Diploma in Business Marketing

at Durham College - Oshawa Campus Canada

The Pre-Health Sciences Pathway to Certificates and Diplomas (PHSC) is designed for individuals interested in pursuing a health sciences career. This two-semester program provides the foundation necessary for success in a college health sciences program such as Paramedic, Practical Nursing, Dental Assistant, Dental Hygiene, Occupational Therapist Assistant and Physiotherapist Assistant. It is also designed for individuals who would like to strengthen their communication, mathematics, biology, chemistry and critical thinking or physics skills as well as familiarize themselves with college life and college workload.

In addition, the program provides students with the opportunity to learn about potential careers in the health sciences while earning post-secondary credits that can be transferred to other health sciences or science-related programs.

The Music Business Administration/Management programs prepare students to enter any field of the music industry equipped with a solid foundation of relevant knowledge and business practices, and plenty of hands-on experience. Students learn to manage revenue streams, book tours, draft and negotiate contracts, manage artists and venues, plan and execute events, design websites, market and promote artists and merchandise, build a network, and much more. Graduates enter the industry ready and eager to become astute music industry executives, well-informed musicians/songwriters, or both

This unique business-based program provides plenty of experiential learning opportunities and in-depth knowledge of all areas of the music business, preparing you for a wide variety of music industry careers spanning:

• Major and independent record labels in roles including marketing, publicity, promotion, merchandising and sales, artists and repertoire, and brand partnerships
• Live music including tour management and booking, concert promotion and production, and venue management
• Music publishing and administration including positions in copyright collection societies, industry trade organizations, copyright administration, music licensing, and music supervision
• Artist management (e.g. managing a musician or band, or managing one’s own musical career)
• Digital music management including streaming services, social networks and online music retail
• Event production including planning or managing live music events, conferences, workshops, networking events, and more
• Performing/recording artist, or songwriter
• Music production including live and recording services

You will develop skills in management, marketing, promotion, and small business operations, while learning and practicing the essentials of copyright law and music publishing, event production, live sound reinforcement, and media and business communications. Challenging careers are available for skilled administrators and managers, as well as aspiring musicians and songwriters, who can market and manage entertainment events and revenues; maximize social media; manage tours; work directly with performers as booking agents or managers; prepare promotional materials; plan and organize itineraries; and negotiate, interpret and enforce contracts.

From recruitment and selection to training and development, a career in human resources (HR) requires a focus on both strategy and people. Skill, knowledge and ability in human resource planning, occupational health and safety, compensation, hiring, employee development, labour relations and managerial accounting enable HR professionals to contribute to business success in an increasingly competitive global marketplace while looking after the organization’s most important asset – its employees.

As a successful graduate of this program you will qualify for approved credit towards the academic component of the Certified Human Resources Professional (CHRP) designation granted by the Human Resources Professionals Association (HRPA). Students who receive an average grade of 70 per cent in these courses and maintain a minimum grade of 65 per cent in each course meet the coursework requirements to write the Comprehensive Knowledge Exams – a significant step towards becoming a CHRP. Please visit www.hrpa.ca for full details.

Are you looking to start your own business? Entrepreneurship and small business development are vital components of economic growth in Canada with 75 per cent of all new jobs being created in the small business sector. You will learn and work with industry-experienced professors and business professionals as your mentors who have started and run successful businesses. This program will help prepare you to launch your business with business industry connections and a complete business plan the day you finish.

From touchscreen applications and websites to motion design and video, interactive media designers create the User Experience (UX). In this cutting-edge program, students learn to design and produce illustrations, photography, infographics and animations for anything interactive. Graduates of this program become skilled compositors, able to create motion graphics, virtual environments and integrated media content.

Accounting is often referred to as the universal language of business. Durham College’s Accounting – Business program is the next step towards a career in the field of accounting. Learning from industry-connected professors, you will develop your knowledge of accounting using the latest tools and technology in order to gain the skills employers need. You will be exposed to QuickBooks Online, QuickBooks Desktop, Sage 50 and Profile. You will also have the opportunity to earn Microsoft Office specialist certifications

Used in a wide variety of organizations, accounting involves measuring business activities; processing information into financial reports and statements; and communicating information to the appropriate decision-makers. To meet the wide range of accounting employment opportunities, Durham College incorporates a variety of simulations into the courses to help prepare students for the workplace. Students will be exposed to QuickBooks Online, QuickBooks Desktop, Sage 50, Profile and will have the opportunity to receive Microsoft Office specialist certifications. Courses include:

• Business Mathematics
• Communication
• Computerized Accounting and Excel
• Managerial Accounting
• Financial Accounting
• Personal Taxation

PROGRAM LEARNING OUTCOMES

• Record financial transactions in compliance with Canadian Generally Accepted Accounting Principles for sole proprietorships, partnerships, private enterprises, publicly accountable enterprises, and non-profit organizations.
• Prepare and present financial statements, reports, and other documents in compliance with Canadian Generally Accepted Accounting Principles for sole proprietorships, partnerships, and private enterprises.
• Contribute to recurring decision-making by applying fundamental management accounting concepts.
• Prepare individuals’ income tax returns and basic tax planning in compliance with relevant legislation and regulations.
• Analyze organizational structures, the interdependence of functional areas, and the impact those relationships can have on financial performance.
• Analyze, within a Canadian content, the impact of economic variables, legislation, ethics, technological advances, and the environment on an organization’s operations.
• Outline the elements of an organization’s internal control system and risk management.
• Contribute to recurring decision-making by applying fundamental financial management concepts

The Social Service Worker program combines academic study with practical experience to provide graduates with the skills, knowledge and attitudes required to work in the diverse and complex field of community and social services. The program focuses on the development of front-line interviewing and counselling skills that will prepare students to work with individuals and groups in a variety of social service settings, including group homes, women’s shelters, addiction and mental health facilities, employment programs and services for seniors.

This program combines classroom work with practical experience to provide you with the skills, knowledge and attitudes required to work in the diverse and complex field of community and social services. It focuses on the development of front-line interviewing and counselling skills that will enable you to work with individuals and groups in a variety of social service settings. In addition to theoretical models, methods and skills of social service work practice, you will receive extensive training in:

• Community organizing and development
• Crisis intervention
• Group work
• Life skills methodology
• Social welfare policy and social justice

If you have an interest in human behaviour and a desire to help others improve their quality of life then this interdisciplinary program is for you. Develop the in-demand skills of implementing Applied Behaviour Analysis to support individuals across the lifespan with developmental issues or disabilities, including Autism Spectrum Disorder, acquired brain injury, addiction or dementia. In addition, students will learn about the applications of Cognitive Behavioural Therapy, acceptance and mindfulness-based therapies and the impact these therapies can have on these populations.

Through a comprehensive mix of theoretical, research and applied courses, students will develop in-demand professional competencies that link the science, clinical, communication and ethical aspects of behavioural science.

Beginning with the development of a strong foundation in behaviour analysis, introductions to psychology and research and methods for developing therapeutic communication skills, the program progresses to the study of complex concepts in human behaviour and applications.

This two-semester General Arts and Science Liberal Arts Ontario Tech University (Ontario Tech) Transfer program is designed for individuals interested in pursuing advanced standing into the second year of Ontario Tech’s Bachelor of Arts (Honours) in Forensic Psychology. Students must complete BIOL 1841U – Essentials of Biology during their first semester of study at Ontario Tech or during the preceding spring/summer term. This program will provide an opportunity to develop and refine academic skills and ultimately provide the foundational knowledge needed to help ensure success in subsequent academic studies. This program also allows students to familiarize themselves with life and workload at a post-secondary institution.

This two semester General Arts and Science Liberal Arts Ontario Tech University Transfer pathway is designed for individuals interested in pursuing studies in Ontario Tech’s Bachelor of Arts (Honours) in Forensic Psychology.

This program will provide an opportunity to develop and refine academic skills and, ultimately, provide the foundational knowledge needed to help ensure success in subsequent academic studies. This program also allows students to familiarize themselves with life and workload at a post-secondary institution.

Students will be required to complete six courses per semester (12 courses in total). These include five core (or mandatory) courses in Communications (two), Computers (one), Statistics (one) and Preparing for Academic Success (one). Other prescribed courses in this two-semester pathway include Canadian Law (one), Psychology (two), Political Science (one), and Sociology (two).

Graduates of this pathway who have completed the requisite courses with a minimum average grade of at least ‘B+’ (77-79 per cent), with no individual course below ‘B-’ (70-72 per cent), may apply for admission into Year 2 of the Bachelor of Arts (Honours) in Forensic Psychology program.

Some General Arts and Science courses are also transferable to other post-secondary programs. Individual academic planning assistance is also offered by the student advisor, and students are strongly encouraged to meet with their advisor before selecting their courses.

Students in this program explore the nature of creative storytelling by writing, shooting and editing documentaries, short narratives and corporate videos. As you become technically proficient and critically informed, you’ll tap into the power of video to capture the compelling stories of our time, and create fictional stories in fictional worlds. Learn camera operation, composition, lighting, sound design, post-production, and the entrepreneurial skills needed to operate a small video production business.

The Video Production program will prepare you for a career in the exciting world of film, video and television. You will be introduced to:

• Basic principles of electronic field production
• Composition
• Lighting
• Principles of camera operation
• Sound design
• Studio production
• Video editing

The program will also help you develop an editing practice that is technically proficient and critically informed in addition to learning how to:

• Build and design a portfolio suitable for various markets
• Price, estimate and invoice assignments
• Protect your copyright
• Register and operate a small video production business.

NOTE: Students enrolling in this program are required to purchase their own laptop. For specific hardware and software requirements for this program  click here.