Certificate in Media Foundations

at Conestoga College - Doon Campus Canada

Business - Marketing is a two-year diploma program designed for people seeking a high-level overview of the marketing industry. The program focuses on the fundamental principles of marketing and gives graduates hands-on skills to gain employment in the marketing industry.The program offers courses in advertising, graphic design, internet, research, sales, events and retail while developing teamwork, communication and general business skills. In addition, students participate in the design and presentation of marketing, advertising and event plans.Conestoga College is an Accredited Partner of the Canadian Professional Sales Association (CPSA). This program is accredited by the CPSA Institute as providing all 35 hours of pre-requisite education toward the Certified Sales Associate designation, the first level of the Graduated Certification Framework. Students successfully completing this program will earn their Sales Certificate from the CPSA Institute. Learn more about the CPSA Institute professional designations here.

The two-year Office Administration - Legal program provides students with a specialization in legal administrative procedures and processes to meet the needs of an increasingly global and technologically advancing legal industry. 

In the first year, students build strong technological, administrative, and communication skills, and are introduced to office procedures specific to the legal environment. Students begin their legal studies with an introduction to civil litigation and legal accounting.

In the second year, students continue to apply substantive and procedural law to the production of legal documentation in the areas of family law, litigation, real estate, wills and estates, and corporate law. Students receive extensive administrative training, with an emphasis on problem-solving skills, by completing client files and accounting procedures, integrating a variety of current computer programs and specialized legal software.

Throughout the program, students are exposed to a wide variety of hands-on practical applications with an emphasis on organizational, critical thinking and problem-solving skills. As a capstone to the program, students showcase their skills by completing a 90-hour work placement.

The need for business analytics in today’s fast-paced world necessitates that employees possess the skills, technologies, and practices for continuous exploration and investigation of past business performance to gain insight into what happened and why. A well-trained business analyst will use the insights to help drive change and business planning within organizations. You will learn how to describe, interpret, and inform business decisions in specific areas of data-driven business. You will improve your data literacy skills and develop an analytic mindset that will help you make strategic decisions based on data. The Business Analytics Ontario College Graduate Certificate program focuses on two of the four types of analytics used in business - Descriptive Analytics and Diagnostics Analytics. Using these two types of analytics, you will practice summarizing data findings to communicate what is currently going on in business and help stakeholders see what contributed to the outcome of your findings.

Do you want to create engaging video content and build a brand for your own business, or someone else's? Conestoga’s one-year graduate certificate in Broadcasting Performance and Digital Media is the program to kickstart your online presence. You will learn how to shoot and edit high-quality video content, write engaging copy and perform on and off camera with confidence. This program is geared to open opportunities for storytellers and content creators of all types and interests. Building on your past education, business experience, or hobby you will create an online presence which includes a website, video series and engaging social media posts leading to opportunities as a vlogger, podcaster or influencer. Taught by faculty with direct industry experience, courses in research, interviewing, on-camera performance, and storytelling give you the skills to work as a multi-media journalist or news anchor. This program is delivered from Conestoga’s state-of-the-art radio and television studios in a hands-on environment and teaches you how to setup a home studio, increasing your opportunities for employment upon graduation. You will also learn what it takes to start your own business as a sole proprietor, when to incorporate, and how to generate leads as a freelancer. No matter what industry or educational background you specialize in, Broadcast Performance and Digital Media will give you the skills to take your online presence to the next level.

This full-time, two-year, Ontario College Graduate certificate program will be of interest to graduates of engineering and engineering technology programs wanting to expand their theoretical knowledge by providing opportunities for complementary practical training and experience in a manufacturing shop learning environment. Through practical courses the student will be exposed to situations that arise in the workplace. Domestic and foreign trained individuals will benefit from this program's solid modeling, machining, and Computer Numerical Control (CNC) programming courses (machining option) or blue print reading and welding symbols courses (welding option). In addition, applied learning opportunities include manufacturing shop projects and a capstone project which consolidates the theoretical and practical content. Upon completion, students will be prepared to make an effective start in supervisory or managerial roles in a manufacturing environment. The program helps to develop leadership skills, and the ability to manage complex manufacturing processes and teams effectively to meet business goals. It includes quality assurance, process and project management with a focus on meeting challenges in a production environment from operational and strategic perspectives. Graduates will have an understanding of advancements in manufacturing processes, communications, human resources and safety practices to be able to effectively contribute in today's manufacturing sector.

Accelerate your career by learning best practices, tools, techniques and cutting-edge innovative technologies to be successful in today's “Big-Data-driven” digital economy. Today’s organizations need a single integrated platform that will accelerate shared business processes and allow employees to make better-informed decisions. The need to simplify access to business data and provide a competitive advantage and growth opportunity is essential for successful business operations. In this Ontario College Graduate Certificate program, you will discover how to enable change in an organization by applying your learned background in cloud data management and collaboration solutions. Through active, hands-on learning, you will gain the skills required to effectively perform in an enterprise content management role which provides organizational support to business teams and activities by leveraging appropriate on-premise and cloud-based IT solutions. You will learn using leading industry software to build a solid skills portfolio in data modeling, emerging technologies, project management, business analysis and change and risk management.

How do you improve a smartwatch jogging app so people go for more runs, or support online sales through a positive checkout experience? In Conestoga’s Interactive Media Management – Interaction Design program, you’ll pull back the curtain on digital interactions and create solutions to solve these and other modern challenges. Situated in Canada’s tech hub, this one-year graduate certificate program provides you with the opportunity to build a toolkit of practical user interface design skills and knowledge applicable to a wide range of business challenges – from supporting brand loyalty to increasing accessibility to boosting profits. Integrating the look, feel, and human experience of digital and physical products, you will learn how to create, analyze, evaluate, and simplify digital interactions for technologies such as websites, apps, wearables, smart products and AR/VR. Working individually and in teams in project-based experiential learning environments, you will combine the practices of visual design with research, writing, ethics, business, and IT elements to present evidence-based and human centered design solutions. To set you up for success, faculty with direct industry experience offer guidance as you build a portfolio of original work, and a field placement opportunity gives you the chance to directly apply your skills in the workplace. Don’t wait for better digital experiences – build them today with Interactive Media Management – Interaction Design.

Business is evolving. Are you uncertain about the exact career path you would like to follow? If your answer is ‘yes’, then the two-year Business diploma program is perfect for you, as it is designed to expose students to many different disciplines, ensuring diverse career opportunities. The Business program provides a broad education encompassing all functional areas of business, including business accounting, finance, marketing, sales, operations and human resources management. Today’s world is full of business opportunities; graduates of this program will have work-ready skills that will enable them to operate in multiple business departments, return to their family business or start their own business venture.

Global Business Management
The Global Business Management graduate program provides an internationally-focused body of knowledge and skills for individuals interested in extending their business understanding beyond the domestic environment. The curriculum emphasizes the skills and knowledge necessary to operate in different roles within international cultural, legal and political contexts. This broad-based program will explore the field of management both in theory and through practical applications considering different organizational lenses. Graduates will be eligible to apply for the FITT (Forum for International Trade Training) diploma, and the CITP (Certified International Trade Professional) designation (subject to one year of work experience).

Project Management
Learn how to manage simple to complex projects from start to finish, and become a critical part of an organization’s most exciting achievements. Develop the skills you need to oversee project management activities such as planning, managing scope, costs, time while balancing client expectations. Learn organizational Agility with practices such as Scrum. Establish goals for your project team and lead them to overcome obstacles to achieve success, meeting stakeholders needs. Earn project management education hours towards a variety of certifications: Certified Associate in Project Management (CAPM), Project Management Professional (PMP), Agile Scrum Master (ASM), Risk Management Professional (RMP), or Agile Certified Practitioner (ACP) designations. Interested in taking this program on a part-time basis? It's possible to complete this program while still working full-time and fulfilling your other commitments.

This program is intended for students who wish to develop a basic level of competence in business. Students will study the principles of business organization, accounting, marketing, operations management, and business communications. Completion of the program will assist students to confirm their intentions and to define the business discipline they wish to study should they choose to continue with one of Conestoga's business or business administration programs. 

Upon completion of the program students will be able to transfer directly into the second semester of Business diploma programs: Business, Business Administration Management, Accounting and Supply Chain and Operations Management. Alternatively, students will receive up to 7 transfer credits towards other Business diploma programs. Students who achieve over 75% in their first semester can apply for an early transfer to Level 1 of Business or a Business Administration program should they choose to.