Diploma in Marketing Management - (General Option)

at British Columbia Institute of Technology - Burnaby Campus Canada

Artificial intelligence (AI) has been called the new electricity. AI and machine learning (ML) systems are currently being utilized to organize supply chains, manage customer relationships, transfer organizational knowledge, and optimize enterprise resources. According to estimates, up to 47% of current jobs could be automated by AI, robotics, and machine learning systems in the next two decades. Firms have identified that a lack of skilled people make deployment of machine learning capabilities an ongoing challenge. Due to these factors, numerous jobs will become available for managing these systems.

The Business Information Technology Management (BITMAN) – Artificial Intelligence Management (AIM) option will train artificial intelligence/machine learning management knowledge workers for entry-level positions managing AI/ML/business intelligence solutions. This option will focus on AI business models, AI ethics, machine learning for business (supervised learning, neural networks, and deep learning), computer vision, and natural language processing (NLP).

Organizations achieve success through people. The primary role of human resources is to build organizational capability to support the execution of business strategy. If you want a career as a human resource professional, this is your program. The BCIT Human Resource Management diploma is perfect for individuals who want to better understand employment relationships, improve a corporate culture, increase employee productivity, and create great places to work. You will create performance management policies, employee compensation packages, hiring selection criteria, and employee onboarding and retention programs. Graduates can immediately apply their human resource skills in numerous industries. BCIT prepares graduates to deliver best practices in human resources.

BCIT Human Resource Management students learn to:

• Influence employment relationships and employee engagement
• Create effective talent acquisition and retention practices
• Develop compensation programs
• Address workplace conflicts
• Apply employment law
• Identify and facilitate human resource best pracitices

Students will be taught how to use the following technology:

• MS Project, PowerPoint, Access
• MS Excel - Solver and Analysis Toolpak VBA
• SAP HCM
• Halogen
• Tableau
• Various Web Survey Tools

Business Consulting Project
Human Resource Management students undertake a 10 week Business Consulting Project in their final term. Students work in groups of 2-3 and spend two days a week developing a solution to a real human resource problem for a company. The student teams collect and analyze data, create recommendations, and present their findings to senior management.

Are you ready for the intensive, dynamic training you need to begin or advance your career in marketing or advertising communications? In the Communications option, you’ll be immersed in the fast-paced world of marketing, working in groups to develop online and offline marketing strategies that drive results, through in-class lectures and labs. You’ll also gain real-world experience in your 10-week internship in an organization’s internal marketing department.

Because this program works so closely with industry professionals, you’ll have access to the most current information in a rapidly changing industry, as well as networking opportunities to help accelerate or begin your career. Many marketing professionals recommend this program as the best training and, in fact, about 75% of our graduates begin work in the field immediately after graduation.

Students undertake a comprehensive study of control strategies, measurement techniques, communications systems, and electronic and computer systems used in the automatic control of commercial and industrial equipment/machines. A strong component of the program involves the student developing relevant, practical skills by working with modern industrial equipment in well-equipped labs. Students will graduate with a solid foundation in automatic measurement and control systems.

Graduates of this option may obtain a dual diploma in another ECET option by completing all the additional required courses for that option.  Entry to this second option is competitive and priority is given to students completing their first option.

Co-operative education

• Co-operative education is an optional part of the Electrical and Computer Engineering Technology programs. Students who successfully complete a minimum of two co-op terms receive a co-operative education designation on their diploma.
• During a co-op term, you will have a full-time paid position with an employer in the electronics industry for a period of 15 to 20 weeks. You must complete Level 2 of the program before taking a co-op term, and co-op terms may be taken consecutively.
• The industrial experience you will gain in the co-op component of the program will give you an added advantage in securing a position after graduation. You are encouraged, but not required, to participate in co-operative education.
• For more information, please visit the Centre for Workplace Education (Co-op)

Your creativity and love for visual communication combined with your eye for aesthetics could lead you to a fulfilling and successful career in graphic design. In this age of information, organizations are expanding their communications and marketing departments, increasing the demand for graphic designers and communication professionals.

The Certificate in Communication Design Essentials, a partnership program between BCIT and Emily Carr University (ECU), provides you with a skillset preparing you for success in the graphic design field in 12 months. This intensive program combines technical expertise with a solid foundation in visual communication and the design process. This program provides you with the option of a block transfer of credits towards the ECU 4-year Communication Design bachelor’s degree. You may opt to continue your studies on a full or part-time basis, or launch your exciting new career immediately.

This two-year program provides students with relevant and practical hands-on learning through a variety of field labs and classroom experiences. Assignments and projects are aligned with current needs of government, NGOs and private industry, allowing FWR students to develop leading-edge technical skills and knowledge. Faculty liaisons and partnerships with industry, and input from the FWR Program Advisory Committee, ensure that learning outcomes reflect the needs for managing natural renewable resources in urban, rural and wild land environments.

In Year One (first and second terms), the program provides students with a solid academic foundation and basic field skills for careers in renewable resources. The overall objective of course content and assignments in the first year is to create an understanding of the ecosystems in BC, renewable resource assessment, management, and inventory methods and standards.

This sets the foundation for Year Two (third and fourth terms) where students focus primarily on fish, wildlife, natural landscapes and parks and outdoor recreation management. During this second year, students spend as much time in the field as they do in the classroom. Much of the field work includes a series of field labs, field trips and interactions with industry professionals.

The Business Fundamentals (BFUN) program provides an academic path for international and permanent resident students whose first language is not English (and do not meet the general English requirements) to enter a full-time diploma program in the School of Business at BCIT. Upon completion students can enter a number of full-time and part-time diploma programs with credits from the Business Fundamentals program or, if you already have a degree or diploma, enter with an advanced standing.

For some students who want to study a shorter program in business, the Business Fundamentals program also provides an excellent opportunity to learn basic Canadian business skills and improve their English competency.

BCIT's Occupational Health and Safety Diploma program is the most comprehensive training of its kind in Canada. Students learn the skills they need to start a great career in health and safety, in any industry and workplace.
Our grads learn the operations of health and safety and the business side, including human resources, communication, decision-making, and leadership. This is what sets it apart from our Certificate program, which is geared to experienced individuals looking to move into health and safety roles within their existing industry.

Program Highlights 

• On-campus lectures and labs with case studies for practical workplace analysis
• Field work and an industry practicum give you hands-on experience

Our program has courses in every area of workplace safety. We prepare you from day one. Click on Program Details to discover more about the OCHS Diploma program.

Who it's for
This program is for individuals who:

• Enjoy working with people and teams and have an interest in leadership
• Care about creating safe and healthy workplaces for others<
• Are keen to build tactical and innovative thinking skills
• Have a high school diploma or higher level of education

The BCIT Business Management diploma program prepares students to make strategic business decisions and manage the direction and operation of a company. You will gain a clear grasp of all business functions including: accounting, marketing, human resources, operations, and computer applications. Graduates analyze business problems, lead effective teams, and discover ways to improve overall business profitability and efficiency.

Looking at business through the lens of an entrepreneur, the Business Management program is your springboard into an inspiring career. You’ll learn to solve real business problems, analyze business operations, and develop the skills you need to be a successful leader in just two years.

Program Highlights

• High exposure to industry offers exceptional networking opportunities 
• Business consulting projects provide hands-on experiences looking at real-life, industry problems in all fields of business including finance, social media, and property development

Who should apply for the Business Management Diploma?
The Business Management diploma program is right for you if:

• You want to be a manager, but aren’t sure where to start
• You want to turn an entrepreneurial idea into a business start-up
• You have a combination of academics, business, or volunteer experience
• You have a unique idea you want to develop within your company 
• You are a team player interested in big picture thinking and strategy
• Eligible to enter the following professional designation program

The Bachelor of Technology in Computer Systems (CST BTech) is an applied career-enhancement degree, designed to increase the breadth and depth of knowledge and practical skills of computer professionals; assisting them in widening their career opportunities and advancing along their career paths. Graduates are awarded a credential that is highly valued by the industry.

The CST BTech full-time program is a two-year degree completion program for students who have graduated from a two-year diploma in computing, such as the BCIT Computer Systems Technology (CST) program. Students who have completed other computing diploma or degree programs at an accredited college or university, whether locally or internationally, may be admitted into the program by completing pre-entry assessment and a few bridging courses.

The Games Development Option is a multi-disciplinary program that combines creativity with advanced knowledge in a range of computer programming areas. It is designed to equip students with critical skills required to succeed in a fast-paced and rapidly growing industry. Students will learn advanced programming techniques, game design (including visuals and audio), higher level mathematics (3D graphics, calculus, analytical geometry, linear algebra), physics and artificial intelligence concepts. The program includes a variety of tools and frameworks used in industry such as Unity3D, and OpenGL. These tools and frameworks are put to practical use in the development, testing and management of game applications, ultimately culminating in a major project showcasing students’ skills.

Upon graduation, students will have developed skills that are highly marketable and transferable, giving them the flexibility to pursue careers in game development, as well as in other areas of software development such as a computer programmer or software engineer.