Diploma in Advertising and Marketing Communications

at Conestoga College - Doon Campus Canada

Conestoga's Police Foundations (PF) program offers a two-year integrated learning experience to help you develop the knowledge, skills, attitudes and values of a preferred candidate in public sector law enforcement. This program focuses on understanding justice though a lens of social equity and modern policing and has been designed to provide an overall base for a variety of careers in criminal justice and public safety. In this program, you will be exposed to the many complexities that are facing modern day policing. Through a combination of theory and simulation-based experiences, you will experience a person-centered approach to community policing. This program will prepare you for the acquisition ofknowledge and skills relevant to entry-level positions in public sector law enforcement.

Public service is service that is performed for the benefit of the public or its institutions, usually through employment in either a government or a non-profit organization. This graduate certificate program provides students with the skills, knowledge and practical experience critical to a career in public service. Students will learn about the inner workings of government at the municipal, provincial and federal levels. The program will address issues such as public ethics, policy formulation, government and public sector structures, leadership, and management. Through the program, students will develop skills in critical thinking, analytical communications and problem-solving to pursue a career as a public servant. The optional co-op stream includes one co-op work term.

Applying to the Co-op Stream

• All applicants apply to the non co-op program. Students will be informed of the application deadline and process to apply for the Co-op Stream. Labour market conditions determine co-op seats in optional co-op programs. Every student who meets academic eligibility requirements may not be admitted to the co-op stream.
• To be considered for admission to the co-op stream, students are required to achieve a minimum overall SWA of 3.75 (80% session weighted average) with no dropped or failed courses.

Co-op Information

• Co-op programs add value to your education. Earn while you apply what you learn in a real workplace environment. See the Co-op webpages for more details.
• The College cannot guarantee co-op employment. All co-op students are required to conduct an independent co-op job search in addition to the supports and services provided by the Department of Co-op Education.
• Students are responsible for their own transportation and associated costs in order to complete work term requirements. Work locations may not always be readily accessible by public transportation.

This program is designed to give students the skills and knowledge needed to effectively create, install and maintain functional renewable energy systems. Students are introduced to the different sectors of the renewable energy field. Both theoretical and practical applications in solar power, wind, solar thermal technologies and other forms of alternative energies will be explored.

In just eight months, graduates of the Medical Office Practices certificate are prepared to confidently assume front-line roles within the growing community-based health services field. This unique program provides coursework in health care terminology, medical, dental and alternative office management, medical billing, insurance and bookkeeping procedures, and introductory medical transcription. This strong foundation of medical office procedures, coupled with courses in effective communication strategies and the latest computer applications ensures that graduates are in-demand in a wide variety of health care settings.

Students who successfully complete this certificate may apply to the second year of the Health Office Administration diploma with advanced standing.

The Educational Support program will prepare graduates to work effectively with learners of all ages with exceptionalities. Through this program, students will develop a variety of educational interventions and techniques that will allow them to become contributing members of an educational team working with learners with exceptionalities. They will experience real-life opportunities that connect theory and practice through in-class projects and engaging and meaningful work-integrated learning (WIL) experiences.

This program is designed for graduates of technical degrees or diplomas to explore further studies across the realm of energy management. You will gain an understanding of various technologies and means of power generation through simulated software and theoretical studies. In this program, you will have the opportunity to explore how core technologies in gas and steam are combined with renewable energy sources such as solar and wind. Theoretical calculations in thermodynamic heating systems are compared with actual field measurements in heating systems to provide you with ample practice opportunities in applied utilities management strategies, where energy management and conservation strategies are assessed as part of utilities optimization. The program helps you develop leadership skills, and the ability to manage complex industrial processes and teams effectively to meet business goals. You will study quality assurance and process and project management with a focus on meeting challenges in an industrial environment from operational and strategic perspectives. During your final semester, you will participate in a capstone course where you will work in teams to collaborate, plan, and execute a full energy consumption analysis and develop a proposal for energy efficiency improvements for a company incorporating studies and methods you have learned over the prior three semesters.

Business - Marketing is a two-year diploma program designed for people seeking a high-level overview of the marketing industry. The program focuses on the fundamental principles of marketing and gives graduates hands-on skills to gain employment in the marketing industry.The program offers courses in advertising, graphic design, internet, research, sales, events and retail while developing teamwork, communication and general business skills. In addition, students participate in the design and presentation of marketing, advertising and event plans.Conestoga College is an Accredited Partner of the Canadian Professional Sales Association (CPSA). This program is accredited by the CPSA Institute as providing all 35 hours of pre-requisite education toward the Certified Sales Associate designation, the first level of the Graduated Certification Framework. Students successfully completing this program will earn their Sales Certificate from the CPSA Institute. Learn more about the CPSA Institute professional designations here.

Business Administration - Accounting is one of five business administration programs at Conestoga College. Students in this advanced diploma program acquire the knowledge and skills necessary for careers in an intermediate-level accounting position, along with the fundamentals necessary for advancement to managerial positions. Advanced financial accounting, managerial skills, cost-accounting systems and controls, computerized accounting and income tax knowledge are emphasized. Students learn computer skills in up-to-date labs, gaining familiarity with current versions of accounting software and other business software.

Today's office is a dynamic place to work with global networking, communication and work flows becoming increasingly complex and challenging. In order to ensure the efficiency of the organization, employers depend on office administrators to provide effective clerical support to all levels of management. They need staff with exceptional computer skills and organizational skills and specific business skills such as bookkeeping, customer service and document processing. In this one-year certificate program, students develop the necessary technical, organizational and interpersonal skills that will enhance their role as an effective member of the office team. With a wide variety of hands-on practical experience and creative thinking skills, graduates are fully trained to meet the demands of today's challenging work environment.

Predictive Analytics
To be successful in business today, you need to be proactive, forward thinking, and able to anticipate outcomes and behaviours based upon the data you collect. Predictive analytics is an area of statistics that deals with extracting information from data and using it to predict trends and behaviour patterns. If you have a background in computer science, computer programming, mathematics, or statistics and enjoy working with statistical data, then this could be the program for you. In this Ontario College Graduate Certificate in Predictive Analytics, you will learn about statistical applications for data analysis, data modeling practices, and big data analytical techniques. Through individual and group activities and case studies, you will use predictive modeling and analytical techniques to bring together the management, information technology, and business modeling processes in order to make predictions about future trends. Businesses and industries can use the patterns found in the data to identify risks and opportunities for future decisions and effectively interpret data for their benefit.

Financial Technology
The field of financial technology is evolving as it responds to the challenges facing the 21st century financial sector. This means that professionals employed in the field must be equipped to support diverse client groups such as individuals and company-based financial institutions. If you have a background in the computer industry, finance or other related fields, and are ready to attain in-depth competencies to help consumers and businesses track, manage, and facilitate their finances, this Ontario College Graduate Certificate program will be of interest to you. Through a variety of projects, case studies and interactive learning opportunities, and using current and relevant resources to support the latest trends in financial technology, you will develop the skills needed to help individuals and businesses secure their finances. You will study topics such as applications, emerging market trends, artificial intelligence, entrepreneurship and management. In just eight months, graduates will be job-ready to take the lead in the financial technology industry in various roles such as Business Analyst, Blockchain Business Analyst, Financial Technologist and other roles related to financial technology.