Bachelor of Business Studies with major in Marketing

at Eastern Institute of Technology - Hawke Bay Campus New Zealand

Advance your knowledge and capability to meet the future needs of the national and global logistics and supply chain industry. The postgraduate program suite in logistics and supply chain management will prepare and upskill students for success in the industry. 

The postgraduate diploma enables employment of advancing conceptual and theoretical knowledge for application within the field of logistics and supply chain management. The program aims to produce graduates able to lead and develop effective strategies and operations management to optimise logistics and supply chain aspects of a business on a national and global basis. This would include warehouse planning, transport and distribution processes across logistics and supply chain networks.

This qualification is designed for learners who wish to further develop their practical and conceptual skills and knowledge in arts, crafts and/or design.

The creative industries and cultural sector in Aotearoa New Zealand will benefit from graduates who can use research to inform, critique and present resolved work in simulated contexts.

As a graduate you will be able to independently select and apply a range of processes in arts, craft and/or design contexts.

As a graduate of this qualification you will be able to:

• Produce practice-based creative works from a critically engaged personal standpoint informed by contemporary and historic contexts.
• Apply broad knowledge and practical and conceptual skills in the production of arts, craft and/or design work.
• Use investigative tools with creative processes, methods and technologies to develop responses to a brief and solve problems.
• Use research to support the development of ideas and to inform own work within conventions and contexts in arts, craft and/or design.
• Critique own work and the work of others, communicate in a range of situations and present own resolved work in simulated contexts.
• Apply professional practices to manage projects/briefs within defined guidelines and select potential education and employment pathways in arts, crafts and/or design.

Tourism Opportunities prepares graduates for an exciting range of employment opportunities in the tourism and travel industries. In particular, the program is designed to develop skills to be able to:

• Apply knowledge of customer service and selling skills
• Apply tourism workplace practices
• Demonstrate knowledge of Hawke’s Bay and New Zealand as tourist destinations
• Demonstrate a broad knowledge of the tourism and travel industry
• Apply knowledge and attributes required for a barista role
• Demonstrate knowledge of tourism business systems
• Manage first aid in an emergency
• Apply knowledge of marketing in tourism
• Demonstrate knowledge of tourism quality management
• Apply knowledge of tourism event planning

The Master of Professional Creative Practice is a 180 credit program with full-time study for one and a half years at Level 9, consisting of four compulsory courses that provides you with the opportunity to create a body of creative work to a standard that develops, extends and refines prior professional practices, processes and knowledge. This will be done through research and critical evaluation to strengthen your creative practice while contextualizing your practice in relation to relevant communities, contemporary concepts, models theory, technologies and professional practice management techniques.

The Graduate Diploma in Business is the ideal program for students looking to take the next step in their career or for those looking for a change. This program is suitable for students without previous qualifications in a business-related field who want to add a degree-level business qualification to their undergraduate subject area.

The Graduate Diploma in Business has the following endorsements :

• Accounting
• Management
• Entrepreneurship
• Sales and Marketing
• Logistics and Supply Chain
• Human Resource Management

Human Resource Management

In this program you will gain an understanding and the skills you need to get the right people into the jobs they will excel in. You will be able to keep them in those jobs and you will be able to develop their performance and talent.

On completion of this program you will able to manage and develop an organisation’s most valuable asset, its people, and as such you will have a strategic role. Human resources advisers may work for large organisations, government departments, or human resources consultancies.

The Graduate Diploma in Information Technology (GradDip IT) is designed to provide you with advanced IT skills ready for immediate application in industry.

You will gain the necessary technical skills and insight so you can adapt to technological changes and meet the challenging demands of the IT world. Your new skill set will enhance your existing qualification and put you in good stead within your current or future workplace.

The GradDip IT will enable you to develop a range of professional skills, including the ability to advise and implement innovations leading to a more efficient use of resources. You will also gain an understanding of the regulatory and ethical frameworks of the IT sector.

This program is suitable for graduates who have not previously studied IT at tertiary level.

What will you learn :

The GradDipIT program has been designed to enable graduates to pursue a career in the computing industry. In particular, the program is designed to provide students with:

• A sound knowledge of current IT technologies and the effective management of IT systems.
• The ability to analyse organisations and make recommendations for IT services and systems.
• The ability to relate to and communicate effectively with personnel and clients who have diverse backgrounds.
• The motivation for continued learning and self-development to cope effectively with change.
• An understanding of the legal, regulatory and ethical frameworks of the IT sector.

The Graduate Diploma in Business is the ideal program for students looking to take the next step in their career or for those looking for a change. This program is suitable for students without previous qualifications in a business-related field who want to add a degree-level business qualification to their undergraduate subject area.

The Graduate Diploma in Business has the following endorsements :

• Accounting
• Management
• Entrepreneurship
• Sales and Marketing
• Logistics and Supply Chain
• Human Resource Management

Sales and Marketing

The Marketing endorsement aims to provide students with the opportunity to add marketing studies to an undergraduate qualification in other disciplines.

Possible job and career opportunities can include:

• Marketing Manager
• Sales Manager
• Marketing Research

Develop your critical thinking skills and the ability to lead and influence businesses and organisations for a future of commercial, community, and environmental sustainability in Master of Applied Management, You will gain specialised business knowledge and skills and the ability to apply business knowledge by building on existing qualifications and experience, resulting in a comprehensive understanding, professional competence and leadership skills in modern business and management.

The Bachelor of Computing Systems (BCS) will equip you with foundation knowledge of computer hardware, networking communications and security, data and databases, information systems and IT management, systems analysis, design, and development, and internet and mobile technologies.

Depending on the stream of courses you select, you will develop the ability to design and implement high quality IT solutions within your specialisation, and apply the professional processes necessary to achieve successful outcomes for organisations. 

Majors :

• Systems Development
• Support and Infrastructure
• Information Systems
• Intelligent Systems

What you will learn :

The BCS program equips graduates with the skills and practices to achieve entry-level IT positions to pursue a professional career in the industry. In particular, the program is designed to:

• prepare graduates to be effective in a variety of professional roles, applying the technical expertise required by their endorsed discipline;
• provide a well-defined and relevant curriculum, whilst incorporating flexibility to enable rapid adoption of new technologies;
• promote professionalism and independence in learning;
• provide flexible study modes and the capacity to develop individual study initiatives and directions;
• provide components which incorporate problem solving, analysis and research.

This degree will give you a strong foundation in business and help you gain the skills today’s employers demand. You will benefit from a wide-ranging business education with plenty of practical experience, and you can choose to specialise in majors in:

• Accounting
• Management
• Marketing

Accounting Major
Graduating with an accounting major will enable you to undertake accountancy related work in the commercial and not-for-profit sectors. With appropriate course selections you will be able to meet the provisional admission requirements Chartered Accountant (CA) with either Chartered Accountants Australia and New Zealand (CAANZ) or CPA Australia. The Program Coordinator can advise you on appropriate course selections.

Management Major
Typical opportunities after graduation include the areas of: human resources; operations management; or developing your own business.You will work initially in roles such as Team Leader, Functional Manager or Management Trainee, progressing to more senior positions with experience.

Marketing Major
Typical opportunities after graduation include work as a Marketing Manager, Sales Manager, Account Manager or Product Manager and progressing to more senior positions with experience.