Bachelor of Education (Secondary) in Science, Technology, Engineering and Mathematics (STEM)

at Thompson Rivers University - Kamloops Campus Canada

The Marketing Major is a challenging program that prepares students to assume many of the most important positions in business. Marketers, as they like to call themselves, are a company's creative force. Focusing on the marketing mix or four Ps of product, price, promotion, and place, they devise potentially profitable new product or service ideas that meet the needs of specific target markets, and then develop and execute the detailed plans needed for their implementation. Other employees in accounting, finance, or human resource management simply assist marketing professionals in this primary task and depend on them to generate the revenues needed for survival.

After graduation, students secure employment with many types of organizations such as advertising firms, consumer product companies, retail chains, wholesalers, media outlets like TV or radio stations, auto dealerships, tourist resorts, government ministries, and non-profits like hospitals. An increasing number have also been successful in starting their own small businesses, while a few have gone on to earn graduate degrees in hopes of pursuing careers in teaching or research at the college or university level.

Acquire a foundation in tourism studies including tourism experience marketing, environmental issues, community and cultural issues, applied research methods, and product development and innovation. Explore tourism experience management topics such as understanding and influencing tourist behaviour, business strategy, small business management, information technology, and managing service operations in a global setting. Gain valuable field experience with a two-semester consulting assignment in tourism-related organization.

Post-baccalaureate diploma will be of interest to students who have a non-business degree, and who want to return to university for one or two years to acquire a specialty in a functional area of business in order to enhance their employment opportunities. Students with a first degree in business, but who want to change their area of focus, may complete a post-baccalaureate diploma as well.

Post-baccalaureate diplomas are also valuable to international students who wish to come to Canada to learn English, gain exposure to the culture, and study in a compressed format. Many who do so have already studied business in their own country and have received transfer credit that reduces the length of the program

Students acquire a foundation in tourism related subjects including marketing, cultural issues, applied research methods, product operations and risk management. Students are then be free to explore a range of related topics such as rock climbing, surfing and skiing as well as programming, consulting and ecotourism.

The BBA provides students with a demanding and engaging learning experience. In Years 1 and 2, they receive a strong grounding in the humanities and social sciences as well as the core business or business-related subjects.

In Years 3 and 4, students complete the core including the capstone course in business strategy in their final semester. Students also specialize in one of the functional areas of business. These majors prepare students to pursue a professional designation after graduation and provide the extensive course work needed to meet the competencies established by the profession. Students interested in economics can also specialize in that discipline, or those who want to take a variety of courses from different business disciplines or economics can choose the General BBA.

During their studies, students receive quality instruction from accomplished academics and business practitioners who engage in scholarship to remain current in their fields. Case studies, class presentations, guest speakers, field trips, company reports, simulations, and business competitions are used extensively to enhance the student’s learning experience.

Highlights
Access both a broad university experience and the opportunity to specialize in the flexible BBA program. Develop a solid foundation in the first two years, then specialize from a choice of majors and minors, and take advantage of co-op, undergraduate research, study abroad and other experiential learning opportunities. Double degree option with Computing Science available.

• Majors:- Accounting, Economics, Entrepreneurship, Finance, General Business, Human Resource Management, International Business, Marketing, Supply Chain Management
• Minors:- Environmental Economics & Sustainable Development, Financial Markets & Institutions, Financial Services, Leadership, Management Information Systems, Project Management

Some industry experts consider special events and conventions to be the fastest growing segment of the Canadian tourism industry. This program is designed to provide a practical overview of the function, skills and knowledge required to successfully plan, organize, manage, promote, and evaluate a festival, convention, trade show, or special event. Event planning is a very detail-oriented business. As a result, this program will appeal to individuals who have a high regard for details and the creative ability to manage special events and conventions from inception to fruition.

Combines chemistry and molecular biology in a way that prepares students for the explosion of knowledge of life at the molecular level. Students learn to apply chemical principles and knowledge to biological applications, and study both chemistry and biology before specializing in various aspects of chemistry, biochemistry or molecular biology.

Acquire knowledge in the many facets of ecology and conservation biology. Students receive a strong grounding in all aspects of biology before specializing in terrestrial or marine ecology. The program involves extensive field and laboratory experiences.

Bachelor of Arts, Major in Communication
This four-year degree allows you to choose between two streams:

• Communication and New Media Studies
• Communication and Public Relations

Although there is some overlap in core courses, the two streams have different lower and upper level requirements.

Communication and New Media Studies
This stream covers the aesthetic, narrative and theoretical aspects of technology, as well as computer-mediated communication. If you have an interest in the ways technology, design and business interact, this program is for you.

Taking this stream will help you understand how "new" media fit in with forms and practices that are a part of "old" media. You will be able to anticipate developments in new media, and the genres and other patterns that they manifest — such as story and play in computer games; community, conversation and interpersonal communication with smartphones and social software; the way charisma, character and identity are communicated across a range of media.

Opportunities within the community
Three 3700 CMNS students tried their hand at deep mapping the Kamloops Art Gallery (KAG). Each played a different role on the team — social media/blogging, mapping and videography. Their objective was to deploy deep mapping as a strategy for TRU students and the Kamloops Art Gallery to co-placemake, to move away from just the consumption of the cultural products in the KAG to the creation of a community of producers and consumers where the distinction between the two is a little more blurred. One of KAG’s mandates is to create community, and one of TRU’s mandates is to connect with the community, so this worked well on so many levels. Please visit their website below. They were guided in their studies by their professor, Dr. Kathleen Scherf, employees and members of the KAG and by TRU webmaster Robline Forsythe.

Communication and Public Relations
This stream covers the practical and commercial application of communication. If you have business, tourism, entrepreneurial and public service ambitions, this program will show you how communication can enhance your business practices. Close ties with the Tourism and Business faculties offer the benefit of preparing you for a wide variety of business and event planning situations. No other such program exists in the Kamloops region.

This program offers graduates a background in communication history and theory, a wide reservoir of meaning-making skills (image-based, language-based, etc.), marketing knowledge and event planning. The communication courses offer training in strategies of communication design and the application of theory through pragmatic application. Public relations graduates should be well-rounded professional communicators who are prepared to enter the public or private sectors.

The Master of Science in Data Science (MScDS) is normally a 2-year program. The goal of the program is to provide students with solid knowledge, techniques, and experience in the research and application of data science, and to prepare students to become researchers and leaders in the emerging area of data science at the regional, national, and global levels.

The program is unique in that it can be an application-orientated or a research-orientated master’s program depending on whether students choose the Graduate Project option or the Graduate Thesis option. Regardless of their choice, graduates will develop the strong data analytics, critical-thinking, communication, and interpersonal skills required for success as a data scientist in big data or to pursue further advances in research.