Advanced Diploma in Massage Therapy

at Georgian College - Barrie Campus Canada

In this program, students gain the knowledge, skills, and attitudes they need to become marketing professionals who can effectively manage a range of tasks and functions within business-to-business (B2B) and business-to-consumer (B2C), not-for-profit, and government organizations. Using a broad range of analytical and creative approaches, students gain a wide understanding of marketing management fundamentals as they focus on concepts related to advertising, promotion, public relations, marketing research and data analytics, online/digital marketing, and international marketing management. As a result, students gain valuable insight into all aspects of marketing from an online, local, and international perspective.

Program Highlights
The graduate has reliably demonstrated the ability to:

• Formulate a marketing plan that will meet the needs or goals of a business or organization;
• Develop an integrated marketing communications plan for a product, concept, good and/or service based on an identified market need or target;
• Formulate strategies for developing new and/or modified products, concepts, goods and services that respond to evolving market needs;
• Develop strategies for the efficient and effective placement/distribution of products, concepts, goods and services that respond to evolving markets;
• Evaluate the impact of using different marketing strategies for a product, concept, good and/or service, on the finances, Return on Investment (ROI) and business goals of an organization;
• Evaluate the viability of a concept, product, good and/or service in a local, national or international market;
• Conduct market research to provide information needed to make marketing decisions;
• Communicate marketing information persuasively and accurately in oral, written, graphic and interactive media formats;
• Plan, prepare and deliver a sales presentation or pitch that addresses the needs of the client;
• Develop strategies with clients, customers, and consumers and others to grow and maintain relationships;
• Develop learning and development strategies and plans to enhance professional growth in the field;
• Apply entrepreneurial strategies to identify and respond to new career opportunities that might include contract employment and self-employment initiatives;
• Participate in and contribute to a framework of organizational policies and practices, when conducting business of the organization;
• Apply the principles of business ethics and corporate social responsibility to business decisions;
• Employ the management techniques of planning, organizing, directing, and controlling of marketing functions and activities in response to the business needs of the organization.

Students in this program prepare for work with architects, engineers, designers, and project managers as an integral part of the team developing, presenting, and executing building designs. The program equips a student with comprehensive understanding of current competitive architectural and construction environments that challenge professionals in the field, including traditional and emerging construction technologies and materials, the current codes and standards, and business and entrepreneurial essential strategies. Various aspects of architectural design are present in a continuous stream throughout the curriculum, starting from design fundamentals and ending in the third year with the two-semester major architectural project. These projects are supported by courses dedicated to industry-standard computer applications, such as Autodesk® AutoCAD® and Revit®, and leading-edge technologies related to Building Information Modeling, such as virtual reality and building scanning.

As integral members of the legal team, law clerks work independently under the general supervision of a lawyer and assist with numerous tasks associated with the handling of diverse legal matters, including significant client interaction. In this program, students learn to draft legal correspondence and memoranda and prepare various court documents in practice areas such as real estate, corporate, estates, civil litigation and family law, utilizing current legal software to produce documents to professional standards. Students learn legal administration skills, substantive law, ethics and professionalism. Students engage in experiential learning through a field placement that reinforces and expands upon the knowledge and skills acquired in the classroom. 

This program is intended for students who wish to develop a strong educational and experiential base in business. Students acquire skills in acquisitions analysis, market research, selling, networking, financial analysis and planning, various computer applications and systems, social entrepreneurship development, human resource planning and management. Students also develop skills to integrate the whole area of business principles and practices in order to successfully operate and manage a business.

This program is particularly appropriate for students whose goal is to enter a family business, start their own business, or enter employment in a small business. One of the key experiential outcomes is the research, development and presentation of a complete business plan for a new enterprise.

The Acupuncture diploma program provides students with the knowledge and skills necessary to meet the entry-level standards of practice set by the College of Traditional Chinese Medicine Practitioners and Acupuncturists of Ontario  (CTCMPAO). This program provides in-depth theoretical and clinical components of Acupuncture. Students benefit from expert clinical training that combines integrative healthcare models with Traditional Chinese Medicine, providing graduates with the necessary skills to practice as a regulated healthcare professional.

Imagine working at 5-star hotels, luxurious resorts, restaurants, clubs, on cruise lines, and more. Consistently in the top colleges for graduate placement, this program offers over 500 hours of paid co-op work. With extensive experiential opportunities including field trips, practical labs, workplace certifications, and study and travel abroad, Georgian College, through our strategic industry partners, opens up an exciting hospitality career. As a professional, students experience a unique lifestyle and meet diverse people from around the world.

Student centered faculty focus on delivering innovative curriculum, industry expertise and employability skills in the pillars of the hospitality industry; entrepreneurial thinking, accounting and finance, marketing and sales, food and beverage, accommodations and human resources management.

This program is designed to assist Internationally Educated Nurses (IENs) in developing themselves further as a nurse practicing in acute complex care and prepare them with the clinical skills to work in an acute complex care setting in Ontario. Emphasis is placed on the application and evaluation of advanced theories and practice in acute primary care, and guidance of others as part of the health care team. Students gain advanced theoretical and experiential knowledge in pharmacology, health assessment and emergency nursing through classroom instruction, simulation labs and practicum placements.

In this program, students are prepared for professional and essential support positions in the automotive industry by providing general business and specialized automotive education. Through eight months of co-op work experience and opportunities to network with industry professionals, students explore the automotive industry and learn from industry experts. Upon completion of the program students have the skills, knowledge, and experience to build a career across a broad range of sectors in the automotive industry.

Students in this program prepare to work with engineers and construction project managers as part of a team constructing roads, bridges, sewers, water mains, and other infrastructure. Students determine data for cost estimation, perform materials testing, and assist in the administration of projects in the field. Teamwork and project-based learning are emphasized.

This program is common with the first four semesters of the Civil Engineering Technology program, and graduates may choose to continue into the third year of that program.

Students gain knowledge and hands-on experience to work in an adjunctive capacity as supportive personnel to qualified Speech-Language Pathologists and/or Audiologists in a variety of treatment settings. Students focus on conducting programming after the Speech-Language Pathologist or the Audiologist has completed the assessment and determined the therapy plan, as well as practicing the variety of other types of duties within this profession.

Based on a thorough understanding of physiological and functional speech/language and hearing disorders, students develop programming skills and learn intervention techniques to evoke and sustain communication behaviours. In addition, students identify the behaviour and environmental factors that can potentially support or erode the efficacy of therapy.