Graduate Certificate in Strategic Marketing Communications

at Conestoga College - Doon Campus Canada

Applied research is designed to answer specific questions aimed at solving practical problems. While fundamental research answers the initial question of how things work, new knowledge acquired from applied research has specific objectives in the form of products, procedures or services. The pace of change in the applied research and information mobilization has never been as fast as today. Whether designing, implementing, and evaluating applied research projects, or targeting and tailoring research evidence for decision-making, people who engage in applied research create meaning and impact across multiple sectors. In this graduate certificate program, you will learn practical research methodologies, data analytics, data visualization, and knowledge mobilization to accelerate the impact of applied research. The second semester allows you to work in interdisciplinary teams to implement your skills in an applied research impact project. In addition to this hands-on experience, you will have the opportunity to expand your real-world practice through an optional co-op term.

Business Administration - Accounting is one of five business administration programs at Conestoga College. Students in this advanced diploma program acquire the knowledge and skills necessary for careers in an intermediate-level accounting position, along with the fundamentals necessary for advancement to managerial positions. Advanced financial accounting, managerial skills, cost-accounting systems and controls, computerized accounting and income tax knowledge are emphasized. Students learn computer skills in up-to-date labs, gaining familiarity with current versions of accounting software and other business software.

The Health Care Administration and Service Management program will provide those with health care credentials with leadership theories and practical applications specific to the health care environment. The curriculum is geared toward providing a wide base of professional skills in a health care context such as finance, communication, human resources, leadership, operations, and critical thinking.

Senior management require strong administrative and analytical support, relying on assistants, business, and office managers with technical competency, superior organizational skills, the ability to manage conflicting demands and a variety of responsibilities. Graduates will be able to coordinate activities on the executive's behalf and ensure the executive successfully navigates through a multitude of functions and responsibilities. Students will complete courses designed to develop proficiency in the use of integrated software and financial processes, apply managerial principles and processes, strenBe at the forefront of content creation in immersive environments with this one-year graduate certificate in Virtual Reality Production. Within the program, you will examine the use of Extended Reality (XR) in various industries including entertainment, manufacturing, healthcare, and education, as well as look at future applications of the technology. Using leading-edge hardware and software and through the creation of VR content, you will discover how to enhance the user experience through human-centered design techniques, storytelling methods, environment construction, character development, and user navigation. Students come together from multiple related disciplines such as Animation, Game, IT, Film and Television to combine traditional and emerging technologies and techniques to create engaging immersive experiences.

An exciting career in the nutrition and food industry starts here. This program is designed to equip students with a strong management aptitude and the expertise needed to work in a variety of careers in the nutrition and food industries. This innovative program emphasizes the evidenced-based nutritional care of people from all ages and stages of life, providing instruction in community and clinical nutrition management, as well as in the marketing and promotion of nutritious living. Students will further receive instruction in food service and human resource management, highlighting innovation in menu development, customer service and product selection. Financial management of food services, food safety, food sciences, professional practice and quality management will be integrated throughout the program, to best prepare students for the food and nutrition workplace. Instruction will include integrated online, classroom, and simulation opportunities, to provide students with the opportunity to practice their practical skills prior to entering into the workforce. Additionally, students will participate in a hybrid practicum placement in food and nutrition management in the final semester of the program to consolidate their learning.

Quality Assurance - Manufacturing and Management
Today’s manufacturing sector requires highly skilled individuals with in-depth knowledge of current quality assurance, problem solving, and management practices. If you have the desire to be part of a quality movement, and want hands-on experience with the tools to support your career goals, then this program will be of interest to you. This two-semester Quality Assurance Manufacturing and Management Ontario College Graduate Certificate will provide you with the knowledge and techniques to improve the delivery and quality of goods and services. This program focuses on the use of modern quality improvement and problem solving methods that support the achievement of performance excellence in manufacturing and associated business processes. A combination of theoretical and practical learning opportunities will prepare you for a variety of management and quality focused career opportunities.

Financial Technology
The field of financial technology is evolving as it responds to the challenges facing the 21st century financial sector. This means that professionals employed in the field must be equipped to support diverse client groups such as individuals and company-based financial institutions. If you have a background in the computer industry, finance or other related fields, and are ready to attain in-depth competencies to help consumers and businesses track, manage, and facilitate their finances, this Ontario College Graduate Certificate program will be of interest to you. Through a variety of projects, case studies and interactive learning opportunities, and using current and relevant resources to support the latest trends in financial technology, you will develop the skills needed to help individuals and businesses secure their finances. You will study topics such as applications, emerging market trends, artificial intelligence, entrepreneurship and management. In just eight months, graduates will be job-ready to take the lead in the financial technology industry in various roles such as Business Analyst, Blockchain Business Analyst, Financial Technologist and other roles related to financial technology.

This program is designed to introduce students to all aspects of power generation and maintenance operation, both theoretical and practical, at the 4th class level. 4th class power engineers may operate and maintain the machinery and equipment that provides power, heat, refrigeration and other industrial services. This may include boilers, steam and gas turbines, generators, gas and diesel engines, pumps, condensers, compressors and pressure vessels in large facilities, buildings, industrial power and process plants and thermal electric generating stations. Subjects of instruction will follow the Standardized Power Engineers Examination Committee (SOPECC) syllabus and help prepare the student to challenge the Technical Standards and Safety Authority (TSSA) examinations required for 4th class certification as a power engineer.

This program is designed to train and prepare individuals as qualified fitness and health promotion practitioners working within the fitness, health promotion and lifestyle industry. Graduates are equipped with the skills to accurately assess and monitor health and fitness levels to prepare safe and effective programs that meet clients' goals. As fitness and health promotion practitioners, graduates will provide services and programs to a variety of diverse populations such as healthy individuals, youth, seniors and those medically compromised. The program offers instruction in the areas of anatomy and physiology, fitness assessment and exercise prescription, health promotion, lifestyle coaching and behaviour modification, nutrition, therapeutic exercise, program planning, marketing, leadership and entrepreneurship, motivation and interpersonal skills. Courses will be offered using online components, as well as theory and hands-on application. Students gain valuable field experience during their on-campus internship and field work-integrated learning (WIL) experiences. Students will also have the opportunity to obtain internationally recognized fitness certifications such as Group Fitness Instructor and Personal Trainer.

In just 30 weeks, graduates of the Building Superintendence and Repair program are prepared to assume roles in building maintenance, either live-in or out. You will develop the skills and strategies required to interact with customers in a professional and appropriate manner in a diverse business environment. This Ontario College Certificate program prepares you to conduct inspections and maintenance of buildings, while gaining hands-on experience in interior repairs, painting and cleaning, plumbing and building system maintenance, grounds maintenance, record keeping, working with contractors, and landlord-tenant relations. Through a variety of projects, case studies and interactive learning opportunities you will develop the workplace interpersonal skills needed to support all phases of your career. A field placement is included; allowing you to translate theoretical knowledge from the classroom into applied practice in a workplace setting.

Today's competitive, global businesses require office professionals to be responsible to manage the administrative tasks that support their challenging, dynamic office environments. Employers need office administrators with exceptional computer skills, efficient document processing skills, the ability to communicate professionally, and the organizational expertise to keep the office running smoothly.

In this two-year diploma program, students develop their technical, communication and interpersonal skills. With a wide variety of hands-on practical experience built into the program and emphasis on critical thinking, ethical decision-making and problem-solving skills, graduates are fully trained to meet the demands of today's challenging office environment. At the end of the program, students will have the opportunity to showcase their skills by participating in a 90-hour field placement position in a local business.