Bachelor of Arts in Communication - Advertising and Public Relations

at Susquehanna University USA

The sheer amount of data collected by businesses like Google, Facebook, and Amazon is staggering — and they all need someone to interpret what it means.

With a degree in business data science from Susquehanna, that someone will be you. From accounting firms to major consumer brands to healthcare systems, businesses of all types and sizes are collecting data.

You’ll learn to manipulate large data sets and how to speak the language of data crunchers and C-suite executives. You’ll be the one they consult to translate the numbers into actionable business intelligence.

Physics courses in classical areas such as mechanics, electricity and magnetism, optics, and electronics with select classes in quantum areas give students the foundational knowledge to continue their education, step into a career or teach the next generation of Einsteins.

You’ll gain the religious literacy essential to comprehend and work in our increasingly globalized society. You’ll look at how people think about ultimate questions, whether or not you identify as religious.

Better understand humanity and yourself

Religion touches nearly every aspect of our world and society — literature, politics, current events, history, personal interactions and more.

Contemplate the ultimate questions, think critically and creatively about world religions, and analyze religious texts from various perspectives. You’ll be challenged to become a more compassionate, empathetic and self-aware global citizen.

Interdisciplinary approach

One of our most popular classes, Being Awesome at Life, examines the definition of a good life across cultures and throughout history. Science and Religion take a serious look at scientific and religious claims to find overlaps of agreement.

Other classes cover major world religions and how they relate to fields like ethics, archaeology, philosophy and environmental studies. Adding one of our interdisciplinary minors, like leadership and diversity studies, helps you gain a better understanding of important topics in today’s world.

Your education won’t end in the classroom. Join one of our very active student-run religious life groups. Study abroad through our Global Opportunities program to get a firsthand look at the religions of the world in Europe, Asia, Africa or South America.

Art is the representational record of history, and we invite you to take a closer look.

Piece together visual clues in images, buildings and objects to shed light on the human experience past and present with faculty dedicated to your intellectual development.

You’ll debate art theory and criticism, while developing keen skills in visual analysis — an invaluable tool in our increasingly image-driven world.

Travel to major museums in Washington, D.C., Philadelphia and New York City, or visit our own Lore Degenstein Gallery to carefully study works of art from various times and places.

Popular classes embrace the interdisciplinary nature of art history, examining art through the lenses of diversity, gender and politics. Art history also pairs well with a major or minor in anything from anthropology to communications to foreign language.

If music is your passion, there’s no place like Susquehanna. Enjoy small-school advantages and big-school opportunities at one of the best liberal arts music programs in the country.

We encourage you to double major. It gives you a unique educational experience and invaluable flexibility when it comes to your career.

Grow as a musician, performer and thinker

You’ll get one-on-one mentoring from teachers who are experienced educators and active performers. We’re an undergraduate-only program so you won’t compete with graduate students for performance opportunities.

Enjoy bright, airy rehearsal and performance facilities-even our practice rooms have windows! Our magnificent Stretansky Concert Hall is an ideal performance space for acoustic music.

Susquehanna will power your natural curiosity and storytelling abilities. You will gain foundational skills like writing, editing, interviewing and even multimedia production — plus the critical-thinking and problem-solving skills from your well-rounded liberal arts education — to empower your storytelling. From podcasting to traditional newspaper reporting, you will develop research skills and learn to adapt content for varying news media to succeed in the ever-evolving world of journalism.

Susquehanna provides platforms for journalism and digital content majors, including the student-run newspaper, The Quill, the LensFlare student broadcasting group and other professional student clubs.

Our economics department consistently ranks as one of the top liberal arts economics departments for research by the Federal Reserve.

The research training you receive here will show prospective employers in any field that you know how to solve problems. Using cutting-edge approaches, you’ll conduct both extensive examinations of policy-related problems and quick analyses to get the gist of an issue.

You’ll complete at least one major research project and have the chance to present your research at conferences on campus and on the national stage.

From your first semester, you can take advantage of opportunities to perform in our many choral, instrumental, opera and chamber music ensembles. You can perform in our weekly department recitals, and you’ll give a solo recital in both your junior and senior years. With no graduate students, the focus and attention is on you!

Off stage, you’ll get a thorough education in music theory and history, including repertoire and pedagogy classes for your instrument from professors who are experienced educators and active performers.

Enjoy bright, airy rehearsal and performance facilities — even our practice rooms have windows!

Our finest venue for live music, Stretansky Concert Hall, seats 320 and is used for everything from student recitals to fully staged opera performances with orchestra. The acoustics are amazing.

As an accounting student, you’ll get the skills, hands-on experience and knowledge to excel in whatever industry you’d like. We have a high rate of success in preparing accounting majors to land jobs before or shortly after graduation. Understanding accounting rules and regulations is just one factor for career success. Today’s accountants analyze data to provide meaningful insights to help clients and businesses prepare for their futures.

Because our bold curriculum is rooted in the liberal arts, you’ll develop essential skills that most sought-after accountants excel at

• Writing
• Teamwork
• Presentations
• Critical thinking
• Interpersonal relationships
• Leadership

Master the Spanish language and immerse yourself in the cultures of the Spanish-speaking world.

We’re one of the only universities that requires semester-long study abroad for language majors. Connect with native Spanish speakers in Valencia, Spain; Heredia, Costa Rica; Merida, Mexico; or Havana, Cuba — to name a few.

While abroad, you’ll live with host families, do internships in fields such as health and grant-writing, and take courses in a broad array of disciplines. You will also travel and make new, long-lasting friendships.

When you return to Susquehanna, you’ll bring back firsthand knowledge of the cultures you’ve experienced and a grasp of the Spanish language only achieved through immersion!

• Connect with Spanish-speakers on campus! Take courses on the literatures, cultures and histories of Spanish-speaking communities around the world. Study Spanish translation, and get involved with activities outside of the classroom.
• Come to our Latinx Initiative, which promotes the understanding of Latino cultures through exhibits, film, presentations, workshops and speakers.
• Join in conversation tables with Fulbright Fellows from Spain and Latin America.
• Share your interests with a growing number of Susquehanna students interested in Latinx cultures and heritage by joining ALAS (Association of Latinx and American Students).