Organize and synthesize core concepts and principles across education and other subjects.
• Integrate and use tools of inquiry to become reflective, self-directed learners.
• Use technology to learn and support ongoing growth and connection to a global society.
• Identify cultural perspectives, norms, and traditions and see their connections to educational systems.
• Exhibit dispositions showing the potential to become effective, ethical, professional citizens.

The marketing field encompasses activities related to: identifying needs of prospective customers, selecting a target market, designing a product, packaging, pricing, advertising, selling, distributing, and servicing products in both domestic and international markets. It is the driving force in business. Therefore, the degree to which companies are able to do it well and respond to customer needs and wants largely determines their success.

Southern New Hampshire University's Marketing Program integrates theory and application. Marketing majors also study general management, finance, organizational behavior, information technology and selected liberal arts courses, ensuring that students learn the tenets of marketing in concert with those disciplines. Domestic and international marketing internships and study abroad programs allow Marketing majors additional opportunities to link marketing theory with practice.

Students will also formulate an ePortfolio and a career portfolio which are included in the coursework of the marketing curriculum.

Program Outcomes

• Utilize primary and secondary data to determine the position of a product in the market
• Recommend strategies for maximizing both internal and external opportunities through the effective use of the marketing mix
• Develop strategic marketing plans in alignment with stated missions, objectives, and goals of the organizations
• Employ effective written and oral communication skills appropriate to the professional marketing context
• Apply legal and ethical principles to marketing activities
• Collaborate in cross-functional internal and external environments to ensure the creation, capture, and delivery of value

The Bachelor of Science in Business Administration concentration in Marketing introduces students to various professional areas within the fast-paced and ever evolving field of marketing. This concentration provides students with the opportunity to explore areas of marketing, through a business lens, in areas such as market research, social media marketing and communication, and consumer behavior.

Concentration Outcomes

• Utilize marketing principles to develop various aspects of the marketing mix to address challenges and achieve organizational goals

Delves into the three major areas of business analytics: descriptive analytics, predictive analytics and prescriptive analytics. You’ll learn how to collect and interpret business data in a spreadsheet environment, communicate findings to stakeholders and execute strategic business decisions. Upon completion of this specialty track, you’ll develop skills that can help prepare you for roles as a management analyst, operations research analyst and budget analyst.

The Biology Major integrates practical skills (laboratory and field work) and theoretical education into courses that investigate the diversity and biology of plants, animals, and microbes. This Major is designed to provide students with the knowledge and skills to succeed in careers in the biological sciences, including those in the field of health. It is also a strong foundation for those wishing to go on to teach biology. The curriculum focuses on the structure and function of cells, tissues, and organ systems in living organisms, the evolutionary relationships among all organisms, and on the interactions between living systems and the environment. In research partnerships with our faculty, SNHU students participate in original research projects that utilize cutting edge technologies, as well as traditional field based studies. The hands-on teaching environment and small classroom size at SNHU allows students to investigate their own interests, and to find support for high-quality undergraduate research projects that further develop their proficiency in biology. Our goal is to foster awareness, appreciation, and understanding of biology as a diverse and dynamic field, and to prepare students to enter career paths or graduate programs that utilize their skills and knowledge.

Program Outcomes

• Apply principles and concepts from the broad range of biological sciences, including cell biology, genetics, evolution and ecology.
• Design and conduct independent laboratory or field research that is consistent with the standards and practices of research in the biological sciences.
• Collect, evaluate, interpret, and communicate data and information according to the standards of practice in the biological sciences.
• Apply fundamental mathematical tools (statistics, calculus) and physical principles (physics, chemistry) to the analysis of relevant biological situations.
• Assess the ethical dimensions inherent in biological research, especially as it pertains to biotechnology and health science.

The Accounting Program provides students with the educational prerequisites required for the certified public accountant examination, certified management accountant examination, certified internal auditor examination and a host of other professional titles related to accounting and taxation.

Accounting students will receive general instruction in business and a thorough education in all areas of accounting, ?nance and taxation. Students majoring in accounting will be able to specialize in either the ?nancial or managerial ?elds of accounting. An internship also is available in this program. Students will be able to take additional electives to supplement their knowledge or to further specialize their educations.

Program Outcomes

• Analyze and apply the rules and regulations for financial accounting and reporting and how they are established in a global economy
• Generate financial records and financial statements for internal and external users in accordance with applicable governing rules and regulations
• Plan and prepare tax returns using knowledge of tax laws and regulations
• Analyze, interpret and communicate accounting information to various internal and external stakeholders
• Audit financial information and controls employing effective techniques and in accordance with professional standards
• Apply professional ethics to guide conduct and decision-making in the field of accounting

SNHU's Bachelor of Arts in Psychology with a concentration in Forensic Psychology challenges students to apply their research skills, psychological knowledge, and critical thinking abilities to a variety of issues facing the legal system. This concentration helps prepare students for careers within the criminal justice field, in areas such as psychological assessment, investigative research, and crime analytics. Students wishing to become forensic psychologists would need to continue on to graduate-level study in forensic psychology, and this concentration provides the ideal curriculum for this pursuit.  

Students study subjects such as:

• How psychologists serve as expert witnesses and advisors in courts
• Motives and patterns of criminal behavior
• Definitions for insanity
• Treatment, rehabilitation and assessments used in corrections and in private practice
• Eyewitness memory
• Criminal profiling

If you have a knack for organizational skills and keeping track of important details that help things run more smoothly, a Bachelor of Science in Business Administration with a concentration in Operations and Project Management could be for you. This concentration provides a comprehensive overview of what business operations entails, including planning, coordinating use of materials, budgets, timelines and more. You’ll gain exposure to managing day-to-day operations as well as planning and executing a variety of projects in service and manufacturing firms.

The Bachelor of Science in Business Administration concentration in Sport Management provides students the opportunity to learn about various elements of the sport industry including media, merchandising, hospitality, facility and event management, and others. Students explore sport management principles, the sociological impact of sport, and ethical theories while learning how these can be applied to address organizational needs across many functional areas related to the business of sports.