Bachelor of Design (Honours) (Co-op Optional)

at Conestoga College - Doon Campus Canada

Strategic Marketing Communications is an experiential, career-focused program for graduate students who want to learn how to work in the multiple roles expected in the marketing and communications fields. Graduates will enter an evolving area of the communications sector. The move to integrate the ways an organization communicates to its internal and external stakeholders has grown, in part, due to the pervasive use of social media which both enhances and challenges communicators globally. All sectors of business and not-for-profit organizations must now manage both offline and online images and messages for consistency across the traditional silos of marketing, sales, advertising, and public relations. While graduates have the knowledge to work in these diverse fields, they do so by integrating the disciplines with a common strategic direction, to achieve the goals of the organizations that employ them. This strategic approach is emphasized through the planning phase and reinforced as students learn to produce professional collateral and digital content using industry-standard technology and emerging social platforms. Learning culminates in a client-based capstone project to develop an integrated marketing communications plan.

This program is designed to train and prepare individuals as qualified fitness and health promotion practitioners working within the fitness, health promotion and lifestyle industry. Graduates are equipped with the skills to accurately assess and monitor health and fitness levels to prepare safe and effective programs that meet clients' goals. As fitness and health promotion practitioners, graduates will provide services and programs to a variety of diverse populations such as healthy individuals, youth, seniors and those medically compromised. The program offers instruction in the areas of anatomy and physiology, fitness assessment and exercise prescription, health promotion, lifestyle coaching and behaviour modification, nutrition, therapeutic exercise, program planning, marketing, leadership and entrepreneurship, motivation and interpersonal skills. Courses will be offered using online components, as well as theory and hands-on application. Students gain valuable field experience during their on-campus internship and field work-integrated learning (WIL) experiences. Students will also have the opportunity to obtain internationally recognized fitness certifications such as Group Fitness Instructor and Personal Trainer.

Some of the largest and most innovative brands in the business world, like Google, Apple and Facebook, are sustained by massive sales machines. Good salespeople are expert communicators, passionate problem-solvers, and the engine behind a company’s success. The Business Development and Sales Graduate Certificate program prepares graduates for a dynamic career in business-to-business sales of products, services and ideas. Students learn the guiding principles of professional selling and complex negotiations, as well as strategies for customer relationship management and strategic account management success. Courses in finance, communication, and business-to-business marketing ensure a strong foundation while courses in sales technology and social selling address the leading edge of the profession. Students will learn how to approach the multi-dimensional world of business development in organizations. The program provides opportunities for students to practice theirselling and business development skills in ongoing live roleplays and areal-world case studies.

In just 30 weeks, graduates of the Building Superintendence and Repair program are prepared to assume roles in building maintenance, either live-in or out. You will develop the skills and strategies required to interact with customers in a professional and appropriate manner in a diverse business environment. This Ontario College Certificate program prepares you to conduct inspections and maintenance of buildings, while gaining hands-on experience in interior repairs, painting and cleaning, plumbing and building system maintenance, grounds maintenance, record keeping, working with contractors, and landlord-tenant relations. Through a variety of projects, case studies and interactive learning opportunities you will develop the workplace interpersonal skills needed to support all phases of your career. A field placement is included; allowing you to translate theoretical knowledge from the classroom into applied practice in a workplace setting.

Quality Assurance - Manufacturing and Management
Today’s manufacturing sector requires highly skilled individuals with in-depth knowledge of current quality assurance, problem solving, and management practices. If you have the desire to be part of a quality movement, and want hands-on experience with the tools to support your career goals, then this program will be of interest to you. This two-semester Quality Assurance Manufacturing and Management Ontario College Graduate Certificate will provide you with the knowledge and techniques to improve the delivery and quality of goods and services. This program focuses on the use of modern quality improvement and problem solving methods that support the achievement of performance excellence in manufacturing and associated business processes. A combination of theoretical and practical learning opportunities will prepare you for a variety of management and quality focused career opportunities.

Financial Technology
The field of financial technology is evolving as it responds to the challenges facing the 21st century financial sector. This means that professionals employed in the field must be equipped to support diverse client groups such as individuals and company-based financial institutions. If you have a background in the computer industry, finance or other related fields, and are ready to attain in-depth competencies to help consumers and businesses track, manage, and facilitate their finances, this Ontario College Graduate Certificate program will be of interest to you. Through a variety of projects, case studies and interactive learning opportunities, and using current and relevant resources to support the latest trends in financial technology, you will develop the skills needed to help individuals and businesses secure their finances. You will study topics such as applications, emerging market trends, artificial intelligence, entrepreneurship and management. In just eight months, graduates will be job-ready to take the lead in the financial technology industry in various roles such as Business Analyst, Blockchain Business Analyst, Financial Technologist and other roles related to financial technology.

Process Quality Engineering
This advanced-level graduate certificate program provides individuals with the knowledge and techniques to improve the delivery and quality of products and services. The material that is taught in this program can be applied within any area of an organization. The focus of this program is on the achievement of performance excellence through the use of modern quality improvement methods. The program develops the skills required to perform process quality roles in a broad range of organizations and sectors.The program content aligns favourably with selected American Society of Quality's (ASQ) Bodies of Knowledge. This program is non-industry specific as it provides the proficiencies demanded by organizations in today’s market place.

Financial Technology
The field of financial technology is evolving as it responds to the challenges facing the 21st century financial sector. This means that professionals employed in the field must be equipped to support diverse client groups such as individuals and company-based financial institutions. If you have a background in the computer industry, finance or other related fields, and are ready to attain in-depth competencies to help consumers and businesses track, manage, and facilitate their finances, this Ontario College Graduate Certificate program will be of interest to you. Through a variety of projects, case studies and interactive learning opportunities, and using current and relevant resources to support the latest trends in financial technology, you will develop the skills needed to help individuals and businesses secure their finances. You will study topics such as applications, emerging market trends, artificial intelligence, entrepreneurship and management. In just eight months, graduates will be job-ready to take the lead in the financial technology industry in various roles such as Business Analyst, Blockchain Business Analyst, Financial Technologist and other roles related to financial technology.

This program is designed to prepare students with the knowledge, skills and attitudes necessary to perform their role as occupational therapist assistants and physiotherapist assistants (OTAs and PTAs). OTAs and PTAs are primarily responsible for implementation of treatment plans to promote physical functioning or to enhance participation in activities of daily living for individuals with a wide range of health conditions. The program integrates classroom theory with hands-on practical skills learning in living lab settings. To enhance critical thinking, decision making and leadership skills, the program makes use of diverse learning opportunities such as small group case-based learning, simulation exercises, applied learning projects and e-learning. Exposure to clinical experiences across a variety of clinical settings is integrated into the curriculum to ensure students have an opportunity to apply skills in a supervised setting.

The Health Care Administration and Service Management program will provide those with health care credentials with leadership theories and practical applications specific to the health care environment. The curriculum is geared toward providing a wide base of professional skills in a health care context such as finance, communication, human resources, leadership, operations, and critical thinking.

Senior management require strong administrative and analytical support, relying on assistants, business, and office managers with technical competency, superior organizational skills, the ability to manage conflicting demands and a variety of responsibilities. Graduates will be able to coordinate activities on the executive's behalf and ensure the executive successfully navigates through a multitude of functions and responsibilities. Students will complete courses designed to develop proficiency in the use of integrated software and financial processes, apply managerial principles and processes, strenBe at the forefront of content creation in immersive environments with this one-year graduate certificate in Virtual Reality Production. Within the program, you will examine the use of Extended Reality (XR) in various industries including entertainment, manufacturing, healthcare, and education, as well as look at future applications of the technology. Using leading-edge hardware and software and through the creation of VR content, you will discover how to enhance the user experience through human-centered design techniques, storytelling methods, environment construction, character development, and user navigation. Students come together from multiple related disciplines such as Animation, Game, IT, Film and Television to combine traditional and emerging technologies and techniques to create engaging immersive experiences.

Computer animation has evolved to become a major component in the field of animation production and contributes towards shaping content for film, television, games and online applications. As such, students must be actively engaged in all aspects of the production process and understand the requirements associated with the production pipeline. Traditional design, drawing and storytelling skills are enhanced via the latest computer (software/hardware), combined with 3D animation skills and the creation of characters and customized environments contribute towards the creation of unique content that graduates will utilize in their e-portfolio of project work.