Bachelor of Arts (Hons) in Advertising, Public Relations and Branding

at Middlesex University London United Kingdom

Hospitality and tourism is one of the fastest growing sectors globally and events management is a dynamic growth area characterised by innovation and providing business opportunities at various scales. The  UK events industry alone is worth £42 billion and inbound business visits to Britain equate to 23.5% of all visits. Along with a predicted shortfall of personnel in the industry, especially at management level, this course will give you the skills and knowledge to thrive.

This course combines specialist knowledge with the context of tourism in the global economy and provides a range of contemporary options taught by staff with recent practical experience in the industry. You will gain direct experience of the sector through the practicum module and enterprise module.

The module content is directly influenced by contemporary industry trends meaning that you will always be learning the most up-to-date theories and methods. You will be able to take a variety of optional modules from digital marketing to tourism and development and entrepreneurship in tourism

The programme also has a strong focus on employability which includes developing communication skills, independent thinking and the ability to problem solve and innovate. Upon graduation you will be able to explore a wide range of interesting specialist career areas such as place marketing or destination management as well as event management. You will also have the skills to choose a career around the globe.

Course Highlights

• You will have the opportunity to join a week long physical or virtual field-trip providing direct interaction with the industry (depending on circumstances)
• You will benefit from the tutors and connection in our well-established progressive Department of Marketing, Branding and Tourism
• You have the option to graduate with a PGCert or PGDip
• You will be able to engage in original research through the production of a dissertation.

Our project management pathway allows you to shape your studies towards your career ambitions, and build the specialist skills to plan and manage business projects to ensure they are completed on time, and on budget.

Course highlights

• Our Enterprise Development Hub can support you to start your own business, and develop essential entrepreneurial skills for a successful business career
• You will have access to cutting-edge business resources including the Chartered Management Institute's Management Direct Resource Hub
• You can become a student member of the Chartered Management Institute and a full member upon graduation.
• As a student of this course you'll receive a free electronic textbook for every module.

A topic of global importance since the late 1980's, 'sustainable development' refers to "development that meets the needs of the present without compromising the ability of future generations to meet their own needs" (Brundtland Report, 1987). It encompasses responsible utilisation of environmental resources and the establishment of social and economic relations which enable that. Sustainable development is at the heart of global policies such as Agenda 21, which emerged from the UN Earth Summit in 1992 and the 17 Sustainable Development Goals enshrined in a UN resolution since 2015.

Quality of governance is increasingly recognised as central to sustainable development, which requires achieving just and legitimate outcomes in major global socio-economic and environmental issues such as poverty, climate change, food security and biodiversity loss.

As sustainable development now constitutes a significant global policy goal,  intergovernmental, and governmental agencies, as well as private sector companies urgently need  professionals that possess the kind of knowledge and skills required to ensure that it is enacted in practice.  This master's degree aims to provide you with the analytical skills and enhance your knowledge with respect to global governance issues, approaches and instruments so that you can become such a professional.

You will explore various approaches to how intergovernmental and national strategies, policies and projects pertaining to these global governance issues are formulated, implemented and evaluated. The critical case study approach used in teaching will enable you to develop the skills required for working in the private sector or with global and national public or third sector agencies leading and managing change in a global environment.

You will have an opportunity to apply to gain work experience through two different work placement modules offered as options through the programme. One short term-time placement option undertaken in any London based work place and another longer option that may replace the research dissertation and can be taken over the summer period, in any organisation in the UK or abroad. Both placements are secured by the student, with support from our Careers Services and staff.

Our international mix of students exposes you to a range of different cultural and national viewpoints, offering valuable insights and a genuine basis for informed discussion.

Course Highlights

• You have the opportunity to apply for related internship and work-based learning opportunities which gives you the chance to intern at institutions such as the United Nations, the Organisation for Economic Co-operation and Development, and NGOs.
• You can take part in our Brief Cases at Middlesex partnership as your placement option, where you'll work to a brief set by The Heaven Company Ltd and receive feedback from a panel of industry representatives.
• You will learn from international experts in the field of global governance and sustainable development.

Our BSc Cyber Security and Digital Forensics will develop your theoretical knowledge while you gain the skills, practical experience and certifications to excel in areas that range from compliance management to cyber forensics and everywhere in between. Tailor your studies to gain the expert knowledge, certifications and specialist cyber security skills that are in high demand across all sectors and industries.

You’ll enhance your understanding of compliance standards within a range of industries and networks, learn to identify breaches, vulnerabilities and threats – and build the digital investigation skills that will minimise their impact on organisations.

Our personalised approach gives you the support you need to succeed as a student. While you are an undergraduate or foundation year student, you’ll have a Personal Tutor directly related to your course. If you need support with academic writing, numeracy and library skills, we’ll be sure to provide it. Our Student Learning and Graduate Academic Assistants have studied your subject and can support you based on their own experience.

Build your practical skills
We’ll give you the help you need to write your CV, develop your job entry plan and make the relevant industry contacts that will let you pursue your career goals. You’ll graduate with a range of job opportunities in a variety of sectors, following in the footsteps of graduates who are now making their mark in companies including Accenture, Grant Thornton, Eurofins Forensic Service, Serious Fraud Office and Transport for London.

Our course will help you shape a career path at the forefront of the nursing profession, helping children and their families. The course combines expert teaching, support, and placements at London’s premier hospitals to give you the knowledge and skills needed to succeed in this field.

As the course has been developed in partnership with NHS Trusts, you’ll spend 50% of your study time on placement in our prestigious partner hospitals, which we’ll help you secure. Our nursing course is approved by the Nursing and Midwifery Council, guaranteeing the highest standard of education.

Nursing can be a rewarding and flexible career you can shape according to your interests. Once you graduate and become a registered children’s nurse you can choose to specialise, pursuing paths like neonatal intensive care, oncology, and even opting to become a school nurse.

We have been nominated in five categories at the prestigious Student Nursing Times Awards 2019, in a record year for entries to the competition.

How you’ll learn to apply your nursing skills

• Our high-tech facilities and simulation suites will help you apply all the theoretical knowledge gained in a practical setting. The suites come equipped with the latest simulators for practise of realistic emergency care situations. A number of life-like mannequins will be on hand alongside all the professional training equipment you’ll need.
• Thanks to our excellent relationships with NHS trusts across London, we can help you secure a placement in several highly sought-after spots. These include Barts Health NHS Trust, Marie Curie Hospice, Royal Free London NHS Foundation Trust, plus many more.

This degree weaves academic learning into the economics and finance context internationally and includes the option to take a valuable paid placement year where you'll be exposed to applying economics into action. You can choose to do short term internships in choice public, private and voluntary organisations such as government departments, financial sector, banks, risk and insurance sectors, investment and broking firms, retail and manufacturing firms, start-ups and charities among many others.

This degree will equip you with key skills in economics and finance, including data analysis, group presentation and discussion, writing and report preparation. It's been designed for students who are interested in starting up their own businesses, involved in running and managing businesses or becoming financial and economic analysts.

You'll gain a working knowledge of both theoretical and empirical methods that can be applied to the industry and world context. The topics included are:

• Individual and firm behaviour under uncertainty
• Price determinism and discrimination
• Game theory and oligopolistic pricing using game theory
• World financial markets
• Regulators and financial instruments
• Securities analysis and investment
• Econometrics and sampling techniques
• Risk and probability distributions

You'll also develop a robust ability to use Excel, Stata and other statistical software, interpret financial data and write business reports.

Course highlights

• The degree content, placement and internships opportunities and industry exposure will prepare you to take up positions in Government, finance sector, private sector, voluntary organisations and academia
• This course has a strong advisory board made of eminent economists and practitioners
• Our Economics department has significant links with the financial services sector and with strong student employability in the sector

Our BSc Psychology will give you the skills needed to pursue exciting career opportunities, ranging from clinical psychology and forensics to government policy and elite sports coaching.

Introducing you to key psychological practices, our psychology degree gives you an expert understanding of everything from cognitive and social psychology to biological and developmental psychology. You’ll also gain an in-depth knowledge of human behaviour, which will open up a wide range of career opportunities and specialist study routes.

Our course is accredited by the British Psychological Society (BPS), which means you’ll gain Graduate Basis of Chartered Membership once you complete your BSc Psychology. An essential step for qualifying as a psychologist, our course also equips you with a professional skillset that opens up career doors in areas including health, education, forensics, coaching and business.

Develop your skills and practical experience with us
We’ve got psychology specialist laboratories and counselling practice rooms that, when available to access, will let you develop the practical skills needed to succeed in the field. You’ll be guided by teaching staff who are leading researchers in areas including health psychology, forensic psychology and qualitative research. Even in eventualities where we are unable to be in the laboratory or classroom together, we aim to use virtual tools to help you develop key practical skills.

Between the second and third years of study, you'll be encouraged to undertake an expenses-based year-long work placement. This will give you the chance to apply your knowledge, develop practical skills, and boost the chances of employment after you graduate. A range of established organisations are involved with our placement course, including Great Ormond Hospital School, St Georges Hospital, Priory Hospital, Institute of Psychiatry, Institute of Education, University College London, Holloway Prison, and the Metropolitan Police. The availability of placements is subject to the co-operating organisation, and we are working closely with our partners to make as many as possible available even during the pandemic. We also have provisions in place to help you acquire the employment skills you need

The in-depth study of science and sport has given researchers a greater understanding of how the human body reacts to exercise. Supported by pioneering facilities and expert staff, our course produces outstanding graduates who can help anyone participating in sport and exercise, whether at an elite level or within the general community, regain their peak potential. Gain an advantage by training at one of the leading sport and rehabilitation education universities in the UK.

This course will provide you with the skills and knowledge to become an autonomous healthcare practitioner, specialising in fitness, exercise-based rehabilitation and musculoskeletal management.

We focus on increasing your critical awareness of the current trends in sport and exercise rehabilitation, and build your confidence in applying these pioneering advancements to the workplace. Sport rehabilitation research is consistently focused on improving athletic performance and reducing injury risk. Therefore our course focuses on building the knowledge and skills to implement rehabilitation programmes that return athletes to optimum fitness.

You will have access to our partner Saracen Rugby's nearby Barnet Copthall Stadium, home of Saracens Rugby Club where you will use our world-class performance laboratories, rehabilitation units and testing facilities. You will also have the opportunity to gain experience in the sport and exercise environment through a work placement.

Course Highlights

• Students who have completed sports degrees with Middlesex have gone on to work in organisations such as professional football and rugby clubs, national sport teams and independent private practices
• Our staff are all highly trained professionals who each offer a wealth of industry experience
• As part of an exciting new venture with Saracens Rugby who are based at Barnet Copthall Stadium, you will use the latest state-of-the-art equipment including a human movement lab, a health and injury clinic and a human performance lab. (Access will be dependent on social distancing requirements due to Covid-19.)
• As a student of this course you'll receive a free electronic textbook for every module.

This one-year course is ideal for students looking to develop knowledge in information technology and the application of IT in business. The course is a final year top-up programme to help you gain the skills to pursue a career in the field.

You’ll graduate with a range of different skills employers want. This will include business-oriented knowledge and awareness, communication, technical computing, project management, and many more. A number of career pathways will be available to you – systems designer or developer, IT project manager, and computer support. You can look forward to joining big-name organisations like KPMG, the NHS, and Citadel Insurance, to name just a few.

How you’ll practice your skills

• One of the ways you’ll apply all the learned skills is by undertaking an individual project. You’ll work with a supervisor who has specialist knowledge of their field to choose and pursue a theme that suits your interests and career goals. It’ll give you the chance to problem-solve, just like you would in a place of work. All supervisory sessions will be held online during the 2020/21 academic year and you will not be required to attend face to face meetings.
• The demand for IT specialists is rising, so a top-up business information systems course could be exactly what you need to succeed in your chosen career.

Not everyone wants to go into an established business and simply fit into the organisation. Some people want to enter a company to shake things up and innovate their product, their brand or how they operate. Other people don’t see themselves working for anyone, have an idea they want to pursue and start their own business.

On our course you can shape your studies to your career ambitions, developing yourself and your skills to innovate products and services in the modern workforce.

During the course, there's an emphasis on applying practice to theory in a business environment. This gives you the opportunity to see how businesses develop their products, manage their operations and innovate in their markets. To this end, a large part of the course is taking part in a work placement so you can apply what you know in a live environment.You will develop essential skills and knowledge in business management and will study modules designed to expand your knowledge of the behaviour of people in organisations, the financial aspects of business, and the wider business environment.

At the end of Year 2 you can take a year-long placement option before returning to complete your degree. In your final year, you will advance your skills and knowledge in business management and can also choose to study a business start-up, managing business projects, or a research project.