Bachelor of Science (Microbiology)

at University of Petroleum and Energy Studies India

Students pursuing Business Analytics and Optimization learn the essential computer science concepts such as Data Structures, Algorithms, OOPS concepts using Java, databases and software engineering and design processes, but also learns Advance Statistical Analysis, Data Mining and Predictive Modeling, Business Intelligence, Business Strategy and Analytics, Operations Research and Optimization, Social and Web Analytics, BAO on cloud, Big Data Analytics, Content Analytics.

Business analytics makes extensive use of statistical analysis, including explanatory and predictive modeling, and fact-based management to drive decision making.

The objective of this program is to equip the students with ways to find solutions to the challenges imposed by climate change, and the principle on which to build the future of business. It covers general management skills as well as the ability to apply those skills in transition to sustainability and the efficient use of natural resources, thus adding an ethical dimension to business.

The Integrated (B.Des) - (M.Des) - in Product Design lays emphasis on a process-centric approach of participation and teamwork to shape the students’ education. The curriculum is designed in a way that gradually increases in complexity levels and covers broad areas that product designers will come across in their professional careers. Collaborative projects with industrial houses, social sector, government and multinational companies are a part of the education process.

The specialization in marketing prepares the students on subjects like Social and Digital Media Marketing, Advertising and Sales Promotion etc. The emphasis is on developing critical as well as analytical thinking in the specialized area though case study, projects, workshops, masterclasses by industry experts, among other pedagogical tools. ?

This B.Tech. program explores the various ways through which the concepts of engineering can be applied to prevent fire. It educates students with the science of designing buildings that promotes fire safety and property protection. Conserving natural resources and protecting the environment are at the forefront of this specialization.

Aerodynamics is the science of moving air and its impact on solid bodies placed in the flow field as an obstacle. Being a sub-field, most of the equations from fluid dynamics apply to aerodynamics as well, including all the governing equations, turbulence, boundary layer theory, and ideal gas assumption. Racing cars and wind turbines are examples of technologies outside of aerospace in which aerodynamics engineering play a prominent part. Aerodynamic engineering often uses a mix of Computational Fluid Dynamics (CFD), wind tunnel work and ultimately flight-testing to achieve a solution. CFD is widely accepted as a key tool for aerodynamic design. Reynolds Average Navier-Stokes (RANS) solutions are a common tool, and methodologies like Large Eddy Simulation (LES) that were once confined to simple canonical flows (isotropic turbulence in a box, channel flow), are moving to complex engineering applications.

Introduction to Food Biotechnology lays a solid foundation in all areas of food biotechnology and provides a comprehensive review of the biological and chemical concepts that are important in each discipline. Food Biotechnology is a branch of food science in which modern biotechnological techniques are applied. Food biotechnology is a process scientists use to enhance the production, nutritional value, safety, and taste of foods. It can also benefit the environment by improving crops so that they need fewer pesticides. It covers topics ranging from molecular biology to industrial applications of food biotechnology for the improvement of food and food products. It meets the requirements for careers in the dynamic food sector as well as for research and development. The program focuses on aspects of production, composition and design of food products. Majors: product design & functionality; food innovation and marketing; food biotechnology; and dairy science. The course touches on topics related to food ingredients, fermentations, bioterrorism, FDA regulations, and rapid detection techniques of foodborne pathogens, chemical senses, nutrigenomics and nutraceuticals.

This course is aligned with the latest technologies and models of sales and marketing, with a focus on the genesis of the lead source of marketing in the digital age. The emphasis is on developing critical as well as analytical thinking in the specialized area though case study, projects, workshops, masterclasses by industry experts, among other pedagogical tools. ?

E-Business has come a long way in the last 15 years. As technology continues to grow at a rapid pace, e-business harnesses new techniques to make online selling and online shopping a lot more efficient and convenient.

The media industry in India is transforming into a digital-first industry. Traditional media platforms like newspapers, TV & radio networks are all transforming into converged digital platforms which means that media professionals today need new age digital skills for producing, distributing & monetising content.

This cutting-edge degree program is designed to equip students for this growing demand in the Indian & global media industries. It takes a digital- first approach focusing on the transformative role of technology in journalism & communications. It focuses on New-Age growth areas in media such as social media, mobile journalism, data visualisation & Search Engine Optimization (SEO). This degree program trains students as digital storytellers, provides hands on training on state-of-the-art infrastructure and imparts cross-cutting communication skills  which are in demand in the media sector,corporates, public policy institutions and startups.

This specialization equips students with a strategic 360 degree corporate communication toolset for effective marketing communication in the corporate and development sectors. Students doing this course will be trained to manage digital marketing and campaigns for both corporations & public policy institutions. Students interested in managing brand products, working in the marketing space globally, using development communication in the social sector or entering strategic communications professionally or particularly suited for this course. The broad themes students would be exploring in detail as part of this specialisation include: Managing Brands, Marketing Communications, Product Management, Campaign Design, Strategic Marketing and Communication for Social Development & Public Policy.