Bachelor of Arts in Public Administration

at Shorelight Group - Auburn University USA

Why are prices going up? Why are some products harder to get? These everyday questions, and others like them, are what economists try to answer. Economics is the study of how individuals, businesses, governments, and societies make decisions concerning the use and distribution of resources. It is the central science underlying business and public policies.

Our Bachelor of Science in economics emphasizes a broad understanding of how consumers' and producers' behavior is influenced by certain events—such as changes in interest rates or new government regulations. We offer two tracks of study. The primary track allows you to choose a minor to complement your study of economics and advance your career goals. Political science, finance, business administration, and foreign languages are common choices. The quantitative track is a specialized program designed to prepare you for graduate education in economics.

Our English literature major engages your curiosity and imagination and provides you with tools to critically read works from different periods, genres, and authors. You’ll explore literary and cultural texts, primarily in the British and American traditions. You’ll develop the ability to construct arguments from texts, be conversant in the terms of a particular genre and the historical period, and be able to write using a critical approach.

The Hospitality Management (HOSP) program provides a strong educational foundation and excellent career preparation for students interested in the premium service segment of the hospitality industry. The HOSP curriculum offers a variety of courses and unique experiential learning opportunities designed to prepare our graduates to pursue successful management and/or entrepreneurial opportunities in the hotel/lodging, restaurant, event planning, culinary, country club, foodservice or beverage industries.

The Event Management Option is designed to attract students pursuing careers in the multi-faceted and ever-evolving commercial, and non-commercial Meetings, Incentive, Conference and Events (MICE) sector. As is the case both nationally and globally, the events sector now makes a significant contribution to the socio-economic wellbeing of the state of Alabama and the nation. Over recent decades, public, private and voluntary sector businesses (including those in the education sector) throughout the state and beyond have been outsourcing social and business events such as meetings, incentive travel, conferences and events (MICE). This program is designed to position Auburn University to keep pace with this emerging economic sector by educating the trained professionals needed to meet the continuing demands of the state’s and nations ever-developing hospitality industry and in particular those interested in pursuing a career in the event management field.

The agricultural communications major combines the study of agricultural sciences, practices and policy with the study of communications media and methods. Professional communicators in agriculture are vital to relaying crucial scientific or technical information from scientists to producers to businesses to consumers. As an agricultural communicator, your career may be in mass media, advertising, public relations, sales and marketing or government.

What you’ll Study
As an agricultural communications major, you’ll take basic agriculture classes as well as chemistry and biology to ensure your understanding of agricultural issues. You’ll also take a variety of classes through the School of Communications and Journalism and the English Department, including public relations, marketing, journalism, radio, television, film, digital media and technical writing. The major requires an internship or journalism workshop.

Our Bachelor of Fine Arts in theatre management leads to a professional career as a stage or production manager for theaters, concert venues, or theme parks. You’ll take courses in stage management, production management, and events management, as well as related courses in civic engagement, public relations, and business. There are numerous opportunities on and off-campus for hands-on experience as a house manager, production assistant, events manager, assistant stage manager, or production stage manager.

Become part of the marketing program where you will learn techniques to develop people’s genuine interest in a company’s or organization’s products and services.  Beyond sales, you will learn the value and importance of your role in creating and supporting an ethical environment that contributes to the success of a business.

At the Harbert College of Business, we are dedicated to ensuring you become an excellent marketing practitioner through our practical and innovative curriculum, challenging internships, and experienced faculty and staff. With a BSBA degree and a major in marketing, you will cultivate the interpersonal, creative, and analytical skills needed in today’s competitive climate.

Through the marketing program at the Harbert College of Business, you will not only get an educational experience catered toward your individual needs but also exposure to the field of business and marketing that will give you an edge above your peers.

Our Department of Horticulture has been recognized nationally for its research programs, its student-centered faculty members and its high rate of employment for graduates. As a horticulture major, you’ll learn how to establish, propagate, harvest and manage fruits, vegetables and ornamental plants. You’ll also learn the principles of landscape design to create and manage aesthetically pleasing environments.

Emphasis in Landscape Horticulture
The landscape horticulture major option track will provide you with the opportunity to combine the science of horticulture and your creative abilities in creating aesthetically beautiful, inviting and functional environments. You will learn valuable skills that will provide you with the competitive edge employers are looking for.

Landscape horticulturists use the principles of design and the appropriate plant material to create both residential and commercial landscapes.

Students will develop demonstrated capabilities in core chemical engineering topics including material and energy balances, thermodynamics, chemical equilibria, heat, mass and momentum transfer, chemical reaction engineering, continuous and stagewise separation operations, process dynamics, statistics and control. The curriculum ranges from elementary design principles in material and energy balances to the capstone senior process design and process control sequence by employing advanced computer process and control simulators and experimental control systems.

Our Department of Horticulture has been recognized nationally for its research programs, its student-centered faculty members and its high rate of employment for graduates. As a horticulture major, you’ll learn how to establish, propagate, harvest and manage fruits, vegetables and ornamental plants. You’ll also learn the principles of landscape design to create and manage aesthetically pleasing environments.

Emphasis in Nursery and Greenhouse Science
As a student in nursery and greenhouse science major option, you will learn how to manage container nurseries, field nurseries and greenhouses for the production of woody and herbaceous perennial ornamentals, annuals and florist crops.

The business analytics major offers a clear avenue to a fulfilling and financially rewarding career. With a degree from the Harbert College of Business, you will be able to become a part of a world of professionals who can help manage and analyze data and become a factor of success for your future career.