Bachelor of Science with specialization in Information Technology with Research

at Uttaranchal University India

Word digital marketing broadly implies to marketing of products and services through electronic devices and digital media platform that includes mobile messages, online videos, marketing through search engine, social media adds. Digital marketing ensures costumer connections, easy personalization, improved conversion as well as achieving quantifiable results at a reasonable cost. With automation, made digital marketing more powerful and helps improving the efficiency and relevance. With advent of technology and easy access to smart phones and internet facilities, digital marketing is the most preferred way of reaching to customers than traditional marketing and it has a huge potential in terms of opportunities for placement. In view of that Uttaranchal University offers post graduate program in MBA with specialization in Digital Marketing to train students in the field of digital marketing.

The program MBA with specialization in Digital marketing ensures students acquire right set of qualities for easy absorption in the corporate world and business, such as, Leadership skills, Communication skills, Innovation and creativity, Analytical skills etc.

An operation theatre (OT) technologist is an essential component. Operating theatre technology training is required to become a trained professional.  An OTT, or Operation Theatre Technician, is a healthcare worker who assists in the preparation and maintenance of operating rooms and equipment. It’s a support function that entails assisting the surgical and anaesthesia teams during operations. An OTT is responsible for Assist surgeons within an operating room, maintain and prepare an operating room for operations, set up instrument trolleys for surgeries, clean and disinfect surgical equipment after surgeries, handle and transport patients to wards and recovery rooms after surgeries

BBA program gives the students strategic outlook on problems of business organization, management & solutions to them. The BBA program seeks to provide to the management trainees the understanding of the theory, practice of management and the required knowledge and skills to succeed in the business world. The degree programme is intended for those who wish to acquire business and managerial knowledge and skills. The curriculum provides the students with a strategic perspective on contemporary issues in management. The academic curriculum of this 3 years programme involves comprehensive learning that would produce managers who are well equipped with technical expertise and practical knowledge relevant to today’s globalized environment. This program provides the students with practical orientation and broad specialization in marketing, finance, information systems, human resource management and international business. The programme has extensive in-house practical training, with audio-visual support, class room session, case studies, seminar session, summer training and industrial visits.

B.Sc. (Hons.) Chemistry is a 3 years program deals with in- depth study of various areas of Organic, Inorganic, Physical and Analytical Chemistry. Spectroscopic Techniques, Nanotechnology, Total Quality Management and Environment and Green Chemistry are some other courses being taught apart from Interdisciplinary courses like, Computer Applications, Mathematics, Environmental Sciences and Humanities. These Programs provide the knowledge of Chemical Science & Environment which is beneficial for the students in the field of Research and Development. Industrial visits, Workshops, seminars conferences etc are some of the pedagogical activities of the discipline apart from programme curriculum.

Cyber security is the practice of protecting computers, servers, electronic systems, networks, mobiles as well as data from malicious attacks. It involves protecting software, hardware, as well as user’s data. It also helps prevent cybercriminals from gaining access to various devices connected through networks. It also trains how to monitor systems and networks for intrusions. In view of that Uttaranchal University offers BCA – Cyber Security, a three-year undergraduate program designed to fulfil the requirements of the IT industries.

BCA- cyber security program focuses on providing relevant skills to establish sample collection techniques from different sources that help students to profile threat actors. The program includes courses like Fundamentals of Cyber Security, Risk Management, Law of Cyber Security, Security Professional Ethics, Principles of Information System Security, Paradigm of Ethical Hacking, Information System Security Planning and Audits, Python programming, etc

B.A. (Hons.) English or Bachelor of Arts Honours in English is an undergraduate programme in English Literature. The programme teaches about English Language and Literature and the way it has developed into its modern form along with highlighting varied aspects of English society through its genres like Drama, Poetry, Novel, etc. The Honours Programme is intended for the students who have a strong interest in English Language and Literature and who show promise in the study of either or both. Honours students receive an intensive educational experience with respect to the courses offered. The student learns to critically analyze and debate on a variety of texts, and acquires knowledge of literary movements, periods and critical approaches. The student develops comprehensive written and spoken communication skills, becoming adept at arguing a point, framing a narrative and analyzing various levels of meaning.

Bachelor of Pharmacy degree mainly prepares the candidates to work in the pharmaceutical industry, regulatory body, clinical research etc. The programme structure of the degree includes practical training in the pharmaceutical industry environment.

B.Tech in Computer Science Engineering with specialization IoT is a 4 years (or 8 semesters) undergraduate program that is designed to impart sound theoretical and practical learning of networking and communication technologies. The knowledge is essential to develop heterogeneous applications in the field of the internet of things (IoT). The program includes the foundations of multiple predecessors of IoT, such as, WSN and M2M so that students can understand the significance of the IoT domain.

The program gradually provides the knowledge of various sensors and their development, a thorough understanding of communication and connectivity technologies used in IoT solutions. Live case studies and projects from different sectors of society and industry are the key features of this program so that a student may be able to provide the real-time solutions required for making smart devices.

BA (Hons) Economics with research aims to develop the necessary research oriented skills to analyze economic phenomena. Students will develop research aptitude to empirically validate economic theories. The significance of the Programme lies in the statistical methods in research which will develop research-based skills to construct and analyze qualitative and quantitative data. The Programme will enable the students to understand the economic issues at the local and global level and also to critically analyze government Policies and Programmes announced and implemented to resolve the issues.

M. Pharm. is a two-year post-graduate Programme which has been designed to focus on the field of pharmaceutical science. Under this programme, the students get in-depth knowledge of the course like product planning and formulation designing of pharmaceuticals.

M.Pharm. Pharmaceutics deals with the manufacturing of medicine along with the processes and techniques involved. Detailed knowledge of various courses indulged in M.Pharm. equip the students with advanced techniques in manufacturing, packaging, as well as in the marketing domain.