Diploma in Advertising and Marketing Communications

at St. Lawrence College - Kingston Campus Canada

For over forty years, our acclaimed program has trained highly-skilled, creative individuals for the growing profession of Graphic Design. This three-year advanced diploma program prepares graduates for direct entry into dynamic and rewarding work environments including design studios, ad agencies, interactive web and game design studios, publishing houses, marketing firms, and film & television production studios, to name a few.
 
Our program of study develops the creative potential of each student in three specific ways:

• The creation of a personal portfolio that demonstrates an understanding of design fundamentals using advanced software skills.
• The process and application of design thinking to solve complex communication problems.
• Direct, hands-on experience with professional clients representing a broad range of industries.

We train our students in the foundations of composition and layout, typography, colour, interactive and accessible design principles, and the use of industry-standard software. Our project-based learning approach ensures that students are directly involved in shaping their learning experiences, and that principles and best practices are applied in portfolio-driven work across different media. With dedicated studio, lecture, and computer lab spaces, our students have the opportunity to collaborate on projects as well as develop social networks in a supportive learning environment.

If you have a three-year diploma or a degree, this program will prepare you for the exciting career of user experience (UX) designer. UX designers consult with target audiences (users) to collect and interpret data that can be used to make technology, products and services that meet their needs, are functional and pleasurable to use, and meet the strategic objectives of businesses and organizations.

With this graduate certificate you will be prepared to work with clients in a number of different industry sectors to achieve these vital business objectives. The program will help you develop skills in research, facilitation, presentation, business analysis, project management, information architecture, usability assessment as well as visualization. You’ll learn how to implement design-thinking processes and strategies, conduct user research, employ usability and accessibility best practices, and produce UX documentation to help companies and organizations generate innovative products and services that meet the needs of their customers and audiences.

Graduates from our Energy Systems Engineering Technician and Technology (ESET) programs work in exciting new careers as Renewable Energy System Designers and Clean Energy System Project Managers and Installers.  In addition, our graduates have expertise in building energy management and building energy systems, where they find rewarding employment as Energy Managers and Energy Auditors.

Our many successful graduates illustrate how every year, businesses, governments and consumers are becoming more concerned with the financial and environmental costs of energy usage. Our ESET graduates are filling the growing needs of this marketplace for capable people with the knowledge and skills to design and implement renewable energy systems as well as to audit energy use in commercial and residential buildings and make recommendations to reduce energy demand and cost.

The Mechanical Technician program is designed to provide students with the knowledge and skills required to pursue a career as a Mechanical Technician or as an Industrial Mechanic (Millwright). Upon completion graduates will receive an Ontario College Diploma as a Mechanical Technician.

Industrial Mechanic (Millwrights) perform some or all of the following duties: 

• Read blueprints, diagrams and schematic drawings to determine work procedures. 
• Install, align, dismantle and move stationary industrial machinery and mechanical equipment, such as pumps, fans, tanks, conveyors, furnaces and generators according to layout plans using hand and power tools. 
• Operate hoisting and lifting devices to position machinery and parts during the installation, set-up and repair of machinery. 
• Inspect and examine machinery and equipment to detect and investigate irregularities and malfunctions. 
• Install, troubleshoot and maintain power transmission, vacuum, hydraulic and pneumatic systems. 
• Adjust machinery and repair or replace defective parts. 
• Operate machine tools such as lathes, mills and grinders to fabricate parts required during overhaul, maintenance or set-up of machinery. 
• Clean, lubricate and perform other routine maintenance work on machinery.

Highlights
Graduates will also have completed the equivalent of all levels of in-school training required for the Industrial Mechanic (Millwright) Apprenticeship Program and are well-prepared to write the exemption exams required for this trade. Completing the in-school training is attractive to employers who may wish to register you in an apprenticeship program.

This two-year Ontario College Diploma pro­gram prepares students to work as practical front-line service providers in a variety of social service settings.

The SSW program gives students the opportunity to learn about and to work with many different people including individuals with mental health and addiction problems, seniors who require extra support, children with behaviour problems, women who have been abused, people who live in poverty and / or who are homeless and adolescents who live in group homes.

Our program includes:

• Two field placement opportunities
• Professors with experience in the field
• Relevant courses emphasizing active learn­ing, skill-based learning, hands-on activi­ties, practical assignments
• Eligibility to join the Ontario College of Social Workers and Social Service Workers and to use the title, Registered Social Service Worker.

Highlights
Field Placement Experience: Practical training is provided through field placement opportuni­ties. Field placement choices are made with the students’ professional growth in mind.
 
Some examples are placements with:

• families on social assistance
• seniors and their families
• women who have suffered abuse
• new immigrants
• adults with addiction problems
• consumers of mental health services
• unemployed adults
• children in schools or group homes

Get started on your new career as a Law Clerk in just 46 weeks and join the workforce as a specialized professional dealing with the application of law in a variety of settings.
 
This program prepares students to work in many different legal environments including law offices, government agencies and ministries, legal clinics, financial institutions, and various business enterprises. Our three-semester curriculum provides a solid foundation in legal procedures and substantive law ap­plicable to authorized areas of work for a law clerk. Emphasis is placed on property law, civil litigation, family law, criminal law, wills and estates, legal research and writing, and business law. Students become familiar with office procedures relating to the production of legal documents and specialized legal software programs. A four-week work place­ment provides students with an opportunity to enhance their classroom experience with practical work experience and exposure to potential employers.
 
A major objective of the program is to develop law clerks who are able to complete independent legal work as part of a team supporting lawyers in the day-to-day routine of their practice. In addition, the combina­tion of business and law subjects provides a strong foundation for career choices in other settings that offer services which apply law to specific interests. Recent employment situations of this type have included real estate offices, home construction companies, insurance companies, financial institutions, government agencies, community legal clinics, academic institutions, and private corporations.

Develop knowledge and practical skill in areas of carpentry, including blueprint reading, residential and commercial construction, framing, finishing, stair manufacture, surveying, fine woodworking, commercial building practices, and more. Spend 1/3 of each week in a hands on carpentry lab setting.

This program prepares graduates to work in the growing and dynamic field of business analytics. Students will learn the techniques and tools of analytical decision making and utilize these skills to drive the competitiveness of an organization. Students will be exposed to generic analytics modeling as well as courses in the areas or marketing, operations, and business strategy. Students will also be introduced to machine learning and artificial intelligence concepts, and, how to use supervised and unsupervised learning techniques to solve real-world problems. Through applied learning techniques such as problem-based learning and work placement students will be able to apply their learning to real-world problems.

Business Analytics experts are currently in high demand, especially with the opportunity to leverage high volume and variety of data, available in today’s digital world, to support business strategy, enhance customer experience, and, solve real-life problems in real-time.

This one-year certificate program in Media Arts Fundamentals provides students with an opportunity to explore the exciting variety of disciplines and careers in media, design, and the arts.

Courses in professional communications, digital media applications, and academic preparation provide a foundation for the program, while a variety of media-arts electives allow students to earn credits toward specialized two- and three-year diploma programs in Graphic Design, Visual & Creative Arts - Fine Arts, Music & Digital Media, Advertising & Marketing Communications, and General Arts & Science.

Courses in the final semester focus on professionalism, career exploration and the preparation of a media-arts portfolio that students can tailor to academic or career pathways that interest them most. Interesting community partnerships with Kingston's rich and vibrant arts community, as well as guest speakers and mentors with careers in the media arts will help students decide their next steps into this vibrant sector of the economy.

This program will provide you with the opportunity to excel in the vibrant, rewarding and highly mobile tourism industry. The skills you acquire in this program reflect employer needs and will help ensure that you are ready for the work environment. Art and cultural tourism, hospitality and tourism law, sport tourism, special events planning and management, eco and adventure tourism, and historical tourism are but a few of the many subject areas that you will explore.