Bachelor of Arts, Major in English with Concentration in Journalism and Professional Writing

at University of Massachusetts Lowell USA

From a competitive perspective, the shift from a manufacturing base to a technology-innovation and knowledge-based economy requires new skills among organizational employees. In conversations with executive staff in major companies in the region we have been told repeatedly that the region's engineers and scientists need to be entrepreneurial. As competition and costs rise, research and development efforts must clearly contribute to business growth and the company bottom line. Thus, companies are looking for technical professionals who can generate new ideas and new businesses.

The MS in Entrepreneurship consists of ten courses (30 credits), including 4 core courses (12 credits), 4 elective courses (12 credits, 6 of which must be in Engineering and/or Science) and a 2 course (6 credit) practicum. Each student will participate in the development and delivery of a team capstone project (through the 2 course practicum) which will be reviewed by an external professional panel. 

Program Outcomes
Using a combination of class work, case work and real-world project activity, students will:

• Understand and leverage the business opportunities accompanying technology innovation within established companies and through the launch of new ventures.
• Develop an understanding of technology innovation and entrepreneurship from both an academic and applied perspective.
• Learn how to appropriately value and finance technology innovations and new ventures.
• Develop the market research and sales skills necessary to position technology innovations to create competitive advantage.
• Develop the management skills required to identify, launch and execute innovative products, services and new ventures.
• Develop an applied understanding of the regulatory and property law issues accompanying the innovation and entrepreneurship processes.
• Develop the project management and interdisciplinary team skills required to manage in an open collaboration environment.

The B.F.A. degree prepares students for careers in studio arts and graphic design. Within these disciplines, students may choose to focus on photography, sculpture, painting, ceramics, animation, 3D modeling, drawing, printmaking or interactive digital media.

The art major is designed to develop a rigorous art practice. Students gain a deep knowledge of the technical and conceptual abilities needed to succeed in the professional world. The Art & Design Department offers the professional degree of Bachelor of Fine Arts (B.F.A.).

Through a rigorous competence-building sequence of core courses (Graphic Design I,II,III and Typography I,II,III) students learn the fundamentals of design as well as a wide variety of skills such as team building, critical thinking and problem-solving, which are necessary to succeed in the field. They also gain competences in public speaking and writing. In addition, they learn how to continually adapt to new technology.

Assignments focus on Graphic Design systems, Graphic Design in context and professional practice. In addition to these core courses students can take advantage of courses in web design, motion graphics, animation, interactive design and advanced independent studies.
The final year, students focus on their capstone project. The Senior Studio project is a year-long exploration where students develop their online portfolio, resume and create a self-directed project that reflects their talent and skills.

High quality professors, rigorous and relevant curriculum and state-of-the art facilities create an environment that produces excellent student achievement. The graphic design concentration at UMass Lowell provides students with the tools necessary to reach their highest potential as designers and to have a successful design career in today’s global world.

The B.F.A. degree prepares students for careers in studio arts and graphic design. Within these disciplines, students may choose to focus on photography, sculpture, painting, ceramics, animation, 3D modeling, drawing, printmaking or interactive digital media.

The art major is designed to develop a rigorous art practice. Students gain a deep knowledge of the technical and conceptual abilities needed to succeed in the professional world. The Art & Design Department offers the professional degree of Bachelor of Fine Arts (B.F.A.).

Through a broad, competence-building sequence of core courses, students are introduced to the language of several disciplines, various materials and techniques. They study the fundamentals of studio art along with a wide variety of skills including visual communication, critical thinking, problem-solving, oral communication and project development. In addition, they learn how to constantly adapt to new technology.

Assignments focus on self-expression, material/technical competencies, building a personal language and life practice. In addition to core studio courses, students can take advantage of courses in web design, motion graphics, interactive design, typography, art history, art theory, video, and the huge array of science and humanities courses available at the university.

High quality professors, rigorous and relevant curriculum and state-of-the art facilities create an environment that produces excellent student achievement.

The Studio Art concentration prepares artists for careers in animation, digital imaging, drawing, interactive-media, painting, photography, and sculpture. Graduates have built successful careers in photography, teaching, animation, gallery management and studio arts. The Studio Art concentration at UMass Lowell provides students with the tools necessary to reach their highest potential as creative practitioners.

As a history major at UMass Lowell, you will be trained to think and write critically about history. Department alumni have careers in a wide array of fields including teaching, law, government service, business and research. More than half our graduates go on to graduate school in history, education and other fields.

The Bachelor of Arts in Digital Media at UMass Lowell helps students turn their talent and passion into careers in the diverse and rapidly expanding field of media production. With an interdisciplinary structure and real-world approach, this program offers a rigorous curriculum taught by industry experts. Students can build their skills and explore their interests through a wide range of courses in video, film, sound production, editing, motion graphics, broadcasting and screenwriting.

The digital media program offers many opportunities for students to gain hands-on experience with regional media companies through professional internships and co-ops in film, TV, animation, marketing and digital production. See examples below.

This program provides students with knowledge of the key issues, research, and theories in the important and emerging field of Peace and Conflict Studies.

Students are challenged to answer the following key content questions:

• How do factors such as poverty, lack of education and social inequity lead to conflict, both internationally and domestically
• What are the causes and conditions which generate and sustain conflict and violence?
• What are the principles and methods for the resolution of conflict and violence?
• What are the norms, practices and institutions for conflict transformation and building peace?

The UMass Lowell Chemical Engineering program provides the opportunity for graduate students to study the fundamentals and applications of chemical engineering principles at an advanced level.

Business analytics is the process of transforming raw data into business intelligence and insight. As companies generate more data at ever faster rates, the need for business analytics professionals is growing. The Master of Science in Business Analytics program will help you:

• Develop the ability to collect, manage and analyze data from a variety of sources.
• Enhance your understanding of business processes and systems.
• Develop the ability to understand and communicate insights gleaned from descriptive, predictive and prescriptive analytics.

Private and public firms in fields as diverse as health care, finance, logistics and marketing need business analysts to help them identify and solve problems related to forecasting, customer relationship management and revenue optimization — to name only a few. Experts predict that in the next 10 years, hundreds of thousands of new jobs will be created in the domain of business analytics.

The Master of Science program in Security Studies prepares students for careers in the rapid expanding field of cyber security, as well as weapons of mass destruction (CBRNE) and how to address threats to our critical infrastructure.

Cybersecurity is an increasingly important concern for government agencies, defense contractors, bio-tech research firms, and many others throughout New England. Students pursuing this area of concentration will develop an understanding of computer network security principles, human behavior, systems, cyber forensics, and the strategies and agencies (federal and state) that are intended to secure the nation from cyber attacks.

The Theatre Arts Concentration offers a solid foundation in the dramatic arts within a broad-based liberal arts degree. The concentration emphasizes creative, analytical, and communication skills as well as collaboration and teamwork. Students work in genres ranging from classical to contemporary, including opportunities to collaborate on devised-theatre projects. Close attention from our professional theatre faculty and guest artists allows students to develop the skills and confidence to pursue graduate study or professional work in theatre, education, the entertainment industry, and many other fields.

Required and elective courses provide well-rounded study in the history and literature of theatre and a rich grounding in theatrical practice—acting, design, directing, stage management, production, and dramaturgy. Students can concentrate their upper-level coursework within a particular area of their choice—for example, performance, dramaturgy, or design/tech. Our students also have a wide range of exciting internship opportunities through our partnership with the Merrimack Repertory Theatre in Lowell, and at theatres in Boston and the region.