Doctor of Philosophy in Service Design

at World University of Design India

Given the growing application of digital technology across most sectors and domains, the need for digital tools and application has never been more important. Individuals who marry the skills of creativity and design with the ability to build reliable and supportable software will be increasingly in demand. This course is designed to achieve just such an interdisciplinary skill-set and equip graduates for many opportunities across many fields such as the arts, entertainment/ games, mobile application development, multimedia, product/web design, cyber security, digital analytics and other interactive systems across all sectors. There’ll be an increasing focus on user experience, Interaction Design and Design Methods in all IT products and services.

PhD is a doctorate degree that focuses on academics and research.

Interior Design program at WUD focuses on designing and planning of interior spaces for all kinds of human needs. Students will learn to design spaces – interior and exterior - according to their functional hierarchies and interrelationships, including components like furniture, seating, storage, lighting etc for added functionality and aesthetics.

Courses would cover a blend of space design as well as design of furniture & lifestyle products within the space. Technical and skill based inputs like Ergonomics, Architectural drawing, Building technology, Prototype making etc will enable the students to look at spaces in holistic manner and design the interiors and furniture to enhance its functionality.

This professionally focused, design-led course equips with the specialist skills to conceive, prototype and produce human- centered experiences in an interactive digital context. With the modern generation using computers and computer applications to run almost everything in their lives, the need to understand these applications and to develop applications that are user friendly is on the rise. This masters program fits perfectly in the jigsaw puzzle. The program focuses on computer technology and usability problems faced by computer users globally; consequently teaching the students the methodologies needed to solve these problems.

The undergraduate course will prepare the student with a strong base in the theories of performance, the nuances of the classical, folk and contemporary arts, the rudiments of production and presentation along with rigorous insight. They will be exposed to the practical and theoretical practices of performance and introduced to literary, historical, traditional and cultural explorations of performing arts across cultures.

The Program has been designed keeping in mind the aesthetic and commercial aspects of contemporary film making and the change brought about with the advent of modern digital technology, making the medium more accessible to all. It focuses on developing a strong conceptual understanding of film as a medium of communication as well as narrative story-telling and how it can be applied as a tool of self-expression, social communication, corporate branding, advertising as well as mainstream entertainment. It aims at sensitizing the students to the core concepts of design in film form, while providing them with the necessary technical knowledge and hands-on experience with cutting edge digital tools related to video production and the cinema arts. The exhaustive core courses delve into the intricacies of film theory, screenwriting, film direction, cinematography, production design, art direction, sound design, photography, editing and video post-production.

This unique and exciting course teaches the intellectual, practical and professional skills you need to succeed in a career in promotion & communication for the global fashion industry. You have the opportunity to learn the fundamental skills of research, experimentation and realization, as well as new practices and innovations within fashion promotion, communication and image generation. Key study topics include Introduction to fashion, styling and photography; design, visual and popular culture; fashion imaging and marketing; research, analysis and interpretation; forecasting, advertising, marketing and PR; styling and photography as narrative; portfolio, self-promotion and career planning; visual and critical analysis. All subjects will be taught in consideration of the critical and cultural context

World University of Design offers an executive MBA in Design Strategy & Management. This is a holistic program in Design Strategy & Management covering Strategy formulation along the lines of Design thinking, Strategic Innovation via the Management principles aligned to the design principles. Design thinking led innovation is becoming the current mantra.

Harnessing the potential of emerging disruptive technologies such as data science, artificial intelligence & machine learning requires a new set of professional skills. Business world in coming times will be driven by individuals with expertise to apply these skills to organizational needs and strategies while navigating the ethical, psychological, and societal implications. The program aims to dramatically enhance the ability to make informed decisions of high quality, by making most optimal use of emerging technologies, human centred design and application of design thinking. Design Thinking skills imparted through a hands-on learning journey will help you develop the creative-thinking skills needed to innovate in any organisational context. By elevating your creative thinking skills, you will return to work able to develop and support a creative culture within your organisation. A culture that is capable of confidently pushing and sustaining innovative efforts.

The undergraduate course will prepare the student with a strong base in the theories of performance, the nuances of the classical, folk and contemporary arts, the rudiments of production and presentation along with rigorous insight. They will be exposed to the practical and theoretical practices of performance and introduced to literary, historical, traditional and cultural explorations of performing arts across cultures.