Master of Business Administration with Concentration in Marketing

at Arkansas State University USA

The Arkansas State University MBA Program is a professional degree program designed to prepare students of all educational and professional backgrounds for management positions in all types of organizations. As such, the program stresses the development of analytical, problem-solving and decision making competencies for the dynamic, complex global organizational and social environments.

The M.A. in Criminal Justice is designed to serve two purposes. First, the program will assist in developing additional analytical skills for in-service practitioners with B.A./B.S. in the field or in a closely related field. Second, the program will provide a good foundation for students who wish to pursue doctoral studies.

In order to fulfill the requirements of the program, students are required to select a graduate committee comprised of at least three faculty members from the graduate faculty, two of whom must be from the department of Criminology, Sociology, and Geography. The selection of the committee should take place no later than the end of a student’s second semester in the program. Additionally, students are required to submit a graduate plan to the committee for consideration, which shall indicate the courses that a student plans to take to fulfill the degree requirements. At least two members of the committee must approve of the plan.

The field of clinical laboratory science offers opportunities for students who are interested in the biological and chemical sciences. Clinical laboratory scientists are academically prepared, skilled laboratory workers who perform a variety of analyses which aid the physician in the diagnosis and treatment of patients.

The BS-Clinical Laboratory Scientist degree is a 4-year program which provides an understanding of the theoretical and scientific fundamentals underlying the procedures involved, which include a broad based knowledge in the principles of human biology, chemistry, analytical instrumentation, and a familiarity with the educational and managerial aspects associated with one who occupies a professional role in a wide variety of settings.

Prerequisites
Required Courses
In order to be considered for admission into the CLS program, candidates must have completed or be currently enrolled in:

• Basic Principles of CLS
• General Chemistry I & II
• Anatomy & Physiology I & II
• Microbiology

This degree emphasizes composition or performance, depending on concentration area.

Composition - Concentration
Students with a concentration in composition will demonstrate achievement of the highest possible level of skill in the use of basic concepts, tools, techniques, and procedures to develop a composition from concept to finished product. This involves the competency to work with both electronic and acoustic media; work with a variety of forms, styles, and notations; and apply principles of scoring appropriate to particular compositions.

The Sport Administration is a Master of Science Program in the Department of Health, Physical Education & Sport Sciences at Arkansas State University. It is designed as a full-time, 36-credit hour program that serves today’s working professional and/or full-time student. The program serves graduate students interested in professional management or administrative opportunities in professional sports, interscholastic and intercollegiate athletics administration, sports facilities, sports media, and sports marketing and management agencies.

The goal of this program is to balance theory and practice in order to best prepare each graduate for employment in the field of sport administration. Each student will acquire a comprehensive understanding of the management, business, socio-cultural, ethical and legal applications in the administrative capacities within amateur and professional sports environments. Future employment for Sports Administration graduates would consider employment within intercollegiate athletics (including athletic departments, conferences, and national associations), professional sport organizations (teams and leagues), sport facilities, sports tours, motor sports, corporate sports organizations (sports agencies), and the sports media.

The Sport Administration graduate program will allow students and professionals to receive an advanced level degree that will develop their knowledge and skills to successfully prepare them in their chosen careers. As an applied field of administration, it is essential that students be able to incorporate information learned through this program, their own work experience, and cultural backgrounds and apply these to current or future employment. Both theory and practice will be incorporated into the curriculum in which instruction is enhanced by sport administration professionals, site visitations, research, and group projects designed to learn competent and applicable sport administrative practices.

Our geographic area exposes students to a variety of sports industry professionals and organizations (Memphis Redbirds, Memphis Grizzlies, Memphis Riverkings, Verizon Arena, FedEx Forum, St. Louis Cardinals, St. Louis Blues, Arkansas Travelers, Arkansas Naturals, Arkansas Twisters, Arkansas State University Athletics, Jonesboro Parks & Recreation, Memphis Parks & Recreation, University of Memphis Athletics, University of Arkansas Athletics, Sunbelt Conference, Southeastern Conference, and Conference USA). These entities can provide students networking, and volunteer opportunities.

Students will be immersed in a required core of courses and an internship or thesis. Students will also be required to successfully complete comprehensive exams (excludes successfully defending thesis).

Marketing is the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational objectives. All types of organizations perform marketing activities to facilitate exchanges. Businesses, as well as nonbusiness organizations such as universities, charitable organizations, community theatres and hospitals, perform marketing activities. The major in marketing provides education and training for those interested in planning and implementing successful marketing strategies. The student with energy, ability, and the competitive urge will discover that this major will open many opportunities to serve the public as well as receive material reward.

Emphasis
Marketing students choose between the following emphases:

• General Marketing
• International Business
• Marketing Analytics
• Logistics
• Sales

The Master of Science in Engineering (MSEng) program provides a research thesis based, advanced education in engineering. The program of study leading to the MSEng degree presents an advanced cross-disciplinary understanding of engineering sciences, experimental methods, modeling, and fabrication techniques. The goal of the MSEng program is to provide an educational experience focusing on the integration of research and technology development that allows graduates to be successful in deriving solutions to society’s most challenging technical problems. The program culminates in the defense of an original research thesis.
Specific program outcomes are listed below. Program graduates will have:

• Knowledge of advanced experimental methods and the ability to design experiments and collect data
• A good understanding of statistical concepts and an ability to apply this knowledge to achieve engineering solutions that most efficiently use information and resources
• A practical knowledge of fabrication and manufacturing techniques, specifically at the micro- and nano-scales
• An ability to apply advanced mathematical concepts to model physical systems and engineering processes to drive knowledge based design
• An advanced, cross-disciplinary understanding of engineering sciences, and an ability to relate physical concepts from multiple engineering disciplines
• An ability to identify critical issues, formulate realistic solutions, evaluate alternatives, and carry out independent research to provide novel solutions to technical problems
• A demonstrated ability to make novel, significant contributions to the scientific and engineering body of knowledge.

The major in economics provides an excellent background for a wide variety of careers in business and government. In addition to acceptance into their management training programs, many businesses employ the economics major to forecast economic trends and to relate changes in economic activity to the individual business. Economists are employed by various governmental bodies to conduct research into all phases of the economy.

The public history emphasis focuses on teaching students to be historians who are strong academics but who also engage the greater public. Students are required to take 12 hours of history electives (global or US), 12 hours of public history, and 6 hours of thesis or internship. Accepted students who had not taken the Practice of History or an equivalent historical methods course as an undergraduate will have to take this course at a graduate level for additional credit hours. The Department of History will allow up to 6 credit hours from another institution. Graduates with a MA in public history often go on to pursue a PhD in public history or heritage studies, work at museums or heritage sites, or apply for careers in historic preservation or other public history-related professions.

The global history emphasis is for students who are interested in studying big questions, especially those pertaining to the processes, events, and people who have created an increasingly interconnected world. Students will engage with the works of important historians in the field, theory, and historiography while honing their ability to research and write as global historians themselves. This program is aimed at students who want to subsequently pursue global or non-US history PhD programs, who want to teach high school world history at an advanced level, who want to teach world history in community colleges, and who are interested in foreign service careers. Global history students are required to take Theory and Practice in Global History, Seminar in Global History, 9 hours of world history, 9 hours of history electives, and 6 hours of either thesis or additional history electives.

The Bachelor of Arts degree in World Languages and Cultures with emphasis in French and Spanish is recommended for students who seek to employ French or Spanish as a vehicle of communication in their future profession and are aspiring careers in any area which requires linguistic and cultural communication skills in these languages.

The BA in World Languages and Cultures prepares you for a wide variety of employment opportunities as advanced level communication skills in French and Spanish complemented with international experience and global citizen skills are of essence in every career field in the 21st century.