BA Journalism and Mass Communication (Digital) -Social Media and Search Engine Optimisation

at University of Petroleum and Energy Studies India

The Students enrolling in this specialisation acquire proper training in petroleum engineering with a primary focus on exploration and production of oil and gas. Students gain a thorough knowledge of all major technical aspects in relation to the entire hydrocarbon value-chain and the strategic techno-commercial issues. The program offers the following three specializations:

Reservoir   Engineering Drilling      Engineering Production Engineering

Integrated (B.Des) - (M.Des) in Graphics Design prepares students to become proficient and compelling visual storytellers with a focus on the evolving industry and technology. Students are exposed to image design, typography, layout design, branding, design history, research methods, web-based design, digital design, photography, and graphics technology.

B.Sc. Geology Hons. program provides specialization in Groundwater exploration and management.

Groundwater exploration involves investigation of underground rocks to understand the hydrologic cycle, the groundwater quality, and identify the nature, number and type of aquifers. Most of the liquid freshwater resources are stored underground as groundwater (99%). Its regional distribution varies and depends mainly on climatic conditions as well as the geology of the subsurface. In contrast to petroleum and minerals, a great amount of the groundwater is recharged in the hydrologic cycle by infiltrating precipitation.

A thorough knowledge on groundwater resources leads to its sustainable utilization, where the regional distribution of water resources, hydraulic characteristics of the aquifer and the regional and temporal variations of the water quality are important factors. The recharge, the natural runoff and groundwater abstraction rates are indispensable information for sustainable groundwater management. The data required for a resource assessment is obtained by hydrogeological exploration, observations and measurements at boreholes and wells, geophysical investigations, airborne geophysical surveys, satellite imagery, and meteorological observations. Methods such as geoelectrics, airborne electromagnetics, and transient electromagnetics are also applied for groundwater exploration.

Bachelor of Business Administration and Bachelor of Legislative Law (BBA + LLB) is a five-year integrated dual degree course which provides an integrated study of management studies and legislative law in an entirely independent manner.

The course is a combination of the study of commerce and law. By completing this integrated program, a student becomes well-versed in two different professional fields as a comprehensive concept with a focus on the impacts of digitisation in the legal industry. Students learn about different digital technologies and solutions, and their effects in the field of law.

Banking, Management Insurance gives students an in-depth understanding of the economic, financial and banking affairs. It helps students gain adequate knowledge about the management of financial risk along with the general management areas such as strategy, marketing, and organisational studies. The specialisation aims to inculcate training and practical approach among the students by using modern technologies, and also to give adequate exposure to the operational environment in the field of banking.

The specialization in marketing prepares the students on subjects like Social and Digital Media Marketing, Advertising and Sales Promotion etc. The emphasis is on developing critical as well as analytical thinking in the specialized area though case study, projects, workshops, masterclasses by industry experts, among other pedagogical tools. ?

The objective of this course is to equip aspiring global managers with economic, legal, political, and technical competence. It imparts knowledge of general management and at the same time encompasses sectors namely renewable energy, energy efficiency, climate change and sustainable development, green buildings, corporate sustainability, global standards, and environmental management. The program provides a judicious blend of theory and practice and prepares the students to meet the contemporary global needs.

In present time, when we exercise immense Computing power which is still growing rapidly, undergraduate students can take great benefit by implementing various computational tools and techniques. Also, computational tools can be used in several areas starting from simulating various systems for the prediction of properties at micro/ macro/ nano level to development of new materials for the betterment of the life of the mankind to drug development etc. Computational techniques like Material Modelling, Drug development, Computational Chemistry are not only very reliable, but they save both money, time of the user. With Science expanding its horizons towards the areas like Machine learning, Data Science, Decision Science etc, the graduate students should be well prepared for utilizing these efficient computational techniques. If the science graduates also have a high level of computational and mathematical ability, it will definitely open a wide and diversified range of opportunities for them. 

UPES School of Design’s Under Graduate Programme, B.Des. in Fashion Design introduces students to a combination of traditional craft techniques with digital technologies to transform concepts from two-dimensional fabrics into three-dimensional forms. The programme covers all aspects of the design process, from trend analysis, research and design development, drawing and illustration, colour and fabric development, historical and cultural studies, translation of ideas from 2D to 3D through to presentation, marketing and business development.

Regulatory Affairs is a domain with a broad overview and the responsibility for collecting all kinds of data from the development processes and sending it to regulatory authorities. The courses will provide broad perspectives and integrated knowledge to the students from Innovation →Discovery → Approval→ Commercialization which implies regulatory affairs are essential to bring the product to the market globally. This course specialization provides a comprehensive education in the important aspects of Regulatory and Quality compliance in pharmaceutical industry. Students gets updated with the current regulatory and compliance issues and explore careers in these exciting times. Nowadays regulations and ever changing laws are driving demand for pharmaceutical regulatory affair professionals who can help companies successfully bring medical products to the market.

In addition this program also offers Artificial Intelligence and Machine Learning (AIML) applications in Clinical Research to upgrade Medical and Health Science. Machine Learning Techniques like pre-trained deep learning models and convolutional neural networks (CNN) provides excellent opportunities for drug-development processes and makes clinical trial more intelligent.