at University of Petroleum and Energy Studies India
Overview
The specialization in marketing prepares the students on subjects like Social and Digital Media Marketing, Advertising and Sales Promotion etc. The emphasis is on developing critical as well as analytical thinking in the specialized area though case study, projects, workshops, masterclasses by industry experts, among other pedagogical tools.
30
Application Processing Days
Under Graduate
Program Level
Full Time On Campus
Study Mode
24
Duration
University of Petroleum and Energy Studies
Location
$515000
Tuition Fee
$NA
Average Cost of Living
$1300
Application Fee
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30
Application Processing Days
Full Time On Campus
Program Intensity
Under Graduate
Program Level
24
Duration
The specialization in marketing prepares the students on subjects like Social and Digital Media Marketing, Advertising and Sales Promotion etc. The emphasis is on developing critical as well as analytical thinking in the specialized area though case study, projects, workshops, masterclasses by industry experts, among other pedagogical tools.
Business & Management
Bachelor of Business Administration in Oil and Gas Marketing with Specialization Petroleum Business
This is a domain-specific program that provides students with an understanding of the dynamic business environment of the oil and gas industry. The course allows students to integrate the core marketing concepts with the management concepts of the petroleum sector.
The subjects are taught by highly experienced instructors, supplemented by regular interactions from industry and academia leaders.?
36 month
Duration
$ 220000
Tuition
Business & Management
Bachelors of Business Administration (Events, Public Relations and Corporate Communications)-Social Media, Marketing and Analytics
The growing communications industry in India has opened new avenues for media professionals. This degree program caters to the growing demand for digital savvy communicators in this space. It is designed to empower students interested in strategic communications, event management, public relations & corporate communications. The program focuses on developing marketing campaigns, internal & external communication skills & strategic media planning. Students interested in careers in PR Agencies, Event Management Companies, Corporates or the Public Sector would be a good fit for this course.
Social media outreach is a vital aspect of corporate communications, public relations and event management. The aim of this specialization is to train students as well rounded social media professionals who are adept in using various social media tools, undertaking high quality digital market research, data and PR skills. Students interested in a thorough understanding of all aspects of social media: from research to handling to data analytics along with outreach are a good fit for this specialization. The themes that would be studied in this specialization include: social media handling, social media campaigns, market research, data analytics and PR strategies.
36 month
Duration
$ 120000
Tuition
Engineering & Technology
Bachelor of Technology in Mechatronics Engineering
Mechatronics engineering is a multidisciplinary study of the engineering/technology field that deals with the study of electronics engineering, mechanical engineering, telecommunications, computer engineering, system engineering, and control engineering. Mechatronics engineering is a connection amongst technicians and engineers and gradually work from origination of a project to the culmination of the undertaking. Mechatronic Engineers are integral in the development of new technologies. Mechatronics industry is one of the largest industries in the current market with unlimited scope and amazing opportunities, both professionally and monetarily.
48 month
Duration
$ 230000
Tuition
Public Safety and Legal Studies
Bachelor of Arts / Bachelor of Law (B.A.LL.B.) (Honours) with specialization in Banking, Insurance and Finance
This professional integrated degree of arts with the profound knowledge of the law gives a double boost to the career of students aspiring to join the legal fraternity. The subjects covered under arts include Sociology, History, Political Science in correlation with legal subjects of Criminal Law, Civil Law, Administrative Law, Constitutional Law and Labour Laws under the proficient guidance of highly qualified faculty members.
This course is designed to train students in the intricacies of law as well as financial markets, making them proficient in all basic law subjects such as constitutional law, criminal law, and international law. In addition to these, it has an in-depth focus on laws related to banking, finance and insurance, the pillars of modern economies, and regulatory bodies related to these fields such as Securities and Exchange Board of India (SEBI), Reserve Bank of India (RBI), Insurance Regulatory and Development Authority of India (IRDAI), Competition Commission of India (CCI), and Pension Fund Regulatory and Development Authority (PFRDA).
60 month
Duration
$ 180500
Tuition
Computer Science & IT
Bachelor of Arts Journalism and Mass Communication (Digital) -Data, Analytics & Visualisation
The media industry in India is transforming into a digital-first industry. Traditional media platforms like newspapers, TV & radio networks are all transforming into converged digital platforms which means that media professionals today need new age digital skills for producing, distributing & monetizing content.
This cutting-edge degree program is designed to equip students for this growing demand in the Indian & global media industries. It takes a digital- first approach focusing on the transformative role of technology in journalism & communications. It focuses on New-Age growth areas in media such as social media, mobile journalism, data visualization & Search Engine Optimization (SEO). This degree program trains students as digital storytellers provides hands on training on state-of-the-art infrastructure and imparts cross-cutting communication skills which are in demand in the media sector,corporates, public policy institutions and startups.
With this specialization, students will learn how to effectively collect, organize, and categorize rich data sources into meaningful and engaging multimedia content. Students will learn how to make sense of data, basics of data acquisition, data visualization and creating stories with data. Our focus areas are data scraping, analysis, and visualization for studying spot patterns, trends, and correlation. Students will be introduced to coding languages like Python and visualization platforms like Canva & Data Wrapper for creative interactive media properties. With the focus on data visualizations, students will also learn how to use database and programming fundamentals into effective visual storytelling. We will also focus on using data in reporting and media communication. This is also a valuable skill set in the arenas of Marketing, Public Policy & Research.
36 month
Duration
$ 120000
Tuition
Engineering & Technology
Bachelor of Technology in Civil Engineering with specialization in Green Building and Construction
With increasing population and depleting resources, an engineer must devise sustainable and cost-effective solutions that have a positive impact on the environment and society at large but are also cost-effective. The specialisation will equip students to implement environment-friendly and sustainable solutions in the construction of buildings. Students will gain knowledge of how technological advancements can be employed to achieve better resource utilization.
48 month
Duration
$ 230000
Tuition
Computer Science & IT
Bachelor of Technology (Honours) in Computer Science and Engineering with specialization in Open Source and Open Standards
This specialisation covers computer science fundamentals such as data structures, algorithms, object-oriented programming, android development, Linux administration, database management systems and also provides students with insights into the world of open-source and open standards along with exposure to open-source communities and open-source development methodology.
The course includes specialized subjects such as IT Applications and Open Standards, Dynamic Paradigm in Open Source and Open Standards, Marketing and Services in OSS, Open Source Mobile platform and OSS Development Methodology that provide hands-on capabilities on various aspects of this highly specialized domain.
48 month
Duration
$ 260000
Tuition
Business & Management
Doctor of Philosophy in Transportation Management (Ongoing)
Public Safety and Legal Studies
Bachelor of Commerce / Bachelor of Law (B.Com.LL.B.) (Honours) with specialization in Digital Innovation and Law
The course is a concoction of the study of commerce and law. By completing this integrated course, a student can learn about two different professional fields. The specialised law course, in its five-years duration, equips the students with the knowledge of both commerce and legislative regulations as a comprehensive concept.
The course is a combination of the study of commerce and law. By completing this integrated program, a student becomes well-versed in two different professional fields as a comprehensive concept with a focus on the impacts of digitisation in the legal industry. Students learn about different digital technologies and solutions, and their effects in the field of law.
60 month
Duration
$ 180500
Tuition
Natural Sciences & Mathematics
Doctor Of Philosophy In Chemistry
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