Graduate Certificate in Human Resources Management (Co-op)

at Sheridan College - Hazel McCallion Campus Canada

Marketing Management

Things you'll learn to do

• Apply search engine marketing, social media promotion and marketing analytics principles to optimize your organization's marketing efforts.
• Learn basic marketing graphics skills to create support materials such as brochures, newsletters and web page updates.
• Write marketing and communications plans.

Co-op experience
Following eight months of classroom instruction, eligible students will have the opportunity to participate in a four-month cooperative education placement. Note that this is a competitive process and only qualified students are accepted. Working in the marketing field, you’ll apply your in-class learning and gain valuable work experience that may boost your career—and help you land a great job.

International Business Management
The professors who teach Sheridan's International Business courses are personally experienced in international business. They are continually updating the program so that it accurately reflects current international market conditions, challenges and regulations.

Things you'll do and learn

• Develop a foreign market entry strategy for a specific product or service.
• Research and analyze potential international opportunities.
• Create a customized international business plan to support the global initiative of a real company.
• Learn to navigate cultural differences among trading partners and clients.

Co-op experience
Eligible Co-op students can acquire invaluable work experience in the international business field through a work-term cooperative education assignment following completion of the academic portion of the program. This training experience gives you an ideal way to apply what you have learned in class and explore different career paths.

In just one year, Sheridan’s Marketing Management graduate certificate program gives students the digital marketing skills employers want and need. Throughout this program, students will learn to:

• Apply search engine marketing, social media promotion and marketing analytics principles to optimize your organization's marketing efforts.
• Learn basic marketing graphics skills to create support materials such as brochures, newsletters and web page updates.
• Write marketing and communications plans.

Co-op experience
Following eight months of classroom instruction, eligible students will have the opportunity to participate in a four-month cooperative education placement. Note that this is a competitive process and only qualified students are accepted. Working in the marketing field, you’ll apply your in-class learning and gain valuable work experience that may boost your career—and help you land a great job.

A General Arts and Science diploma is perfect for you if:

• You're not sure you're ready for university
• You want to build a strong foundation for a university degree
• You need a fresh start in small classroom settings
• You want holistic, personalized advising
• You’d like to enhance your social and cultural awareness

What will you learn?
Our General Arts and Science diploma program will allow you to:

• Experience a multidisciplinary program
• Adjust to post-secondary learning environments
• Develop confidence and build strong academic, communication and research skills
• Define your academic, career and personal goals

This program may lead to career paths in an HR department in a business, non-profit organization or governmental agency
Things you'll learn to do

• Attract and retain outstanding employees.
• Compensate employees correctly.
• Manage workplace health and safety issues.
• Provide valuable training programs and coaching for employees.
• Handle an organization's downsizing or workforce reassignment.

Critical training
This program offers the opportunity to build foundational skills needed in any business administration career, and delivers hands-on training in vital HR skills through case studies, guest speakers, simulated negotiation situations and group work. You'll learn about the latest trends in organizational behaviour, human resources planning and employment law.

International Business Management
The professors who teach Sheridan's International Business courses are personally experienced in international business. They are continually updating the program so that it accurately reflects current international market conditions, challenges and regulations.

Things you'll do and learn

• Develop a foreign market entry strategy for a specific product or service.
• Research and analyze potential international opportunities.
• Create a customized international business plan to support the global initiative of a real company.
• Learn to navigate cultural differences among trading partners and clients.

Marketing Management
The Marketing Management program at Sheridan provides students with the digital marketing expertise that employers are looking for. During this course, students will learn how to:

• Apply search engine marketing, social media promotion and marketing analytics principles to optimize your organization's marketing efforts.
• Learn basic marketing graphics skills to create support materials such as brochures, newsletters and web page updates.
• Write marketing and communications plans.

Sheridan’s Business Administration – Marketing program prepares you for an exciting career in marketing, advertising, promotion or sales:-
Exceptional educators, innovative learning
Sheridan's business professors are not only seasoned educators, but also experienced professionals who are respected in the business community. In this program, you'll learn through collaborative assignments, hands-on application, case analyses and industry projects, which will prepare you to excel in your business career.

Things you'll learn to do
Write marketing plans that analyze the unique situation a firm faces, and recommend actions to keep the organization competitive.
Develop and deliver sales presentations and advertising plans.
Meet the needs of the changing marketing environment by using digital marketing tools within a strategic business context.

The creative industries need skilled professionals who understand both the business and creative side of media. Sheridan's Creative Industries Management is a specialized eight-month program designed to prepare graduates as managers and entrepreneurs in the arts. With an understanding of management, financing and marketing you'll be ready for a career in film, television, video games and more.

Who should apply to Creative Industries Management?
If you have an academic or professional background in the arts and want to develop your management, leadership and business skills, Creative Industries Management is the program for you. CIM can also help you start your own business, giving you the knowledge and competitive edge to guide you down the path of entrepreneurship.

Hands-on learning
At Sheridan, we believe the best way to learn is by getting to work and making things happen. In this program, you'll be introduced to professional workflow processes in film, television, animation and gaming. You'll learn how to network with creatives and the media. Working with professors, students and industry professionals, you'll see there's no shortage of hands-on learning possibilities.

Sheridan’s Marketing Management degree prepares you for an exciting career in marketing, advertising, promotion or sales.

Learn modern strategies from industry professionals
Marketing isn’t just about promotions and ads. Learn how to build a marketing plan through market research, marketing strategy and working in tandem with all areas of a business. Sheridan’s marketing instructors bring passion and industry experience into the classroom while ensuring curriculum is constantly updated to meet current industry demands.

Specialize or diversify your marketing knowledge
In the first two years of your studies, you’ll build a solid foundation in general business fundamentals. Beginning in Year 3, you can choose from a range of electives, allowing you to specialize in one area of marketing or branch out across various fields. You’ll also put your new skills to work during a mandatory internship and optional co-op.

Collaborative and hands-on learning
Today’s work world has changed. Top employability skills now include critical thinking, collaboration across networks and leading by influence, communication and entrepreneurship. Our small classes and experiential learning approach promote the development of these skills through constant interaction with your professors and peers.

Internship & Co-op
The Honours Bachelor of Business Administration (BBA) programs all include a one-semester internship where students will fulfill many of the program learning outcomes and become prepared for future employment. After the completion of a minimum of 60 credits, students may also apply to participate in the BBA Co-op program, which allows students to complete three additional work terms to a total of four work terms. Enrolment in the Co-op program is limited through an additional Co-op application process.

Co-op/Internship allows students to take ownership and responsibility for their own growth and development through practice in real-life employment environments. Our work terms are scenarios where students can apply their critical, creative, and reflective thinking in a way that maximizes their workplace experiences and preparedness for full-time employment after graduation.

Sheridan's BBA Co-op program has built-in flexibility for students to select their path and schedule for Co-op work terms, may lead to paid employment during the work term, and further supports students to develop their entrepreneurial thinking skills and capacity for responsible risk-taking in a complex workplace environment.

Students receive in-class and 1-on-1 career education support to help prepare for their Internship or Co-op work terms. The Co-op/Internship component is delivered by Sheridan's Co-operative Education Office, which facilitates over 1,800 Co-op/Internship work terms per year Sheridan-wide. Learn more about Co-operative Education and Internships at Sheridan.

This program may lead to career paths in an HR department in a business, non-profit organization or governmental agency

Things you'll learn to do

• Attract and retain outstanding employees.
• Compensate employees correctly.
• Manage workplace health and safety issues.
• Provide valuable training programs and coaching for employees.
• Handle an organization's downsizing or workforce reassignment.

Critical training
This program offers the opportunity to build foundational skills needed in any business administration career, and delivers hands-on training in vital HR skills through case studies, guest speakers, simulated negotiation situations and group work. You'll learn about the latest trends in organizational behaviour, human resources planning and employment law.

Our Business Administration – Accounting program provides a balance of theoretical studies, hands-on learning and specialized courses.

Learn how accounting supports business
Businesses rely on accountants to monitor their performance, compliance and financial health. Your first year will involve common curriculum shared by all business administration students, providing you with an understanding of how companies work. Topics of study include communications, finance, human resources and marketing — all areas of business you’ll impact as an accountant.

Specialize your skills through electives
Study advanced accounting principles that aren’t covered in our two-year Business Accounting program! In your final year, you can master skills essential for employment in the field’s more demanding positions. Choose from a broad selection of electives, including courses in tax, auditing, budgeting, business analysis and financial statement preparation.

Optional accounting co-op placement
Enjoy the opportunity to earn while you learn! All advanced diploma students have the option of gaining more than 1,000 hours of work experience through a co-op work term. Co-op is a competitive program and you’ll need to meet certain academic requirements to participate. Connections you build during your work term may lead to employment opportunities after you graduate.

Learn from industry experts
Sheridan’s accounting professors are actively involved in the industry, presenting at conferences and contributing to publications of accounting textbooks and articles. Many also hold the Chartered Professional Accountants (CPA) designation and maintain strong ties with the business community, which may assist you with obtaining a co-op work term.