Graduate Certificate in Customer Relationship Marketing and Sales Management

at Fanshawe College - London Campus Canada

The Developmental Services Worker (Fast Track) Diploma program prepares its graduates to support people with developmental disabilities so that these individuals may participate fully in their communities. DSW have the specialized knowledge and skills required to work with people with developmental disabilities across the life span.

Inherent to the role of a DSW is an ability to collaborate and build relationships with people with developmental disabilities and their families and to work with colleagues and members of inter-professional teams to facilitate a seamless network of support for people.
Courses focus on disabilities, person-directed support, inclusion and community resources, dual diagnosis, interpersonal skills, counseling, health, pharmacology, development, teaching, and intervention strategies. Field placements in community agencies and/or schools are part of the curriculum.

Learning Outcomes
The graduate has reliably demonstrated the ability to

• Conduct oneself in an ethical*, competent* and accountable* manner in all professional relationships.
• Provide person-directed supports and services that respect and promote self-determination for people with developmental disabilities
• Provide for the safety of people with developmental disabilities, self and others in compliance with all applicable legislation, regulations and standards of practice*.
• Support health and well-being of people with developmental disabilities.
• Employ and adapt formal and informal strategies to support the learning of people with developmental disabilities.
• Provide leadership in the development of inclusive communities*
• Develop professional and personal plans that enhance job performance and well-being.

Human Resources Management is a one-year Ontario College Graduate Certificate program, completed in two four-month levels (laptop required).  Designed for university or college graduates, this program provides graduates with functional knowledge in core areas of human resources: recruitment and selection, training and development, human resources planning, occupational health and safety, organizational behaviour, finance and accounting, human resources management, compensation and benefits and labour relations.  Students have the opportunity to complete all nine Certified Human Resources Professional/Leader (CHRP/ CHRL) credits.  (Refer to the Human Resources Professionals Association website for more information: www.hrpa.ca.) Beyond the core curriculum, the program also offers courses in software, Canadian employment law, management of strategic HR projects and professional communications.  A unique experiential learning opportunity is available to select students through the HR Community Consultancy offered in the final winter term of the in-class program.

Learning Outcomes
The graduate has reliably demonstrated the ability to

• Contribute to the development, implementation, and evaluation of employee recruitment, selection, and retention plans and processes.
• Administer and contribute to the design and evaluation of the performance management* program.
• Develop, implement, and evaluate employee orientation, training, and development programs.
• Facilitate and support effective employee and labour relations in both nonunion and union environments.
• Research and support the development and communication of the organization's total compensation plan*.
• Collaborate with others, in the development, implementation, and evaluation of organizational health and safety policies and practices.
• Research and analyze information needs and apply current and emerging information technologies to support the human resources function.
• Develop, implement, and evaluate organizational development* strategies aimed at promoting organizational effectiveness.
• Present and evaluate communication messages and processes related to the human resources function of the organization.
• Manage own professional development and provide leadership to others in the achievement of ongoing competence in human resources professional practice.
• Facilitate and communicate the human resources component of the organization's business plan.
• Conduct research, produce reports, and recommend changes in human resources practices.

This three-year co-operative program provides training in both the municipal and structural areas. The design of steel frame and reinforced concrete buildings is studied in the structural courses. Training is provided in materials testing and computer-aided drafting. Municipal topics include the design and construction of water distribution systems, storm, and sanitary sewerage networks, storm water management and highways. Theories for the treatment of water, sewage, and solid wastes are analyzed. Survey courses provide training in the use of high-tech survey equipment and techniques of plane surveying, as related to the Civil Engineering profession. Applied research activities by Professors expose students to real life engineering practices, challenges and solutions.

The Recreation and Leisure Services program is committed to developing the leadership skills of each of its students to support the achievement of recreation and leisure outcomes for individuals, groups and communities. Through concentrated academic and field work over the two years, students acquire the knowledge, skills and competencies to promote community development and involvement and to plan and implement special events and programs in a variety of recreation fields. This is practised in settings which emphasize planning, implementation and evaluation that can respond to the multi-dimensional needs of all members of the community. The students will be able to develop benefits based programming that addresses recreation as an essential service; one that can effectively respond to a variety of individual or community needs.

Learning Outcomes
The graduate has reliably demonstrated the ability to

• Create, plan, implement, and evaluate recreation and leisure programs and special events which respond to identified needs and maximize the delivery of the benefits of recreation.
• Apply the principles of marketing to the promotion of the benefits of recreation and leisure programs, special events, services, and facilities.
• Generate revenue for recreation and leisure programs, special events, services, and facilities by applying sound business principles.
• Contribute to strategies for effectively managing the performance and development of staff and volunteers in recreation and leisure settings.
• Apply administration skills to recreation and leisure settings.
• Contribute to the safe and effective management of recreation venues.
• Design and implement appropriate research and planning strategies.
• Educate others regarding the value and benefits of recreation, leisure, and lifestyle enhancement.
• Apply community development strategies for advocating and facilitating the personal, social, economic, and environmental benefits of recreation.
• Apply principles of lifespan growth and development to individuals and groups in recreation and leisure settings.
• Apply the concept of inclusion to the design and delivery of recreation and leisure programs, special events, services, and facilities.
• Develop plans for ongoing personal and professional growth and development.

The Broadcasting - Radio and Media Production program is a highly concentrated hands-on approach to training students for careers in radio broadcasting and emerging broadcast media.  Students operate four broadcast properties in Fanshawe College's School of Contemporary Media building, which is equipped with the latest in broadcast technology.  CIXX-FM (106.9) is Canada's first licensed instructional radio station at full power FM utilizing the latest digital control rooms and production equipment. Areas of study include: On-Air Performance, Creative Writing, Audio and Commercial Production, Sales/Marketing/Promotions, Music and Programming and Web and Social Media content development.  Listen live to students perform on 106.9 CIXX-FM, The X at www.1069thex.com, The Falcon at www.thefalcon.ca, CFRL Radio at www.cfrlradio.ca, and Stellar Radio, live video and audio at livestream.com/stellar_radio.  Broadcasting - Radio and Media Production students learn in a live on-air environment while performing on-air and various job functions identical to those in the Broadcast industry.

Learning Outcomes
The graduate has reliably demonstrated the ability to

• Create radio productions and audio content, in studio and on location, using relevant broadcasting equipment and related industry technologies.
• Deliver, support and promote radio broadcast content via multiple platforms using a variety of media.
• Participate in the planning and preparation of programming content for a variety of radio formats.
• Monitor and evaluate the quality of radio broadcasts using appropriate relevant resources, tools and equipment which meet current industry standards.
• Assist in promoting the a station’s brand and generating revenues through a variety of marketing and advertising sales activities.
• Plan and prepare interviews, scripts and reporting content for use in radio broadcasts.
• Use business skills and accepted industry practices in the completion of tasks and projects.
• Keep current with the needs of the broadcast industry using strategies that enhance work performance and guide professional development.
• Perform all work in compliance with relevant statutes, regulations, legislation, industry standards and company policies.
• Present live programming on air to relay various types of information and stories in different formats.

The Fanshawe Customer Service Fundamentals – Insurance program will get you on the right path to employment success. Beginning with an overview of business and insurance customer service (theory and practice) with a focus on distribution systems, you'll learn everything you need to work in a customer service role in an insurance brokerage, agency or direct insurance writer's office. This program is a great first step to more qualifications and you'll walk away with diverse skills needed for the modern and dynamic business world. Available in a traditional in-class format with September admission.

There are options to transfer directly into the second year of Fanshawe's Business Insurance program and earn your diploma in just two additional semesters.

When you graduate, you'll be eligible to write your Registered Insurance Brokers of Ontario (RIBO) or OTL licensing exams, you may also be eligible to obtain your General Insurance Essentials certificates from the Insurance Institute of Canada.

This program prepares students to practice as primary oral health care providers in a variety of practice environments, including clinical, education, health promotion and research. Dental hygienists are preventive specialists who provide oral health services based on scientific knowledge and a client-centerd model of care.  Program emphasis is on preparing students to function within their scope of practice, in a collaborative manner, with the client, the community and other health care providers. Seminars, case presentations, community health practicums, and the clinical setting contribute towards developing a professional committed to the principles of quality assurance and continued competency. Graduates of this program must successfully complete the National Dental Hygiene Certification Examination to be eligible for registration by the College of Dental Hygienists of Ontario. This program is accredited by the Commission on Dental Accreditation of Canada.

Learning Outcomes 
The graduate has reliably demonstrated the ability to:

• Practise in a professional and competent manner within the defined scope of practice and consistent with current regulations and standards of practice.
• Evaluate clients' oral health status using determinants of health and risk analysis to identify needs, justify treatment decisions and provide appropriate referrals to other health care professionals as required.
• Design, implement and evaluate a range of primary, interceptive, therapeutic, preventative, and on-going oral health care services to meet the unique needs of clients.
• Analyze oral health issues in need of advocacy, identify networks and promote actions that will support change and facilitate access to care.
• Identify, select, implement and evaluate quality assurance standards and protocols which contribute to a safe and effective working environment.
• Establish and maintain professional and interprofessional relationships which contribute to client care safety and positive health care outcomes.
• Facilitate the development of specific oral health attitudes, knowledge, skills, and behaviours in clients by selecting and utilizing principles of teaching and learning.
• Develop and present a model for a DH practice that addresses relevant business principles, current legislation and standards of practice

Business analysts drive change within organizations; they maintain a vibrant and dynamic skill set in today's fast paced world. This one-year (3 semesters) graduate certificate is designed for university and college graduates looking for a career as a business analyst within large organizations and is closely aligned with the role of a project manager.  Learning within the program is focused on the gathering, comprehension and management of project requirements to meet the strategic, tactical and financial goals of an organization.  A mandatory co-op term in semester 3 offers students the opportunity to apply their skills as a business analyst within a variety of organizations.

Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Develop new or improved innovative business processes from gap analysis through process design in support of a company's strategic objectives in a socially responsible manner;
• Develop and document business processes and business models according to established timelines and project goals in order to successfully execute the project;
• Plan, manage, and facilitate requirements gathering activities to define, manage, and implement the product or process;
• Develop strategies to bridge gaps between requirements and existing systems in accordance with standard business practices;
• Accurately communicate technical and business information to all stakeholders to ensure clear understanding of system requirements;
• Collaborate and network with stakeholders in an ethical manner to evaluate and align business processes and business models with the strategic objectives of the organization Curriculum.

The Honours Bachelor of Environmental Design and Planning offers integrated learning based on the theory and practice of landscape architecture, planning and urban design. The use of Geographic Information Systems (GIS) for contextual analysis and evaluation and computer-aided design for visualization is emphasized and taught. The program has artistic and scientific appeal. Students gain a comprehensive understanding of environmental design and planning complemented by advanced technical design and communication skills. They use those skills and associated knowledge to creatively and effectively explore, analyze, conceptualize and present design and planning problems, opportunities, ideas and solutions. Sustainability is a principle for action - a comprehensive design and planning goal related to ecological, economic, socio-cultural and aesthetic dimensions of a place. It is advocated and upheld through applied project and community-based learning.

Academic projects, four work terms and a compulsory co-op placement give students the chance to apply their integrated learning and gain valuable practical experience. An academic exchange through a university in Curitiba, Brazil is available to senior students. Graduates are ready and able to work professionally in both the private and public sectors on contemporary design and planning projects requiring interdisciplinary solutions. Alternatively, an Honours Bachelor of Environmental Design and Planning Degree qualifies students for graduate studies in allied fields such as architecture, landscape architecture, urban design, planning, geographic information systems/science and geodesign.

Co-operative Education
This is a four-year Honours Bachelor of Environmental Design and Planning Degree that has four co-op work term opportunities with one being mandatory. More information about Co-operative Education can be found at www.fanshawec.ca/co-op

Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Identify the varied nature and characteristics of sites, neighbourhoods, communities and regions.
• Investigate and analyse complex environmental planning and design problems.
• Conceptualize and propose solutions to environmental planning and design problems.
• Evaluate proposed solutions to environmental planning and design problems/opportunities.
• Participate in the full range of environmental planning and design activities such as land development and municipal planning.
• Facilitate participatory environmental planning and design activities such as public meetings and workshops.
• Apply planning and design principles in general, and more specifically those related to sustainability, ecology and environmental aesthetics, to the planning and design of the built and natural environment.
• Apply contemporary digital technologies such as geographic information systems and computer-aided design to the investigation, analysis and communication of environmental design problems/opportunities and the presentation of design solutions.
• Create professional quality written and graphic documentation such as reports, plans and presentations.
• Communicate effectively using various digital media such as computer-aided design, visualization software and geographic information systems.

This graduate certificate program teaches students to leverage sports and events as an all-encompassing marketing communication medium. While the courses focus on sport as the learning catalyst, the skills learned also apply to other sectors such as arts, entertainment and non-profit, broadening the employment landscape for business and marketing students. Students will benefit from courses that include advanced and management level skills in the Sport and Event Marketing and Management world. Digital platforms ensure students use the latest in forms and tools.