Bachelor of Art (Hons) in Fashion Marketing with Placement Year

at Falmouth University - Penryn Campus United Kingdom

Through this fashion marketing degree, you'll learn to fuse skills in business, design and communication. You’ll gain an understanding of the need for a considered, conscious and sustainable approach in a fast-paced marketplace. And you’ll be part of a creative community preparing for an exciting career.

You will:

• Work on live projects with brands such as Fred Perry and John Lewis.
• Collaborate with photographers, designers and creators.
• Gain valuable experience through an optional placement year in industry (during the four-year course).
• Graduate from a course accredited by the Chartered Institute of Marketing (CIM).

You'll grow and refine your skills through personally focused projects, based within a supportive and collaborative community. Through experimentation and risk taking, you'll push the boundaries to become a resilient and dynamic prosthetic effects practitioner.

You will:

• Learn from the experts by working with world-class partners Gorton Studio and Millennium FX 
• Develop a varied portfolio of creative work that will help launch your career 
• Have access to professional-standard studios and resources 
• Benefit from our visiting lecture series, with guest speakers from global industry 
• Be based within a vibrant international film school, within a creative arts university 

You'll prepare for a career in screen-based costume design through interdisciplinary learning across our Fashion & Textiles Institute and the School of Film & Television. You'll be supported by professionals working at the forefront of the industry to develop your own distinctive design voice and portfolio.

You will:

• Gain core skills such as drawing, pattern cutting, costume construction and fitting techniques, observation, analysis and expansive research practices
• Explore anthropological, socio-political, psychological, environmental and cultural concepts when considering the analysis of character and script, as well as how to plot costumes for moving image
• Enhance your developing design profile through an exploration of industry applications such as music promos, commercials, costume breakdown and innovative challenge-based projects
• Develop essential knowledge of the various roles available across the costume design sector, budget organisation, ideas pitching, collaboration and team working, as well as increased awareness of freelance practice and self-management techniques
• Refine your skills as a costume practitioner in your final year through a major collaborative screen production project to develop your portfolio, making you industry ready

Throughout your studies we'll help you understand key business and marketing theories. From developing complex problem-solving skills to navigating consumer psychology, digging deep into big data to understand the ethics of your practice, you'll learn to harness creativity, cultural awareness and business acumen to deliver impactful marketing strategies across a range of digital platforms.

You will:

• Be an active part of Gallos, our thriving student-led agency
• Work on live briefs, building your industry network
• Collaborate with digital innovators across the region, including company founders in our award- winning Launchpad programme
• Work with industry connected and research active staff

Business & Digital Marketing BSc(Hons) is accredited by the leading professional marketing body, The Chartered Institute of Marketing (CIM). This means students who successfully complete the full undergraduate degree are part-accredited for qualifications CIM offers professional marketing practitioners.

Working with academics from the Academy of Music & Theatre Arts and the School of Entrepreneurship, you’ll explore new music business models and future-facing practice.

Based in our purpose-built facilities – which include space for gigs, recording, rehearsals and business – you’ll be immersed in a hub of creativity and collaboration. You’ll have the opportunity to develop projects with video makers, photographers, fashion designers, graphic designs, dancers and choreographers from across the University. 

You will:

• Gain skills in marketing, publishing, contracts and project management 
• Be able to undertake industry-accredited short courses 
• Learn from lecturers with a wealth of industry experience covering everything from merchandising, music video production and managing micro-labels to international touring and major festivals 
• Develop critical thinking and creative problem-solving skills and apply this to live music business projects  
• Have the opportunity to interact with relevant music businesses, festivals, distributors and labels 
• Have access to the University’s wide range of professional facilities, equipment and creative spaces 

From understanding global economies, big data and business strategy to learning to navigate uncertainty and developing responsive and ethical leadership skills, this course will give you the knowledge and confidence to lead the future of business.

You will:

• Practice your business and collaborative skills in a development consultancy team
• Develop a business plan based on an original idea
• Work on real-life challenges and take part in a range of work placements
• Learn key skills in identifying business opportunities, sales, networking and negotiation
• Be based on our Penryn Campus surrounded by students from a range of creative disciplines

Studying in Cornwall, home to several of the UK’s most exciting festivals, you’ll get hands-on industry experience, both here and further afield. Alongside tuition from experienced professionals, you’ll benefit from the expertise within our School of Entrepreneurship – including finance, marketing and project management. 

You will:

• Develop a sustainable approach to management in the globally expanding festival industry. 
• Study on one of the first courses in the world accredited by A Greener Festival.
• Organise live events and engage with industry experts. 
• Be industry-ready with a full degree in just two years. 
• Benefit from the expertise and knowledge of specialist staff with music, events, hospitality, technical and entrepreneurial backgrounds. 
• Undertake multiple micro-placements, at the Eden Sessions and other locations.
• Be part of a course in the hospitality, event management and tourism sector where
  Falmouth holds a top ten ranking in the Guardian University Guide 2021.

You'll learn how different specialisms work together, how to work effectively in a team and to develop the role you play in it. These courses simulate how industry operates, in a studio environment that's built to mirror a real games development studio.

You will:

• Build your own games from day one and have the opportunity to establish your own company in your third year
• Work in one of the largest and best equipped dedicated game-making spaces of any university in the UK
• Work in a department dedicated to gaming and be surrounded by people working in all aspects of
  the industry
• Develop a multi-disciplinary approach, using Unity and Unreal to touch upon all aspects of game creation
• Have the flexibility to change your area of specialism based on your skills and interests

You can choose a pathway in 2D, 3D or stop-motion and develop your own specialism, be that as a director, producer, animator, rigger, texture, concept or background artist. The course has a strong focus on teamwork, the perfect platform for a successful career in animation for film, TV and games.

You will:

• Study as part of a CILECT (The International Association of Film and Television Schools) film school
• Learn from staff with industry backgrounds and experience in film, children's TV, advertising and post-production
• Work in multi-skilled teams, reflecting industry practice
• Identify your strengths and develop your technical and creative knowledge through character animation, storytelling, concept
  art and software
• Hone your skills in stop motion and Computer Generated (CG) animation, working in professional-standard facilities
• Underpin your creative work with theoretical and historical understanding
• Gain a working knowledge of industry practice
• Graduate with a varied and professional portfolio