Bachelor of Design in Graphic Design for Marketing

at Kwantlen Polytechnic University - Richmond Campus Canada

Concentration in English at the Associate level is an excellent foundation for a variety of careers and further studies. Those who wish to pursue a B.A. Major or Minor in English are encouraged to take a variety of English courses within an Associate of Arts degree.

Transfer to a Bachelor of Arts Program:-
Students who complete the Associate of Arts degree in English are eligible for admission to KPU's Bachelor of Arts, Major or Minor in English programs, as well as to KPU's Bachelor of Arts programs in other areas, as long as other third year entry requirements are met.
Students who receive an Associate of Arts degree in English from KPU will also have appropriate course coverage to be eligible to enter the English Major program at any other university in British Columbia. (UBC has additional requirements that students will need to complete, and UVic strongly recommends that students also have reading knowledge of a second language; however, direct entry is available into the B.A. English programs at most other institutions, including SFU.)

The Certificate in NGO (Non-Governmental Organizations) and Nonprofit Studies at KPU is unique to this region, and is distinct from other nonprofit management programs in that it offers the following:

• 30-credit program available directly out of high school
• Program structure that bridges the Faculty of Arts, the School of Business, and the Faculty of Science and Horticulture
• Broad inclusion of local human rights, environmental, and advocacy organizations in B.C.'s Lower Mainland

Rather than developing an exclusive overseas / development focus, our program recognizes the depth of learning that can take place right here in greater Vancouver. This sector has been steadily growing for more than fifty years, at times outpacing the growth of Canada's economy as a whole. KPU identifies with the innovation characteristic of this sector, and is eager to move a new generation of learners into work in this area.

The educational experience is designed to address the NACC (Nonprofit Academic Centers Council) Curricular Guidelines for Undergraduate Study in Nonprofit Leadership, the Nonprofit Sector and Philanthropy (2007), and prepares students for voluntary and entry-level work at nonprofit organizations and NGOs. Students will acquire practical and up-to-date skills, including an introduction to Imagine Canada's Standards Program, Canada Revenue Agency guidelines for the nonprofit sector, and the following skills and methods:

1. Skill sets: Marketing, minute-taking, database work, presenting, blogging, reporting, academic research and writing, literature reviews, fundraising principles
2. Methods: Participant-observation, qualitative methods, interviewing, cross-cultural understanding, face-to-face field methods, mapping, critical analysis, ethics and advocacy

There are a wide range of jobs in the nonprofit sector in Canada and the U.S., with salaries varying greatly depending on skills, experience, and region. These organizations serve a broad mandate, addressing humanitarian issues, environmental problems, human rights issues, development efforts, and the problems experienced by marginalized populations. There is an increasing move towards professionalization in this area, and KPU's targeted introduction to disciplines in the Faculty of Arts, the School of Business, and the Faculty of Science and Horticulture ensures that graduates have covered comparative perspectives on civil society, voluntary action and philanthropy, as well as key aspects of financial management and accountability.

The Bachelor of Arts Major in Sociology provides students with critical, practical and transformative studies that aim to prepare them for life and work in a diverse and globalized world. It is a flexible and well-rounded program, offering academic rigor and a solid grounding in sociology theory and research methods, and the study of societies in local and global contexts. Opportunities for engaging in applied, experiential and community-based learning are provided throughout the program.

Students may choose to gain a broad understanding of the discipline by taking courses in a wide range of sub-fields in sociology or streamline their programs by concentrating on particular subjects of interest to them such as gender and sexuality, racialized and ethnic minority groups, Indigenous studies, media and cultural studies, education, global social problems and social justice. In their final year, students may opt to hone their research skills by taking courses in Canadian and global studies with a primary research component. Or they may choose to take one of the community services courses to gain practical work experience by volunteering in an organization within the local community or participating in a field-school overseas in a developing nation. 

In the Associate of Arts Degree in History you will be introduced to the discipline and will be prepared for further study, either in History, or in other areas. By completing the Associate of Arts degree you will gain a broader understanding of the world in which you live and will become a more informed and engaged citizen. You can focus on a particular geographic region; however, we recommend that you complete as broad a range of courses as possible.

The Associate of Arts degree can be used as an entry pathway into the Bachelor of Arts Degree in History; however, you should note that the BA only requires six credits of History at the first year level and six credits of History at the second year level.
History courses are reading and writing intensive. It is therefore strongly recommended that you complete the English requirements of your degree within your first two semesters.

Advanced VFX (Virtual Production) is a full-time, two-year, cohort program focused on the fundamentals of Visual Effects and the integration of Virtual Production workflows and pipelines. Students will study numerous specializations in VFX, such as modeling, sculpting, texturing/surfacing, lighting, compositing, and FX. The program also integrates virtual production workflows into these departments and courses by introducing the Unreal Engine. Unreal and other virtual production software and tools are used in the preparation, modification, and filming of VFX assets, in-camera. By replicating real-world fundamentals of virtual production and its fast-paced work environment of real-time rendering, artists are trained to be equipped both artistically and technically in the realm of quick problem solving, teamwork and collaboration. The fundamentals of cinematography, data acquisition, matchmove, photography and real-world lighting are also explored before they are taken into the 3D, virtual space. In advanced studies, 3D matte painting is introduced as a hybrid of 2D and 3D images for set extensions, for use in both traditional VFX and VFX for virtual production. Basic scripting is used in various software packages, such as Unreal, Nuke, Houdini and other industry leading software to optimize artists’ workflows. The program also teaches students the fundamentals of pre- and post-production, critical analysis and review, realistic production schedules, team work and soft skills. It also teaches students how to interact with other VFX departments, both on set and in studio.

A wide range of industry standard software and tools, processes, and workflows are taught to the students for both traditional VFX and VFX for virtual production. Students will create a portfolio of VFX shots in the form of a demo reel. Demo reel shots may be solely the student’s own creations, or the result of a collaborative group project(s).

The Advanced VFX (Virtual Production) program is best suited for students that display an artistic or creative background. A foundation in technical and or software skills is also beneficial. These artistic, creative and technical skills serve as a foundation for challenging roles in the VFX and game development industries.

The B.Sc. Major in Biology is a foundational degree program strongly grounded in scientific methodology and practical skills. The structure and breadth of courses offered is designed to equip graduates with a high level of competency in the knowledge, skills and experience necessary for competitive entry into the workforce in a wide range of fields. Graduates will also be well prepared for entry into a professional school or graduate studies program.

Central to this program is the provision of a lab intensive experience where students learn first-hand, the appropriate use of equipment and techniques to investigate living organisms and how they function. Upper level courses build upon the core knowledge and skills developed in 1st and 2nd Year, allowing the exploration of more advanced biological concepts and practical techniques. This culminates in a community focused research or directed studies project which requires students to apply the knowledge and skills they have learned.

The Associate of Arts Degree in Sociology is a provincially recognized two-year academic credential program. The aims of this program are to provide students with an entry point into a Bachelor of Arts degree program, to create greater ease in transferring credits to other post-secondary institutions, to enrich students’ intellectual lives, and prepare them with academic knowledge and skills applicable to various work contexts. Students are exposed to an overview of central topics in sociology, fundamental sociological theories and concepts, studies in Canadian society and specialized subject areas in sociology.

Students who complete the Associate of Arts Degree in Sociology and wish to continue their studies at KPU may enter the Bachelor of Arts Major or Bachelor of Arts Minor in Sociology degree program with relative ease. Additional course credits at the 2000 level are required for graduation in these programs so students should be sure to consult the program information on our BA degrees.

The Associate of Arts Degree in Sociology meets common academic standards at post-secondary institutions throughout the province. This means that students may apply for ‘block transfer’ of course credits from their first two years of study at KPU to programs at other universities in British Columbia. Completion of BA programs in sociology at other institutions will also require additional courses at the 2000 level.
Arts Degree Advisors can assist students in ensuring they meet entrance and graduation requirements for the BA in sociology degree programs at KPU.

Fine Arts offer a two-year Diploma Program and a one-year Certificate Program, both of which are designed to enable students to acquire a solid foundation in the basic skills of visual arts. Selected courses and groups of courses within the Diploma program may be applied to a 3rd year entry into the KPU Fine Arts BFA, Visual Arts or university transfer credit in Fine Arts and Education.

Upon completion of the two-year diploma program at KPU, graduates will have acquired both intellectual and technical skills to work effectively with a wide range of media. With these skills, students can continue to develop their creative potential individually, through the BFA, Visual Arts program, or at another post-secondary institution. Most Fine Arts credits are university transferable.
The department recommends that students consider a course of study that includes specializing in one or more areas such as ceramics, painting, drawing, photography, print media, sculpture, and digital media.

The B.A. Major in Political Science offers the chance to explore the political world through an innovative suite of offerings that combines a solid foundation in scholarship with 'hands-on' learning opportunities in debate, diplomacy, and policy. The Bachelor of Arts Major in Political Science is designed with a special focus on emerging power dynamics at the national, trans-national, and global levels, and is therefore an ideal choice for those with a serious interest in engaging with the many dimensions of power in the modern world.

As a Political Science B.A. Major, you will begin your studies with a broad range of introductory courses that expose you to the key sub-fields within the discipline (Canadian and comparative politics, international relations, and political thought), before gradually transitioning to more specialized courses in the second- and third-year levels, and advanced-level seminar work in the fourth year of study. You will also take at least one 'experiential' course instilling hands-on skills in debate, diplomacy, and policy, as well as one upper-level course on emerging trans-national sites of power.

The Marketing Management Diploma is a comprehensive program designed to provide a solid, general foundation in this exciting field. Study begins with emphasis on basic business knowledge and skills, and then intensively explores the discipline of Marketing, with emphasis on the job skills and experience that business demands. Projects with local businesses and organizations are also included in order to provide real world experience.

Graduates of this program may also be eligible to continue their business study by pursuing a Bachelor of Business Administration (BBA) degree in Entrepreneurial Leadership, Human Resources Management, or Marketing Management.  Many of the courses required for the Marketing Management Diploma are requirements for these BBA degree programs.  Students wishing to progress into a BBA degree should consult with a School of Business advisor for course planning assistance.

Co-operative Education

The Marketing Management diploma is offered with a Co-operative Education option. Co-operative Education gives a student the opportunity to apply the skills gained during academic study in paid, practical work experience semesters. Students can complete two work semesters while completing their diploma. Work terms generally occur full-time in separate 4 month work semesters. Work semesters alternate with academic study.