Graduate Certificate in Strategic Marketing Communications

at Conestoga College - Doon Campus Canada

Want to turn your passion for games into a fulfilling career? Start with Conestoga's two-year diploma program in Game – Design, where you will learn how to create games, apps, and simulations for use in the games industry, entertainment, education, and beyond. Located in the technology hub of the country, Game - Design places you in the middle of the action with access to industry standard software and technology. Taught by faculty with extensive experience in the game world, this program is designed to provide you with a strong set of skills and knowledge for game design, gameplay programming, and employment across various parts of the production pipeline. Through individual and collaborative projects, the program also offers the chance to build a portfolio of original work, and a field placement opportunity to help you take your first steps into the industry.

Business Analytics
The need for business analytics in today’s fast-paced world necessitates that employees possess the skills, technologies, and practices for continuous exploration and investigation of past business performance to gain insight into what happened and why. A well-trained business analyst will use the insights to help drive change and business planning within organizations. You will learn how to describe, interpret, and inform business decisions in specific areas of data-driven business. You will improve your data literacy skills and develop an analytic mindset that will help you make strategic decisions based on data. The Business Analytics Ontario College Graduate Certificate program focuses on two of the four types of analytics used in business - Descriptive Analytics and Diagnostics Analytics. Using these two types of analytics, you will practice summarizing data findings to communicate what is currently going on in business and help stakeholders see what contributed to the outcome of your findings.

Predictive Analytics
To be successful in business today, you need to be proactive, forward thinking, and able to anticipate outcomes and behaviours based upon the data you collect. Predictive analytics is an area of statistics that deals with extracting information from data and using it to predict trends and behaviour patterns. If you have a background in computer science, computer programming, mathematics, or statistics and enjoy working with statistical data, then this could be the program for you. In this Ontario College Graduate Certificate in Predictive Analytics, you will learn about statistical applications for data analysis, data modeling practices, and big data analytical techniques. Through individual and group activities and case studies, you will use predictive modeling and analytical techniques to bring together the management, information technology, and business modeling processes in order to make predictions about future trends. Businesses and industries can use the patterns found in the data to identify risks and opportunities for future decisions and effectively interpret data for their benefit.

The Animation industry is growing within Canada and there is a demand for Animation professionals. This two-year credential is designed to prepare graduates for animation opportunities in the fields of TV, film, game, and online production. As a student, this program provides you with the opportunity to bring life to characters and stories. Using your creative talents with drawing, animation and production techniques, along with strong storytelling skills, you will create a variety of 2D and 3D animations. A critical component of this program is the production pipeline and the ability to take an animation project from concept to completion. You will work in project-based learning environments and will create work to contribute to your e-portfolio. A field placement in the last semester of the program gives you direct access to the animation industry.

Today's competitive, global businesses require office professionals to be responsible to manage the administrative tasks that support their challenging, dynamic office environments. Employers need office administrators with exceptional computer skills, efficient document processing skills, the ability to communicate professionally, and the organizational expertise to keep the office running smoothly.

In this two-year diploma program, students develop their technical, communication and interpersonal skills. With a wide variety of hands-on practical experience built into the program and emphasis on critical thinking, ethical decision-making and problem-solving skills, graduates are fully trained to meet the demands of today's challenging office environment. At the end of the program, students will have the opportunity to showcase their skills by participating in a 90-hour field placement position in a local business.

Computer animation has evolved to become a major component in the field of animation production and contributes towards shaping content for film, television, games and online applications. As such, students must be actively engaged in all aspects of the production process and understand the requirements associated with the production pipeline. Traditional design, drawing and storytelling skills are enhanced via the latest computer (software/hardware), combined with 3D animation skills and the creation of characters and customized environments contribute towards the creation of unique content that graduates will utilize in their e-portfolio of project work.

Supply Chain Management - Global
The Supply Chain Management - Global program prepares students for careers in the fields of logistics, procurement, supply chain and operations. Through extensive practical learning activities, students enhance their knowledge of supply chain concepts applicable to a variety of sectors. Graduates will be well-prepared to support the management of job functions by examining the connections between strategic objectives, stakeholder expectations, and supply chain design, functions, processes and roles; determining the value-added and financial implications of supply chain decisions and design on business profitability, efficiency and stakeholder satisfaction; using risk mitigation tools and strategies; reviewing supply chain activities and transactions for compliance with relevant policies, standards, legal, regulatory and contractual obligations; collaborating with, and using leadership and communication skills to build strategic relationships with a diversity of stakeholders. This program has been approved for advanced standing towards attaining the Certified SCMP Designation. Interested in taking this program on a part-time basis? It's possible to complete this program while still working full-time and fulfilling your other commitments. 

Global Business Management
The Global Business Management graduate program provides an internationally-focused body of knowledge and skills for individuals interested in extending their business understanding beyond the domestic environment. The curriculum emphasizes the skills and knowledge necessary to operate in different roles within international cultural, legal and political contexts. This broad-based program will explore the field of management both in theory and through practical applications considering different organizational lenses. Graduates will be eligible to apply for the FITT (Forum for International Trade Training) diploma, and the CITP (Certified International Trade Professional) designation (subject to one year of work experience).

The Supply Chain Management - Global program prepares students for careers in the fields of logistics, procurement, supply chain and operations. Through extensive practical learning activities, students enhance their knowledge of supply chain concepts applicable to a variety of sectors. Graduates will be well-prepared to support the management of job functions by examining the connections between strategic objectives, stakeholder expectations, and supply chain design, functions, processes and roles; determining the value-added and financial implications of supply chain decisions and design on business profitability, efficiency and stakeholder satisfaction; using risk mitigation tools and strategies; reviewing supply chain activities and transactions for compliance with relevant policies, standards, legal, regulatory and contractual obligations; collaborating with, and using leadership and communication skills to build strategic relationships with a diversity of stakeholders.

This graduate certificate program will provide students with the theoretical and practical knowledge and skills to manage projects from inception to completion. Projects range from basic work projects to increasingly more complex projects for stakeholders in all sectors of the economy.

If you are attracted to modern manufacturing technologies and enjoy working with machines, this skills-based program will appeal to you. It prepares you for entry into the tool and die/tool maker skilled trade or related career in the manufacturing sector, including apprenticeship. You will learn the high-precision hand fitting, positioning, aligning and assembly techniques involved in the production of stamping dies. Also, the program incorporates a number of months of paid co-op education work, and covers all the learning outcomes for Level 1 and Level 2 of the related apprenticeship program in Ontario. As a graduate of this program, you may not be required to complete the in-school apprenticeship training or take an exemption exam for Levels 1 and 2 should you choose to pursue a tool and die maker apprenticeship. The optional co-op stream includes two back-to-back co-op work terms.

Applying to the Co-op Stream

• All applicants apply to the non co-op program. Students will be informed of the application deadline and process to apply for the Co-op Stream. Labour market conditions determine the number of co-op seats in optional co-op programs. Every student who meets academic eligibility requirements may not be admitted to the co-op stream.
• To be considered for admission to the co-op stream, students are required to achieve a minimum 65% session weighted average as well as successful completion of Precision Machining Theory I (MACH1940) and Precision Machining Practice I (MACH1955).
• Students who are not admitted into the Co-op stream or students in the non-co-op stream will have co-op semesters off instead of participating in co-op work terms. These off semesters enable students to gain part-time or full-time work or volunteer experience to build their resume and/or can catch up on academic work if scheduling permits.

Co-op Information

• Co-op programs add value to your education. Earn while you apply what you learn in a real workplace environment. See the Co-op webpages.
• The College cannot guarantee co-op employment. All co-op students are required to conduct an independent co-op job search in addition to the supports and services provided by the Department of Co-op Education.
• Students are responsible for their own transportation and associated costs in order to complete work term requirements. Work locations may not always be readily accessible by public transportation.

Predictive Analytics
To be successful in business today, you need to be proactive, forward thinking, and able to anticipate outcomes and behaviours based upon the data you collect. Predictive analytics is an area of statistics that deals with extracting information from data and using it to predict trends and behaviour patterns. If you have a background in computer science, computer programming, mathematics, or statistics and enjoy working with statistical data, then this could be the program for you. In this Ontario College Graduate Certificate in Predictive Analytics, you will learn about statistical applications for data analysis, data modeling practices, and big data analytical techniques. Through individual and group activities and case studies, you will use predictive modeling and analytical techniques to bring together the management, information technology, and business modeling processes in order to make predictions about future trends. Businesses and industries can use the patterns found in the data to identify risks and opportunities for future decisions and effectively interpret data for their benefit.

Business Analytics
The need for business analytics in today’s fast-paced world necessitates that employees possess the skills, technologies, and practices for continuous exploration and investigation of past business performance to gain insight into what happened and why. A well-trained business analyst will use the insights to help drive change and business planning within organizations. You will learn how to describe, interpret, and inform business decisions in specific areas of data-driven business. You will improve your data literacy skills and develop an analytic mindset that will help you make strategic decisions based on data. The Business Analytics Ontario College Graduate Certificate program focuses on two of the four types of analytics used in business - Descriptive Analytics and Diagnostics Analytics. Using these two types of analytics, you will practice summarizing data findings to communicate what is currently going on in business and help stakeholders see what contributed to the outcome of your findings.