Bachelor of Science, Major in Information Technologies (STEM)

at Southern New Hampshire University USA

According to the Sales Education Foundation (SEF), more than 50% of business graduates enter a sales role upon graduation, and sales courses can make a big difference in future employment opportunities.2 Good thing SNHU’s Bachelor of Science in Business Administration with a concentration in Professional Sales has been recognized as a top 100 sales program in the country. Here, you’ll have the opportunity to learn from professionals with real-world experience, participate in peer coaching, experience a sales management simulation to make real-world sales team leadership decisions and even participate in a local, national or international sales competition.

The BA in English with a concentration in Literature is designed for students interested in concentrated literary study, secondary education majors and other students seeking education-related careers such as college teaching or instructional design. In this concentration, students will immerse themselves and become well-versed in literature from multiple time periods and genres.

The Economics/Finance Program has a dual mission: to examine the behavior of the economy and its relationship to business and government, and to study the funding and investment needs of corporations, individuals and institutions. The primary goal of the program is to establish a solid foundation in the applied and theoretical areas of international and domestic finance, business and economics. Economics/finance majors develop the analytical and quantitative skills needed for corporate and individual financial management and economic modeling and forecasting.

Students who choose to major in the Economics/Finance Program will be prepared for careers in industry, financial organizations and government. Many go on to graduate school to continue their studies in economics, finance, other business-related disciplines or law.

Program Outcomes

• Demonstrate knowledge of basic estimators and their properties.
• Test hypotheses, forecast, and interpret results using economic data and financial models.
• Make strategic business decisions based on the application of economic and financial knowledge and tools.
• Effectively communicate economic and financial issues and opportunities to stakeholders.
• Critique government policy proposals using concepts such as optimization, equilibrium, and the incentives faced by economic agents.

The business analytics concentration includes courses that cover the three major areas of business analytics (descriptive analytics, predictive analytics and prescriptive analytics) and other courses that support the study of business analytics. The curriculum of the program is very hands-on and will prepare you for a successful career in the world of business analytics.

The marketing field encompasses activities related to: identifying needs of prospective customers, selecting a target market, designing a product, packaging, pricing, advertising, selling, distributing, and servicing products in both domestic and international markets. It is the driving force in business. Therefore, the degree to which companies are able to do it well and respond to customer needs and wants largely determines their success.

Southern New Hampshire University's Marketing Program integrates theory and application. Marketing majors also study general management, finance, organizational behavior, information technology and selected liberal arts courses, ensuring that students learn the tenets of marketing in concert with those disciplines. Domestic and international marketing internships and study abroad programs allow Marketing majors additional opportunities to link marketing theory with practice.

Students will also formulate an ePortfolio and a career portfolio which are included in the coursework of the marketing curriculum.

Program Outcomes

• Utilize primary and secondary data to determine the position of a product in the market
• Recommend strategies for maximizing both internal and external opportunities through the effective use of the marketing mix
• Develop strategic marketing plans in alignment with stated missions, objectives, and goals of the organizations
• Employ effective written and oral communication skills appropriate to the professional marketing context
• Apply legal and ethical principles to marketing activities
• Collaborate in cross-functional internal and external environments to ensure the creation, capture, and delivery of value

Our bachelor's in computer science with a concentration in machine learning will provide you with an introduction to fundamental and advanced concepts, techniques and principles. Machine learning is a field of computer science that takes the approach of teaching computers to learn from data/experience and solve problems, instead of providing solutions. Various real-world applications and examples of machine learning will be discussed in the machine learning concentration. You will also be able to explore the different types of machine learning algorithms, apply them to real-world data and interpret and visualize the results.

The Mathematical Modeling Concentration gives students mathematical skills and theory in both applied mathematics and statistics that will allow them to build meaningful and effective models in a variety of settings. Mathematical and statistical models can be used, for example, to predict populations of competing species, find optimal strategies to solve games, deblur images, inform targeted marketing campaigns, explain why donors might cut ties with non-profits, flag news stories as fake or disingenuous, or identify gerrymandered congressional districts. Students will become comfortable building and analyzing mathematical and statistical models, working collaboratively both inside and outside of their discipline, and working with industry-standard software.

The Sport Management Concentration is built on the foundation of the Masters Core Curriculum with added emphasis on the application of Sport Marketing, Analytics, and Partnerships.
 
Focuses on critical business concepts and how they relate to various aspects of the sport industry. You’ll learn the ins and outs of sport licensing and strategic alliances, marketing and media and business analytics. Upon graduating, you’ll have a better understanding of the industry, from teams, agencies and events to analytics, marketing, manufacturing, and intercollegiate and scholastic sports.

Rooted in a global perspective, the Bachelor of Science in Business Administration with a concentration in Hospitality Business will provide you with a broad foundation in hospitality, sustainability, leadership and operations.

The hospitality world is always changing, especially now, and this concentration will prepare you to enter an always-evolving industry. This concentration incorporates knowledge regarding the planet, people, profit, ethics and equity of the hospitality world. In this concentration, you will learn from faculty experts who bring with them specialized knowledge and experience across various sectors of the industry. You will also have opportunities to expand your network through experiential learning and real-world client engagements.

The curriculum for this program will help you master the technical foundations of the industry while developing essential leadership and management skills.

Choose a career that lets you make a difference in the lives of children. Learn how kids grow and develop from birth through adolescence. Get the hands-on experience you need to work with young people in a variety of settings, from schools to clinics to hospitals. Prepare yourself to enter a competitive graduate program in psychology or the social sciences. Introducing SNHU's Bachelor of Arts in Psychology with a concentration in Child and Adolescent Development.

By choosing the concentration in child and adolescent development, psychology majors gain an in-depth understanding on the unique physical, social, psychological and cognitive needs of young people. The program stresses experiential learning, so you'll have plenty of opportunities to gain real-world experience by doing internships, a practicum or research and volunteer projects. In fact, in many courses you can even choose to work in the field over writing a research paper. Your professors will work with you to find opportunities that best match your interests.