Home

>

Study in India

>

Universities in India

>

University of Petroleum and Energy Studies

>

BA Journalism and Mass Communication (Digital) -Social Media and Search Engine Optimisation

BA Journalism and Mass Communication (Digital) -Social Media and Search Engine Optimisation

at University of Petroleum and Energy Studies India

Overview

The media industry in India is transforming into a digital-first industry. Traditional media platforms like newspapers, TV & radio networks are all transforming into converged digital platforms which means that media professionals today need new age digital skills for producing, distributing & monetizing content.

This cutting-edge degree program is designed to equip students for this growing demand in the Indian & global media industries. It takes a digital- first approach focusing on the transformative role of technology in journalism & communications. It focuses on New-Age growth areas in media such as social media, mobile journalism, data visualisation & Search Engine Optimization (SEO). This degree program trains students as digital storytellers, provides hands on training on state-of-the-art infrastructure and imparts cross-cutting communication skills  which are in demand in the media sector,corporates, public policy institutions and startups.

Social media skills have become fundamental in our day-to-day life and are the defining focus of the current media landscape. Whether you envisage building your own brand on social media or work for a media organization for content marketing or strategic analysis, our specialization in Social media will prepare you for effective use of online channels and social media platforms. Our courses focus on social media tools, metrics, curating and creating content, and marketing strategies. This specialisation simultaneously equips students with Google Search Engine Optimisation (SEO) tools for increasing distribution and discoverability of online content which is a key skill set to all online publishing. The course would specifically focus on social media and SEO integration for a strategic use of search engine algorithms, on-page and off-page optimization, for highest search engine ranking and site visibility and traffic. The SEO specialization would cover critical areas such as algorithms, building social media signals, PageRank, HTML tags, and effective use of keywords.

Read More

30

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

36

Duration

University of Petroleum and Energy Studies

Location

BA Journalism and Mass Communication (Digital) -Social Media and Search Engine Optimisation Assistant Fee

$120000

Tuition Fee

$NA

Average Cost of Living

$1300

Application Fee

BA Journalism and Mass Communication (Digital) -Social Media and Search Engine Optimisation Admissions Requirements

  • Minimum 50% marks in Classes X and XII
plane

Get superfast admissions at top BA Journalism and Mass Communication (Digital) -Social Media and Search Engine Optimisation institutes in 2024

Benefits of choosing

edmission

Admission’s guaranteed at Top institutes across the world.

Enjoy exclusive application fee waiver’s with Edmissions.

Unlimited FREE Counselling sessions with Edmission’s Experts

Get Tips from industry veterans to crack the IELTS exam in 1 week.

Assistance with scholarships, loans, forex, student accommodation and visa guidance.

Where would you like to study*

Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

36

Duration

Study Visa

The media industry in India is transforming into a digital-first industry. Traditional media platforms like newspapers, TV & radio networks are all transforming into converged digital platforms which means that media professionals today need new age digital skills for producing, distributing & monetizing content.

This cutting-edge degree program is designed to equip students for this growing demand in the Indian & global media industries. It takes a digital- first approach focusing on the transformative role of technology in journalism & communications. It focuses on New-Age growth areas in media such as social media, mobile journalism, data visualisation & Search Engine Optimization (SEO). This degree program trains students as digital storytellers, provides hands on training on state-of-the-art infrastructure and imparts cross-cutting communication skills  which are in demand in the media sector,corporates, public policy institutions and startups.

Social media skills have become fundamental in our day-to-day life and are the defining focus of the current media landscape. Whether you envisage building your own brand on social media or work for a media organization for content marketing or strategic analysis, our specialization in Social media will prepare you for effective use of online channels and social media platforms. Our courses focus on social media tools, metrics, curating and creating content, and marketing strategies. This specialisation simultaneously equips students with Google Search Engine Optimisation (SEO) tools for increasing distribution and discoverability of online content which is a key skill set to all online publishing. The course would specifically focus on social media and SEO integration for a strategic use of search engine algorithms, on-page and off-page optimization, for highest search engine ranking and site visibility and traffic. The SEO specialization would cover critical areas such as algorithms, building social media signals, PageRank, HTML tags, and effective use of keywords.

Other Courses by University of Petroleum and Energy Studies,India

The specialization focusses on service objectives and processes, services supply chain, service quality and resource planning for services. Services constitutes the fastest growing sector of the Indian economy and contributes immensely to the Gross Domestic Product. Logistics sector efficiency depends on strong services support system. The application of new emerging technologies, service network design, and pricing strategies play a crucial role in achieving customer satisfaction.

36 month

Duration

$ 208500

Tuition

Looking at the worldwide requirement of converting the dependencies of countries economy on sustainable and environment friendly technology M. Tech. in Renewable Energy Engineering provides the in-depth knowledge of various domains of Renewable Energy Sources like Solar, Wind, Hydro, Biofuel, Hydrogen etc. This program is equipped with advance tools and lab setup equipped with advance testing kits and provision of engaging the students in real time field visits to perform the feasibility study of various Renewable Energy Systems.

This program offers the blend of placement opportunities in various verticals of Renewable Energy Engineering to work as an Energy Specialist, Energy Consultant, Project Manager, Lead Energy Auditor (ISO-50001 global level), Renewable Energy Products Manager, RE project developer etc.

Learners will have the opportunity to gain the knowledge in Renewable Energy Technology, Solar PV and Solar Thermal Systems, Wind Energy Systems, Biomass Conversion Technology, Green Buildings, Project and Financial Management, Smart Grid etc. Students has the opportunity to work in funded research projects and consultancy projects from Government and other funding agencies with wide opportunity to go for higher studies.

The Smart Grid specialization focuses on efficient use of energy and precise control along with digitalization.

24 month

Duration

$ 235000

Tuition

Looking at the worldwide requirement of converting the dependencies of countries economy on sustainable and environment friendly technology M. Tech. in Renewable Energy Engineering provides the in-depth knowledge of various domains of Renewable Energy Sources like Solar, Wind, Hydro, Biofuel, Hydrogen etc.

This program is equipped with advance tools and lab setup equipped with advance testing kits and provision of engaging the students in real time field visits to perform the feasibility study of various Renewable Energy Systems. This program offers the blend of placement opportunities in various verticals of Renewable Energy Engineering to work as an Energy Specialist, Energy Consultant, Project Manager, Lead Energy Auditor (ISO-50001 global level), Renewable Energy Products Manager, RE project developer etc.

Learners will have the opportunity to gain the knowledge in Renewable Energy Technology, Solar PV and Solar Thermal Systems, Wind Energy Systems, Biomass Conversion Technology, Green Buildings, Project and Financial Management, Smart Grid etc. Students has the opportunity to work in funded research projects and consultancy projects from Government and other funding agencies with wide opportunity to go for higher studies.

The Green Energies specialization explores Solar, wind, Hydro, Biofuel, Hydrogen and various other green energy sources.

24 month

Duration

$ 235000

Tuition

Digital video & audio are growing exponentially in the Indian media sector and there is a huge demand for original content. This requires specialised production skills which are in high demand.  This degree program equips students with sound technical skills to create digital video and audio content. Students are trained on the latest technology tools to produce, distribute and monetise media properties across digital multimedia industries.

Students are trained as digital broadcasting storytellers & producers. They are provided hands-on experience in the fields of Mobile Journalism, Audio/Video Production, Content Creation, Podcasting, Production, Direction and Live Broadcasting. School of Modern Media students at UPES work in one of the most advanced studios in the country where they learn the skills required for digital and mass media broadcasting which are taught by the best professionals in the industry.

Digital Studio Management & Live Production is a vital component of the digital media industry. This course will equip students to produce in - studio video content, live productions, floor management & broadcasting. This will introduce students on how to use cutting edge technology & equipment to produce and manage live content for media houses, corporations & startups. This will include studio videography, vision mixing, live graphics, camera operations, direction and overall production.

36 month

Duration

$ 120000

Tuition

UPES School of Design’s Under Graduate Programme, B.Des. in Graphic & Communication Design prepares students for image design, typography, layout design, branding, design history, research methods, web-based design, digital design, photography, and graphics technology. With growing focus on sustainable design technology, the curriculum imparts knowledge of design and sustainable fundamentals, as well as an understanding of core values, emerging trends and discipline challenges.

48 month

Duration

$ 235500

Tuition

Mainframe Program is a hub of domains such as Machine Learning, Cloud Computing, Open Source, Banking, Insurance, Data Analytics and many more so it opens the door for numerous opportunities. B.Tech.(CSE) with specialization in Mainframe Technology program offers industrial exposure with hands-on training at mainframe.

48 month

Duration

$ 260000

Tuition

UPES School of Design’s Postgraduate Programme in Interaction Design trains students to research, analyze, prototype, and design concepts in business, social, and cultural contexts within existing and emerging technologies. Students will gain proficiency in creating engaging user interfaces, ranging from 2D screen (UI for web and mobile) to 3D (AR/VR and will be able to conceptualize user experiences around new and emerging technology, and design to make interfaces more usable, useful and pleasant.

24 month

Duration

$ 424000

Tuition

This is a domain-specific program that provides students with an understanding of the dynamic business environment of the oil and gas industry. The course allows students to integrate the core marketing concepts with the management concepts of the petroleum sector.
The subjects are taught by highly experienced instructors, supplemented by regular interactions from industry and academia leaders.?

 

36 month

Duration

$ 220000

Tuition

The specialization prepares the students on subjects including Service Operations and Total Quality Management. The emphasis is on developing critical as well as analytical thinking in the specialized area though case study, projects, workshops, masterclasses by industry experts, among other pedagogical tools.

24 month

Duration

$ 515000

Tuition

Bachelor of Business Administration and Bachelor of Legislative Law (BBA + LLB) is a five-year integrated dual degree course which provides an integrated study of management studies and legislative law in an entirely independent manner.

The course trains students to assist clients in setting up and managing their businesses across India. The program is a blend of legal functioning of the corporate entities with compliances required by them. Students will be able to provide end-to-end advisory service regarding the most suitable form of organization, based on the client’s specific needs and objectives. This may include incorporation and setting up of all types of Companies, creating a business setup in India through a branch or liaison office, obtaining statutory approvals and licenses for starting a business from local, municipal, state, and central government authorities.

60 month

Duration

$ 180500

Tuition

View All Courses by University of Petroleum and Energy Studies, India

Top Study Abroad Exams

GRE Exam

The Graduate Record Exam (GRE) is a necessary and popular enteryway exam that learners must pass in order to be acc.. Red More

GMAT Exam

The Graduate Management Admission Test (GMAT) is a well-know evaluation for being accepted into MBA programs. Per... Read More

SAT Exam

The SAT is a Standardized evaluation that is necessary for enrolling in underaduate cur... Read More

Popular Universities to Study Abroad

Study in Canada
Study in USA
Study in UK
Study in NZ
Study in India
Study in UAE

Explore Colleges and Courses in India

Popular States
Popular Cities
Popular Streams

Trending Blog Posts

edmission

Search, Shortlist, Apply and get accepted! It’s that Simple to pursue your dream to Study abroad with Edmissions. Our team of experts provide you the right guidance that helps you to take admission in your dream college in countries like Canada, the USA, the UK

© 2021-2024 Edmissions - All rights reserved.

TALK TO OUR EXPERTS

whatsapp