Advanced Diploma in Business Administration - International Business (Co-op)

at George Brown College - St. James Campus Canada

Interaction Design is an interdisciplinary field merging design skills such as user experience, interface development and graphic design with programming to create meaningful experiences between the user, digital and physical platforms, such as websites, wearables and mobile devices.

Modified by the psychological, social, economic and cultural factors that shape our present and future world, this ever-evolving field envisions new ways of human-computer interaction within systems, services, products and spaces across multiple industries.

Throughout the Interaction Design program, students will be expected to address such topics as mixed realities, immersive environments, usability, spatial relations and human factors. An emphasis on usability testing, research, collaboration and real-world projects distinguish this program.

Program Learning Outcomes

• The graduate has reliably demonstrated the ability to:
  • Collaborate in a team environment with various stakeholders to design multi-disciplinary products and services.
  • Apply the appropriate tools that allow for designing, building, visualizing, and programming digital interactive experiences.
  • Assess the requirements of a complex interactive media project.
  • Plan the development and execution of an interaction design project in response to resource and budgetary requirements.
  • Design a complex media project (interface, navigation, graphics, text treatment) using best practice design and development principles, and applying conceptual and theoretical frameworks.
  • Make interactive products, environments, systems and services using appropriate technologies, materials, and manufacturing methods.
  • Perform all work in compliance with regulations, legislation, security policies, industry standards and codes of ethics.
  • Use research skills to assess and inform optimal digital user experience within interactive interfaces.
  • Apply creative and innovative thinking techniques to manage change and solve design problems.
  • Make recommendations based on human computer interaction design guidelines to improve user experiences with interaction design.
  • Design an interactive product or service that delivers a usable interactive experience.
  • Contribute to a variety of interactive platforms and environments, incorporating the principles and elements of design.
  • Create a design solution in accordance with strategies, recommendations and state of the art methodologies.

You have a passion for food, cooking, and health and realize that people are becoming more concerned about nutrition and lifestyle. You can incorporate culinary skills and nutrition as you train for a rewarding career in the Culinary Management – Nutrition program.

In this two-year diploma program, you'll learn how to work in a variety of environments including the food service industry to meet the demands of increasingly health-conscious consumers. This program combines instruction in culinary techniques, food service management, ingredient knowledge, healthy recipe, menu, and food product development with the latest advances in the field of nutrition. You'll learn in a dynamic setting that includes demonstrations, lectures, and hands-on culinary practice.

You’ll also complete a seven-week industry externship placement in your final semester, which will give you a great head start as you begin your career.

PROGRAM STANDARDS AND LEARNING OUTCOMES
The graduate has reliably demonstrated the ability to:

• Provide advanced culinary planning, preparation, and presentation for a variety of food service environments using a range of classical and contemporary techniques.
• Apply basic and advanced food and bake science to food preparation to create the desired end product.
• Contribute to and monitor adherence of others to the provision of a well-maintained kitchen environment and to the service of food and beverage products that are free from harmful bacteria or other contaminants, adhering to health, safety, sanitation and food handling regulations.
• Ensure the safe operation of the kitchen and all aspects of food preparation to promote healthy workspaces, responsible kitchen management and efficient use of resources.
• Create menus that reflect knowledge of nutrition and food ingredients, promote general health and well-being, respond to a range of nutritional needs and preferences, and address modifications for special diets, food allergies, and intolerances, as required.
• Apply business principles and recognized industry costing and control practices to food service operations to manage and promote a fiscally responsible operation.
• Apply knowledge of sustainability, ethical and local food sourcing, and food security to food preparation and kitchen management, recognizing the potential impacts on food production, consumer choice, and operations within the foodservice industry.
• Select and use technology, including contemporary kitchen equipment, for food production and promotion.
• Perform effectively as a member of a food and beverage preparation and service team and contribute to the success of a food-service operation by applying self-management and interpersonal skills.
• Develop strategies for continuous personal and professional learning to ensure currency with and responsiveness to emerging culinary techniques, regulations, and practices in the foodservice industry.
• Contribute to the development of marketing strategies that promote the successful operation of a food service business.
• Contribute to the business management of a variety of food and beverage operations to foster an engaging work environment that reflects service excellence.

In this three-semester Visual Effects graduate certificate program, you will expand upon concepts and techniques in 3D animation, motion graphics or audio/video editing for film and television. Preparing for a career in the post-production industry, visual effects artists combine the skills of a programmer with the creativity of a designer. As members of film and television production teams, visual effects artists turn concepts into visual representation.

Visual effects artists hone their visual storytelling capabilities through the use of elements such as digital lighting, surface attribute design and camera composition. While learning the procedures for planning visual effects for film, you will cover the techniques of procedural modeling and animation used in visual effects films.

Program Learning Outcomes
The graduate demonstrates the ability to:

• Design visual effects sequences using storyboarding and pre-visualization that meet production requirements.
• Use filmmaking and game terminology to communicate effectively throughout all stages of production.
• Complete the production of live action plates for use in visual effects.
• Manage the production of visual effects projects to meet production schedules.
• Identify hardware and software protocols specific to the field of visual effects.
• Analyze images and physical sets to digitally re-create lights, cameras, locations and objects.
• Create photo-real images to match live action footage.
• Recreate natural phenomena by using appropriate particle or dynamic effects.
• Integrate 2D and/or 3D computer generated imagery and live action elements.
• Create customized tools through software or scripting to allow for more advanced application of visual effects techniques.
• Work collaboratively in interdisciplinary teams on the production of visual effects.

For over 25 years, the Sport and Event Marketing graduate certificate program at George Brown College in Toronto has been equipping students with the core skills to succeed in the integrated work of sport, arts and entertainment, and not for profit enterprises.

Hands-on from the first day, this 12-month program provides students with a foundation in consumer marketing. It focuses on the examination and application of Sport and Event Marketing best practices, strategies, tactics, tools and techniques. Students develop and learn to apply creativity and critical thinking skills that will take them from the classroom to the boardroom. Assignments and projects can involve industry partners, especially in the final semester when students plan and execute a charitable event.

Key disciplines covered include sport, arts and entertainment marketing, sponsorship activation, event planning and management, integrated marketing communications (IMC), digital media, not for profit and cause-related marketing and financial metrics.

This learning experience will enable you to:

• Develop integrated marketing and media plans for arts, entertainment, cause-related marketing, and the sports industry
• Plan, execute and evaluate comprehensive events utilizing project management and team-building skills
• Develop and evaluate sponsorship activation opportunities from the value perspective of the consumer, property, and buyer

Extracurricular opportunities may include:

• Speed Mentoring
• 5 to Watch Canada’s Sports Business Awards
• Primetime Sports Case Competition

This Centre for Business program is part of our School of Marketing.

Your Field Education Options
Work Experience (Co-op or Internship Work Term)

This program requires the successful completion of one semester of work experience to graduate. This work experience is either co-op (paid) or internship (unpaid). Either one will give you the practical experience employers value. The work term occurs after the end of the second academic semester.

George Brown works with employers and industry partners to identify potential work experience opportunities. Students then apply for these opportunities and go through a competitive interview process. Students are also strongly encouraged to pursue self-directed industry work experience opportunities they believe would provide the learning experiences they value and meet the learning outcomes of the program. This valuable work experience can in turn be added to your resume.

In addition to on-the-job work experience, George Brown College endeavours to provide field education opportunities with real world challenges and clients. Find out more about field education at the Centre for Business.

Program Learning Outcomes

• The graduate has reliably demonstrated the ability to:
  • Apply marketing concepts to industries directly associated with sports, arts, entertainment or causes.
  • Develop integrated marketing and media plans featuring consumer-oriented objectives, strategies, tactics, budgetary considerations and return on investment (ROI) metrics.
  • Plan, execute and evaluate comprehensive events utilizing project management and team building skills as required.
  • Develop and evaluate sponsorship activation opportunities from the value perspective of the consumer, property and buyer.
  • Create professional and persuasive written, digital and other presentation formats using industry standard software.
  • Analyze and interpret marketing activities using criteria related to sales forecasting, budgeting, financial health and performance metrics.

The Media Foundation program offers students the chance to explore a variety of media career options while developing the skills necessary to succeed in diploma and advanced diploma media programs. It includes courses in game design and development, photography and image manipulation, storytelling, audio production, interactive media and visual storytelling techniques.

The Portfolio class offered in semester two will help students create a portfolio, which can be used to submit for further studies in Graphic Design, Interaction Design, Game - Art and Video Design & Production and other college and university programs requiring a portfolio for admission.

Program Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Develop creative concepts and ideas through a variety of techniques and in a range of formats.
• Choose appropriate tools, techniques and applications to create media assets and presentations.
• Incorporate researched opinions expressed in mainstream and social media technologies into presentations and reports.
• Utilize current and relevant search strategies and techniques for information fact-finding.
• Apply industry practices to written proposals and print documents, visual storyboards, and interactive presentations.
• Choose visual strategies, historical concepts and precedents in the analysis of past and present trends.
• Create original photographs and videos through a variety of techniques and processes.
• Choose appropriate narrative structures and vocabularies to analyze media and evaluate meaning, coherence, connections and effectiveness.
• Utilize a variety of industry standard audio/video software applications and techniques in the creation of media for a wide range of platforms.
• Use a variety of current industry-standard media tools and techniques to develop self-promotional materials.

Our Hospitality – Hotel Operations Management program exposes you to current and best practices in:

• Front office
• Food and beverage
• Marketing and sales
• Conferences and catering

You will receive industry certification in food safety, responsible alcohol beverage service and first aid (CPR).
As part of your fourth semester, you will complete a 14-week industry externship. George Brown College works with employers and industry partners to identify potential work experience opportunities. Students are also strongly encouraged to pursue self-directed industry work experience opportunities that they believe would provide the learning experiences they value, and that meet the learning outcomes of the program. This opportunity will enhance your knowledge with real-world experience and help you start building your network of industry contacts. In addition, you will participate in a hotel operations management simulation as part of your final capstone project, which will allow you to apply your newly acquired skills and learning.

To better hone your international hotel management skills you have the option of participating in an exclusive European Study Tour visiting some of the top hotels in Europe.

Program Learning Outcomes
The graduate demonstrates the ability to:

• Support an industry and workplace service culture by adopting a positive attitude and professional decorum, accommodating diverse and special needs and contributing as a team member.
• Deliver customer service and solutions that anticipate, meet and/or exceed individual expectations, as well as organizational expectations, standards and objectives.
• Use marketing concepts, market research, social networks, sales and revenue management strategies, relationship management skills and product knowledge to promote and sell hospitality services, products and guest experiences.
• Apply business and revenue models as well as basic accounting, budgeting, financial and administration skills to support the effective management and operation of a variety of organizations delivering hospitality services and products.
• Comply with relevant organization and workplace systems, processes, policies, standards, legal obligations and regulations, and apply risk management principles, to support and maintain efficient, safe, secure, accessible and healthy hospitality operations.
• Use appropriate technologies to enhance the quality and delivery of hospitality services, products and guest experiences and to measure the effectiveness of hospitality operations.
• Keep current with hospitality trends and issues, and interdependent relationships in the broader tourism industry sectors to improve work performance and guide career development.
• Use leadership, teamwork, conflict and relationship management skills and tools, as well as knowledge of organizational behaviour, labour relations, employment standards and human rights to contribute to a positive work environment.
• Respond to issues and dilemmas arising in the delivery of hospitality services, products and guest experiences by using and promoting ethical behaviour and best practices of corporate social responsibility and environmental sustainability.

The Business Administration (with Work Experience) advanced diploma program is designed to offer the widest range of possible career choices and opportunities in a variety of business disciplines. Graduates are prepared to work in diverse team settings and lead projects with relevant and practical skills.

This learning experience will enable you to:

• Conduct and present research to support business decision making
• Assess and use current concepts/systems and technologies to support an organization's business initiatives
• Develop a business plan to formulate the strategic direction of an organization
• Apply human resources practices to support management objectives and the organization's goals

PROGRAM STANDARDS AND LEARNING OUTCOMES

• The graduate has reliably demonstrated the ability to:
  • Evaluate the impact of global issues on an organization’s business opportunities by using an environmental scan.
  • Apply principles of corporate sustainability, corporate social responsibility and ethics to support an organization’s business initiatives.
  • Assess and use current concepts/systems and technologies to support an organization's business initiatives.
  • Conduct and present research to support business decision making.
  • Plan, implement and evaluate projects by applying project management principles.
  • Perform work in compliance with relevant statutes, regulations and business practices.
  • Apply human resource practices to support management objectives and the organization’s goals.
  • Use accounting and financial principles to support the management and operations of an organization.
  • Assess marketing and sales concepts and strategies and apply them to the needs of an organization.
  • Outline principles of supply chain management and operations management and assess their impact on the operations of an organization.
  • Participate in the development of a business plan.
  • Develop strategies for ongoing personal and professional development to enhance work performance in the business field.
  • Outline strategies used to manage risks in an organization's business activities.

YOUR FIELD STUDY OPTIONS:
WORK EXPERIENCE (CO-OP OR INTERNSHIP WORK TERM):
This program requires the successful completion of two semesters of work experience to graduate. This work experience is either co-op (paid) or internship (unpaid). Either one will give you the practical experience employers value.
George Brown works with employers and industry partners to identify potential work experience opportunities. Students are also strongly encouraged to pursue self-directed industry work experience opportunities they believe would provide the learning experiences they value and meet the learning outcomes of the program. This valuable work experience can, in turn, be added to your resume.
In addition to on-the-job work experience, George Brown College endeavors to provide field education opportunities with real-world challenges and clients. Find out more about field education at the Centre for Business.

This Centre for Business program (B155) is part of our School of Management and is offered with Work Experience. Students wishing to apply for Business Administration without work experience should apply to B145.

Graduates of the Project Management graduate certificate program will be prepared to manage project scope and change, provide goal setting, project control, project staffing, risk management, utilize project management tools and perform other functions in careers that incorporate project management or in stand-alone project manager positions.

Graduates will have demonstrated their knowledge, job skills, soft skills and abilities related to business in general and project management in particular.

This learning experience will enable graduates to demonstrate:

• Implementation of Project Management Institute knowledge areas such as processes, lifecycle phases and the embodied concepts, tools and techniques in order to achieve project success
• Adaptation of projects in response to issues that arise internally and externally
• Implementation of general business concepts, practices and tools to facilitate project success
• Application of project management practices to the launch of new programs, initiatives, products, services and events relative to the needs of stakeholders

Program Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Manage the scope, cost, timing, and quality of the project, at all times focused on project success as defined by project stakeholders.
• Align the project to the organization's strategic plans and business justification throughout its lifecycle.
• Identify project goals, constraints, deliverables, performance criteria, control needs, and resource requirements in consultation with stakeholders.
• Implement the PMI project management knowledge areas, processes, lifecycle phases and the embodied concepts, tools and techniques in order to achieve project success.
• Adapt projects in response to issues that arise internally and externally.
• Interact with team and stakeholders in a professional manner, respecting differences, to ensure a collaborative project environment.
• Utilize technology tools for communication, collaboration, information management, and decision support.
• Implement general business concepts, practices, and tools to facilitate project success.
• Reflect on their role and effectiveness as a leader and follower.
• Apply appropriate legal and ethical standards.
• Adapt project management practices to meet the needs of stakeholders from multiple sectors of the economy (i.e., manufacturing, technology, consulting, government, arts, media, and not-for-profit organizations).
• Apply project management practices to the launch of new programs, initiatives, products, services, and events relative to the needs of stakeholders.
• Appraise the role of project management in organizational change.

The American Sign Language and Deaf Studies program is open to both Deaf and non-deaf students and provides intensive preparation in:

• American Sign Language (ASL) and English
• an orientation to Deaf culture
• current social issues affecting Deaf people
• The curriculum combines:

Opportunities to learn and practice ASL

• Classroom teaching about the structure and features of ASL
• Students will have the opportunity to:

Learn, understand and participate in basic conversations in ASL

• Develop stronger skills in spoken and written English
• Develop a basic understanding of the role of the ASL-English Interpreter

PROGRAM STANDARDS AND LEARNING OUTCOMES
The graduate has reliably demonstrated the ability to:

• Communicate effectively in oral and written English.
• Express and receive messages accurately in routine conversations using American Sign Language.
• Apply basic knowledge of Deaf culture, the Deaf community, and the interpreter profession.

The Business Administration – Finance advanced diploma program provides students with the knowledge and skills to work in the financial services sector. The financial services sector continues to grow and adapt to the needs of clients through the use of technology. People with customer service skills and knowledge of financial planning, call centre operations, investments and risk management are needed in this fast-paced environment.

Upon completion of this program, you will be able to help clients take steps to achieve their life goals through an integrated approach to the management of all their financial affairs, including such areas as:

• Financial Management – assess the client’s current and future financial position, based upon their cash flow, budget and net worth.
• Investment Management – assess the nature of the client’s assets based on their risk tolerance, time horizon and expected rates of return
• Retirement Planning – compare the client’s expected lifestyle in retirement to their current retirement assets and planned savings
• Tax Planning – assess the client’s current and future tax obligations and strategies employed to minimize or defer taxation
• Insurance and Risk Management – manage the client's exposure to an unexpected financial loss due to death, health issues, property damage and other risks.
• Estate Planning – assess how the client can meet their objectives upon death in the most efficient and cost-effective manner
• Prepare a comprehensive financial plan for a client situation, integrating and prioritizing the activities listed above.

PROGRAM STANDARDS AND LEARNING OUTCOMES
The graduate has reliably demonstrated the ability to:

• Co-ordinate the processing and maintaining of financial records in compliance with relevant policies, procedures and regulations for individuals and/or organizations.
• Co-ordinate the preparation and the presentation of financial information in compliance with relevant legislation and regulations for individuals and/or organizations.
• Analyze financial reports for individuals and/or organizations by applying financial mathematics and statistics.
• Develop and evaluate a financial plan to meet individuals’ and/or organizations’ needs and objectives.
• Develop, implement, evaluate and co-ordinate marketing strategies to promote financial products and services and to enhance customer service.
• Develop, implement and evaluate strategies to establish and maintain professional networking and business relationships in the finance sector.
• Analyze and evaluate, within a Canadian context, the impact of economic variables, legislation, ethics, technology and the environment on individuals’ and/or organizations’ operations.
• Develop, implement and evaluate ongoing strategies for personal and professional development, highlighting ethics, values and standards in the finance sector.
• Co-ordinate the planning, implementation, management and evaluation of team projects by applying project management principles.

EXPERIENTIAL LEARNING

• Work Experience (Co-op or Internship) Required

YOUR FIELD STUDY OPTIONS
Work experience (Co-op and Internship): This program requires the successful completion of two semesters of work experience to graduate. This work experience is either co-op (paid) or internship (unpaid). Either one will give you the practical experience employers value.

George Brown works with employers and industry partners to identify potential work experience opportunities. Students are also strongly encouraged to pursue self-directed industry work experience opportunities they believe will provide the learning experiences they value and meet the learning outcomes of the program.