Master in Business Administration - Marketing

at Study Group - Long Island University Brooklyn USA

If you are seeking an M.B.A. program that offers you a comprehensive and challenging business curriculum combined with convenient scheduling, excellent instruction, dynamic networking, continuous personal advising and a convenient, popular location, the M.B.A. program at Long Island University's Brooklyn Campus is the right choice for you.

The 36 to 63-credit Master’s of Business Administration (number of credits is based on your undergraduate coursework) provides the knowledge base and skills that enable professionals to become leaders in business by offering a comprehensive program which meets the needs of an ever-changing, global business environment. The program is offered on a part-time basis during the evenings and weekends with 15- and 7-week semesters, to accommodate the schedules of busy working professionals who are interested in advancing their careers. When you enroll in the program, you will join students representing every continent and possessing a variety of professional backgrounds, including those who work in corporate entities, nonprofit organizations and government agencies.

You will gain an understanding of the fundamental principles of business through the required courses. In addition, you will develop expertise and mindset in a specific field by focusing in an area of concentration. This will provide you with a powerful combination of in-depth knowledge and skill set development that is designed to increase your marketability and to serve you throughout your career.

Master of Public Administration in Health Administration prepares students for careers in fields that offer numerous professional paths. Students from diverse backgrounds with varying levels of expertise, are taught by faculty members who are current in all of the latest trends and issues in health care administration.

The program of study is flexible and can be tailored to accommodate the professional requirements of the student by offering specialization courses that provide them with the opportunity to examine a specific management function or an area of application in greater depth. Areas of specialization include health care administration, health care management, health care policy and aging/long-term care. Other specializations can be developed in consultation with a faculty advisor from the broad spectrum of courses available through the Program and the School, as well as through courses available across the Campus.

The Program is divided into four parts: an introductory sequence that provides 15 credits of public service sector foundations and skills, followed by 9 credits of focused management topics including human resources, budgeting and financial management, and law and accountability. Students then take 12 credits in an area of specialization and a required six-credit integrative capstone experience, which culminates in a project and a formal presentation.

The Bachelor of Science in Data Analytics (BSDA) will prepare students for the growing demand in industries for data-literate professionals who can understand and perform data analytics and apply the knowledge in decision-making in various practical fields. In addition to the common core curriculum, the upper-division coursework innovatively consists of the following modules:

Foundational Module: programming in Python, Data Analytics with Excel, R, and Python, Data Structures and Algorithms
Core Module: Database Management, Data Visualization, Advanced Statistics, Data Mining and Business Intelligence, Machine Leaning, Intro to AI
Applied Module: Data Analytics Ethics, Intro to Fintech, Intro to Modern Cryptography, Computational Genomics, Deep Learning, and Capstone Project

The School of Business, Public Administration and Information Sciences offers the 120-credit Bachelor of Business Administration (B.B.A.) degree with concentrations in six areas. The B.B.A. degree is a comprehensive business degree that prepares students for a broad range of careers in business and for workplaces where technology and data are crucial. The goal of the degree is to provide students with an exceptional undergraduate business education that provides experiential and project-based learning, in-demand and relevant professional skills, and opportunities to plan for a meaningful career upon graduation.

Students in the B.B.A. take a structured core business curriculum that not only includes coursework in the basic areas of business – accounting, finance, management, and marketing – but is also focused on in-demand skills such as entrepreneurial thinking and innovation, selling and negotiating, data analytics, and computational thinking and coding. Students also develop a career plan and complete a practicum or internship where they can apply their skills and gain experience in their field of concentration.

The Roc Nation’s School of Music, Sports & Entertainment’s innovative B.A. in Sports Communication & Marketing is the first of it’s kind in the New York metro area. The program prepares students for careers in a dynamic and growing spectrum of sports media. As the $500 billion sports industry continues to grow, there will be increased demand for professionals with business and communications training.

Drawing on years of industry experience, LIU’s faculty experts will create a dynamic course of study through experiential learning and access to world-renowned sports industry professionals.

Students will gain practical experience in sports writing and reporting; promotion of sports teams, events and products; performing as a play-by-play announcer or program host; and production of sports content for traditional, online and social media. Students will also have the opportunity to engage with LIU’s robust alumni network, which includes notable sports reporters, publicists and experts in New York City and beyond. Graduates of the program will be ready for careers in sports broadcasting, sports management, or sports information.

LIU Brooklyn’s location in the heart of Downtown Brooklyn provides students with ample access to and opportunities with sports franchises — Barclays Center, home of the Brooklyn Nets, is just 1/2- mile from campus.

The B.A. in Journalism provides skills and experience for media careers in print, broadcast and online journalism. The curriculum keeps pace with the fast-changing communications landscape in the digital age. The Journalism major also prepares students for the fields of public relations, corporate communications and the law. Students apply their skills at the campus newspaper, radio and television stations as well as at professional internships.

LIU Brooklyn’s Journalism department offers a unique program in Sports Journalism, PR & Marketing. The sports industry is a multi-billion-dollar global industry with a job market that continues to expand. The concentration prepares students for positions in sports reporting, sports information, fantasy sports, public relations and marketing for professional sports franchises. Internship possibilities include the Barclays Center, Madison Square Garden, Fox Sports, the Yes Network, CBS Sports, WFAN, and Sports Illustrated.

Industrial pharmacists are responsible for quality control, using the latest technologies to research drug compounds, conduct trials to test medications for safety, and develop new drugs that save lives.

The Master of Science program in Pharmaceutics with Specialization in Industrial Pharmacy prepares students for careers in the pharmaceutical manufacturing industry and for entry into Ph.D. programs in pharmaceutical sciences and other related fields.

With pressure to contain the cost and time it takes to create new products and bring them to market, professionals with expertise in regulatory affairs are highly sought after by pharmaceutical companies and medical device manufacturers, as well as by hospitals, health maintenance organizations (HMOs) and a range of other health care oriented organizations as well. The expertise of a DRA professional may be used in areas such as clinical trials, manufacturing, compliance, patenting, sales and marketing, IT, finance and scientific writing.

Employment opportunities include:

• Collecting data and preparing submissions to regulatory agencies
• Assisting in the development of procedures to ensure regulatory compliance
• Interfacing with regulatory agencies
• Facilitating identification and resolution of scientific and regulatory issues with regulatory agencies
• Remaining current with federal and international regulations and communicating that information within the organization, including the creation of training materials
• Participating in the development of new products and services
• Participating in quality audits

In addition to a strong background in pharmaceutical science and regulatory affairs, a successful DRA professional should have excellent interpersonal and communication skills, high ethical standards, attention to detail and strong organizational skills.

If you are seeking an M.B.A. program that offers you a comprehensive and challenging business curriculum combined with convenient scheduling, excellent instruction, dynamic networking, continuous personal advising and a convenient, popular location, the M.B.A. program at Long Island University's Brooklyn Campus is the right choice for you.

The 36 to 63-credit Master’s of Business Administration (number of credits is based on your undergraduate coursework) provides the knowledge base and skills that enable professionals to become leaders in business by offering a comprehensive program which meets the needs of an ever-changing, global business environment. The program is offered on a part-time basis during the evenings and weekends with 15- and 7-week semesters, to accommodate the schedules of busy working professionals who are interested in advancing their careers. When you enroll in the program, you will join students representing every continent and possessing a variety of professional backgrounds, including those who work in corporate entities, nonprofit organizations and government agencies.

You will gain an understanding of the fundamental principles of business through the required courses. In addition, you will develop expertise and mindset in a specific field by focusing in an area of concentration. This will provide you with a powerful combination of in-depth knowledge and skill set development that is designed to increase your marketability and to serve you throughout your career.

TV Writers Studio (TVWS) is a one-of-a-kind writing practicum. Pure and simple, the goal of the TVWS is to educate and to develop highly skilled, experienced professionals with strong portfolios who will be prepared to begin careers in the television industry as writer/producer/entrepreneurs.

Each year, the TVWS has two cohorts running side-by-side: one in its first year, the other in its second and final year. The students invited to participate in the TVWS become part of an intensive, two year curriculum of study during which they function collaboratively like the staff of an ongoing television series; and independently, as writer/creators of their own TV series pilot and web series.

Upon completing the 48 credit program, each student will graduate with an M.F.A in Writing and Producing for Television which.