Certificate of General Arts and Science - One Year

at Conestoga College - Doon Campus Canada

Graduates of the Public Relations - Integrated Communications program will deal with the needs of organizations todevelop and execute integrated communication plans that inform, motivate, and gain support from the public and contribute to organizational communications objectives. This integrated communication process relies on researching public behaviour and developing targeted strategies from a variety of disciplines into a cohesive plan. Strategy is followed by the writing and designing of professional digital, print and graphic communications tactics. Students will conduct research with an emphasis on analysis and assess the implications of public relations, marketing, advertising, social media, direct marketing and branding. The final semester includes an individual client-based capstone project that links learning with real-world application. The importance of business ethics; leadership; professional relationships and development; and professional societies in the broad communications field will be emphasized throughout the program. The optional co-op stream includes one co-op work term.

As a member of an interprofessional health-care team, a Personal Support Worker (PSW) provides supportive person-centred care across the lifespan to individuals and families, at various levels of health and wellbeing, in a variety of care environments including: long-term, community and/or hospital care settings. Conestoga's PSW program prepares students to become preferred graduates for the profession; one that truly makes a difference in the lives of others.

Students will progress from beginning engagement to an entry-to-practice prepared professional PSW; one who participates in the delivery of care as directed by the plan of care/service plan with activities of daily living, comprising personal care, home management and nutrition and family responsibilities. Throughout the program, students learn how to promote a comfortable and safe environment for all clients including those experiencing responsive behaviours, risk for injury and/or clients requiring end-of-life care. Provincially recognized certificates related to these areas of learning will be received.

Business - Marketing is a two-year diploma program designed for people seeking a high-level overview of the marketing industry. The program focuses on the fundamental principles of marketing and gives graduates hands-on skills to gain employment in the marketing industry.The program offers courses in advertising, graphic design, internet, research, sales, events and retail while developing teamwork, communication and general business skills. In addition, students participate in the design and presentation of marketing, advertising and event plans.Conestoga College is an Accredited Partner of the Canadian Professional Sales Association (CPSA). This program is accredited by the CPSA Institute as providing all 35 hours of pre-requisite education toward the Certified Sales Associate designation, the first level of the Graduated Certification Framework. Students successfully completing this program will earn their Sales Certificate from the CPSA Institute. Learn more about the CPSA Institute professional designations here.

Process Quality Engineering
This advanced-level graduate certificate program provides individuals with the knowledge and techniques to improve the delivery and quality of products and services. The material that is taught in this program can be applied within any area of an organization. The focus of this program is on the achievement of performance excellence through the use of modern quality improvement methods. The program develops the skills required to perform process quality roles in a broad range of organizations and sectors.The program content aligns favourably with selected American Society of Quality's (ASQ) Bodies of Knowledge. This program is non-industry specific as it provides the proficiencies demanded by organizations in today’s market place.

Project Management
Learn how to manage simple to complex projects from start to finish, and become a critical part of an organization’s most exciting achievements. Develop the skills you need to oversee project management activities such as planning, managing scope, costs, time while balancing client expectations. Learn organizational Agility with practices such as Scrum. Establish goals for your project team and lead them to overcome obstacles to achieve success, meeting stakeholders needs. Earn project management education hours towards a variety of certifications: Certified Associate in Project Management (CAPM), Project Management Professional (PMP), Agile Scrum Master (ASM), Risk Management Professional (RMP), or Agile Certified Practitioner (ACP) designations. Interested in taking this program on a part-time basis? It's possible to complete this program while still working full-time and fulfilling your other commitments. 

Predictive Analytics
To be successful in business today, you need to be proactive, forward thinking, and able to anticipate outcomes and behaviours based upon the data you collect. Predictive analytics is an area of statistics that deals with extracting information from data and using it to predict trends and behaviour patterns. If you have a background in computer science, computer programming, mathematics, or statistics and enjoy working with statistical data, then this could be the program for you. In this Ontario College Graduate Certificate in Predictive Analytics, you will learn about statistical applications for data analysis, data modeling practices, and big data analytical techniques. Through individual and group activities and case studies, you will use predictive modeling and analytical techniques to bring together the management, information technology, and business modeling processes in order to make predictions about future trends. Businesses and industries can use the patterns found in the data to identify risks and opportunities for future decisions and effectively interpret data for their benefit.

Business Analytics
The need for business analytics in today’s fast-paced world necessitates that employees possess the skills, technologies, and practices for continuous exploration and investigation of past business performance to gain insight into what happened and why. A well-trained business analyst will use the insights to help drive change and business planning within organizations. You will learn how to describe, interpret, and inform business decisions in specific areas of data-driven business. You will improve your data literacy skills and develop an analytic mindset that will help you make strategic decisions based on data. The Business Analytics Ontario College Graduate Certificate program focuses on two of the four types of analytics used in business - Descriptive Analytics and Diagnostics Analytics. Using these two types of analytics, you will practice summarizing data findings to communicate what is currently going on in business and help stakeholders see what contributed to the outcome of your findings.

Today's office is a dynamic place to work with global networking, communication and work flows becoming increasingly complex and challenging. In order to ensure the efficiency of the organization, employers depend on office administrators to provide effective clerical support to all levels of management. They need staff with exceptional computer skills and organizational skills and specific business skills such as bookkeeping, customer service and document processing. In this one-year certificate program, students develop the necessary technical, organizational and interpersonal skills that will enhance their role as an effective member of the office team. With a wide variety of hands-on practical experience and creative thinking skills, graduates are fully trained to meet the demands of today's challenging work environment.

Do you want a great job when you graduate? Launch your health-care career today by applying to the Bachelor of Applied Health Information Science. Our graduates help fill a skill shortage and are in demand for jobs as data analysts, business intelligence specialists, privacy professionals, and clinical informatics specialists. The Bachelor of Applied Health Information Science (Honours) degree is an innovative four-year, paid co-op program that will prepare graduates for a number of in-demand careers in the health-care industry. Our graduates enable the health-care system to achieve its goals of person-centred, safe, high quality and sustainable health care through data-informed problem solving. Our graduates will use applied and integrated knowledge and skills from health information science, biomedical and health sciences, information technology and management sciences to positively impact the health-care system. Focusing on health informatics and health information management, students in the BAHIS degree will experience a variety of real-life learning opportunities that will enrich the learning experience. Students will be challenged to use creativity and problem-solving skills to design, implement and evaluate a broad range of projects with community partners. Students will design health informatics and information management solutions while learning to maintain security, privacy and confidentiality. The BAHIS degree will offer students opportunities to develop critical thinking and communication skills that will enable them to work successfully on inter-professional teams. Upon graduation from the program, students will qualify to challenge the national certification examination of the Canadian Health Information Management Association (CHIMA). Our graduates will be eligible for careers in health informatics utilizing their skills in information technology (IT), healthcare and management.

This graduate certificate program will provide students with the theoretical and practical knowledge and skills to manage projects from inception to completion. Projects range from basic work projects to increasingly more complex projects for stakeholders in all sectors of the economy.

Conestoga’s two-year diploma in Advertising & Marketing Communications is a rewarding, cross-disciplinary program that equips you to be a creative and strategic thinker, with the ability to engage with on-trend brands, craft strategic marketing campaigns through social platforms, and have the confidence and skill set that the industry demands. Taught by passionate, award-winning faculty, you will learn the essential aspects of marketing research, B2B and B2C sales strategies, social media campaigns, brand development, UI/UX design, copywriting, public relations and visual design as they apply to a variety of media applications. By leveraging a research-based methodology to problem solving, and using current industry software, you will learn to create, persuade, and entice audiences with targeted communication pieces that span a wide range of advertising mediums. The program’s live-client capstone project offers you the opportunity to develop and present a comprehensive integrated marketing communications campaign, including budgeting and full creative content creation. Working individually and collaboratively, you will also develop professional business acumen through managing project expectations, delivering campaign collateral, and meeting tight deadlines for your client. Valuable networking opportunities are provided through inspiring agency tours, knowledgeable industry guest speakers, and a globally diverse cohort of like-minded creative peers. To finalize the program, you will receive guidance on developing agency and industry contacts, creating a unique and competitive portfolio, establishing an exciting career path, and landing an advertising or marketing-related field placement. Begin the process of establishing your career path as a sought-after communication marketing strategist and visual-thinking creative specialist today, with Advertising & Marketing Communications.

Social service workers play an important role in ensuring the well-being of our society. In this program, students will gain knowledge to enhance relationships and develop skills to work with all segments of the population, individuals, families and community. The program places emphasis on enhancing self-awareness, emotional maturity and respect for diversity and inclusion. Skills in counselling, group work, and community development are developed through role-playing, simulations and meaningful field experiences. Additional studies in family interventions and sustainability of services support graduates to develop a strong foundation for social service practice.

Note:
Successfully completing the Human Services Foundation certificate program prior to applying to the Social Service Worker diploma program is an opportunity to obtain a year of personal growth and education that may contribute to your success in this career-focused program.