Graduate Certificate in Digital Marketing Communications

at St. Lawrence College - Kingston Campus Canada

Child and Youth Care practitioners are specialists in facilitating change in children, youth and young adults who are experiencing a range of social, emotional and/or behavioural challenges. Children and youth respond to the impact of change, stress, loss, poverty, violence, abuse and neglect with a range of emotions and behaviours including confusion, anger, withdrawal, aggression, hopelessness, violence, and suicide. Many of the children or youth experience numerous challenges and may have a variety of diagnoses.

Additionally, increasing numbers of these youth are in conflict with the law and/or are receiving therapeutic intervention. Understanding the individual and the unique nature of his/her response is therefore an important first task. Child and Youth Care (CYC) practitioners are a valuable resource to children, youth and their families in this process. They commit themselves to understanding and interacting in therapeutic relationships with these children, youth, and their families to promote and facilitate positive change.

Graduates from our Energy Systems Engineering Technician and Technology (ESET) programs work in exciting new careers as Renewable Energy System Designers and Clean Energy System Project Managers and Installers.  In addition, our graduates have expertise in building energy management and building energy systems, where they find rewarding employment as Energy Managers and Energy Auditors.

Our many successful graduates illustrate how every year, businesses, governments and consumers are becoming more concerned with the financial and environmental costs of energy usage. Our ESET graduates are filling the growing needs of this marketplace for capable people with the knowledge and skills to design and implement renewable energy systems as well as to audit energy use in commercial and residential buildings and make recommendations to reduce energy demand and cost.

There are few careers as exciting, creative, and uniquely challenging as Advertising. We train students to deeply understand the consumer psyche and develop marketing communications messages that reach and influence target consumers. Are you a “people person”? Do you love digital media and all things online? Are you a strong communicator who likes ideas, persuasion and the creative side of business? Advertising may be for you. Read on…

This program includes amazing experiential learning opportunities and small class sizes that prepare students for an exciting career in advertising and marketing communications, where there are labour shortages in major markets. This means a wealth of job opportunities!

There are few careers as exciting, creative, and uniquely challenging as Advertising. We train students to deeply understand the consumer psyche and develop marketing communications messages that reach and influence target consumers. Are you a “people person”? Do you love digital media and all things online? Are you a strong communicator who likes ideas, persuasion and the creative side of business? Advertising may be for you. Read on…

This program includes amazing experiential learning opportunities and small class sizes that prepare students for an exciting career in advertising and marketing communications, where there are labour shortages in major markets. This means a wealth of job opportunities! 

Our Learning Extends Past the Classroom:

• FUSE Mentorship Program
• Student-run AD Agency
• Community client work
• Case competitions
• Career matching
• Greg awards
• Degree completion
• International Exchange options
• Disney internship

This program offers field placements that are matched with students' strengths and skill-sets, providing students with practical experience and making them job-ready upon graduation. We have dozens of employers eager to recruit our students for placements, summer jobs and full-time employment after graduation. Our students are in demand!

We offer a two-year program and a three-year option with the first two years being common to all Advertising students. Students in either stream can choose to graduate with the two-year diploma or continue with the third year to explore more deeply the full breadth and scope of integrated marketing communications; a field with strong job prospects across all industries.

The General Arts & Science Diploma provides a broad liberal arts curriculum designed with the advice of our community partners, to prepare students for the workforce, other college programs, or transfer to university. Paired with hands-on instruction, and exciting new experiential learning opportunities, General Arts and Science Diploma graduates leave us prepared for their next steps out into the world.

Core courses provide a solid foundation in communications, critical thinking skills, digital literacy, numeracy, inclusivity, science, and general education. Complementing these are varied electives such as Film, Addictions, Fitness, Psychology, and dozens more. Our students scaffold their studies by earning at least three Advanced Level Learning credits, in both applied and social sciences, math, and/or communications before graduating.

In the third and fourth semesters, GAS Diploma students will learn to research various local issues, and apply the skills and knowledge gained in the program to offer creative solutions to one specific problem in a community.

Highlights

• All courses are chosen in consultation with the program coordinator, ensuring the right mix to meet each student’s interests and vocational goals.
• General Arts & Science is a flexible program. Course sequence can change subject to student goals and class availability.
• Diploma graduates are prepared to enter the workforce directly, or they may continue their studies in advanced level programs at the college.
• Students who self-identify as Pre-University work with the Program Coordinator to further customize their diploma course selection in preparation for university study. Key academic areas (Communications, Applied Science, Social Science, Math) are emphasized in accordance with the student's goals. Potential transfer opportunities exist at a number of Canadian universities; exploring these possibilities is at the discretion of the student. Please contact the program coordinator for more information.

This one-year (three semesters) program prepares students with specialized training to work within the recreation, health, education, and/or social service delivery systems serving individuals a variety of abilities. Graduates will acquire the skills to complete standardized client assessments, develop and evaluate group and individualized programs and use a variety of facilitative techniques to assist individuals to participate in meaningful recreation activities that will enhance health, improve functional ability and increase quality of life. The program is built on the core belief of the inherent benefits of play, recreation and leisure to all people. Students will learn to adapt recreation activities so people with a variety of abilities can participate and to use recreation as a therapeutic tool to improve, maintain, and/or restore health and wellness.

Our program includes face-to-face classes primarily and some online classes to provide maximum flexibility for students who may be working in the field and wanting to upgrade their credentials.

Recognizing the increasing opportunities for private practice, a unique feature of our program is a course in Small Business Development to provide students with the skills in the areas of financial literacy, priva

Combine theoretical study with practical experience in this program which prepares students to work with children (from birth to age 12) and their families in a variety of early childhood settings. Graduates have a firm understanding of human development from birth to 12 years of age, and can use this understanding to create responsive, inclusive, play-based learning environments to best support the child as they develop. Students receive 630 hours of practical experience in a variety of early learning environments during three field placements, starting in the first year of the program. This experience allows students to apply the skills taught in the classroom in real world learning experiences.

Program Highlights

• Have a firm understanding of human development from birth to 12 years of age.
• Understand observation, reflection, and the preparation of pedagogical documentation.
• Know how children learn and understand how to create responsive, inclusive, play-based learning environments, to best support the child as they develop.
• Establish professional relationships with families, other professionals and colleagues.
• Apply current legislation to their practice.
• Advocate on behalf of families and the field of early childhood education.
• Maintain health and safety standards

Do you love all things science? Investigating questions? Setting up experiments? The Biotechnology Advanced program at St. Lawrence College is a predominantly hands-on, laboratory, and practical based course. As a student you will perform genetic assays, investigate contaminated soil and water, determine food-borne illnesses, clone for proteins, ferment antibiotics, and create plant hybrids.

According to Statistics Canada, Biotechnology is one of the fastest growing global industries with Canada providing a strong and growing employer base in the biotech sector necessitating the demand for well-trained laboratory personnel. Our program employs contemporary molecular biology, microbiology, immunology, chemistry, biochemistry, fermentation and protein technology, applied genetics, cell culture, environmental and analytical instrumentation labs that offer practical training in all aspects of biotechnology with a focus on the hands-on applied skills that ensure our students are ready for immediate integration into the work force. The final 15-week semester of our program is dedicated to providing a real-world learning opportunity by placing our students in a research or industrial work site as an entry-level Biotechnologist.

Graduates of this program can move forward into careers in law enforcement, border security, corrections, assisting at-risk youth, supporting vulnerable individuals in local communities and careers in the education sector. In preparation for these careers, this program offers two robust Professional Placements in the community, totalling 400 hours.

Graduates can move forward into these careers by being prepared to carry out duties and responsibilities in the prevention, management and resolution of conflict, crises, and emergency situations in institutional and community justice settings using various intervention strategies. Graduates gain skills to work with and support diverse and at-risk populations, including those with addiction and mental health struggles

Program delivery fosters the development of skills in self-growth, professionalism, empathy, compassion, cultural competence, communication, nonverbal communication, active listening, adaptability, intuition, building a rapport with individuals, problem diagnosis, problem solving, critical and creative thinking, reflective practice, teamwork, career planning, and best practices to work with and support individuals in conflict with the law, at risk for being in conflict with the law, and/or offenders. Program delivery also fosters the development of awareness and knowledge of holistic wellness.

The Community and Justice Services Program continues the historical legacy of quality established by the Correctional Worker Program. Established in the early 1970’s, this program was one of the first offering career training for correctional and community justice work.

Autism Spectrum Disorder (ASD) can affect an individual’s ability to communicate, socialize and function effectively at home, school and in their community. Applied Behaviour Analysis (ABA) can be used to develop new skills including language, social and play skills, self-help skills, academics, motor skills, life skills and appropriate behaviour.

Students in this highly specialized program learn to use a variety of evidence-based approaches to develop the skills of individuals with ASD across the lifespan by reviewing relevant literature, developing intervention plans, implementing programs, and collecting data to ensure intervention strategies effectively meet established goals.

Graduates:

• Understand the characteristics of the full spectrum of ASD and how human development occurs in the neuro-typical population;
• Know the range of evidence-based practices in autism treatment;
• Know how to complete curriculum-based assessments and functional assessments;
• Can plan, implement, and monitor interventions based on these assessment results;
• Know the ethical and professional requirements of working in the field of ABA
• Show leadership in the workplace by contributing knowledge and skills for practical solutions related to the treatment of ASD.

As this is a graduate certificate program, students can expect an intensive workload. Classes combine theory with active learning experiences and group work. Field placements are available in a range of settings and some may require the use of a vehicle.