Graduate Certificate in Public Relations - Corporate Communications

at Fanshawe College - London Campus Canada

This two-year program is designed to prepare students for basic social work practice in social agencies and social welfare programs, both public and private, by providing them with a sound knowledge of human behaviour, of individual and social problems and of the necessary helping techniques and skills.

Learning Outcomes:-
The graduate has reliably demonstrated the ability to

• Develop and maintain professional relationships which adhere to professional, legal, and ethical standards aligned to social service work.
• Identify strengths, resources, and challenges of individuals, families, groups, and communities to assist them in achieving their goals.
• Recognize diverse needs and experiences of individuals, groups, families, and communities to promote accessible and responsive programs and services.
• Identify current social policy, relevant legislation, and political, social, and/or economic systems and their impacts on service delivery.
• Advocate for appropriate access to resources to assist individuals, families, groups, and communities.
• Develop and maintain positive working relationships with colleagues, supervisors, and community partners.
• Develop strategies and plans that lead to the promotion of self-care, improved job performance, and enhanced work relationships.
• Integrate social group work and group facilitation skills across a wide range of environments, supporting growth and development of individuals, families, and communities.
• Work in communities to advocate for change strategies that promote social and economic justice and challenge patterns of oppression and discrimination.

The Computer Systems Technician program is a two-year accredited Ontario College Diploma program which provides comprehensive training for students wishing to work in the high demand areas of workstation, server, application, network and security support. This program provides students the ability to think critically, solve problems and acquire new skills quickly.

Under the guidance of expert faculty, combined with the use of leading edge labs, the program emphasizes the hands-on installation and configuration of workstations, servers and networking equipment.  Students will also be expertly trained in current operating systems from Microsoft as well as Linux.  The program also focuses in on the installation and configuration of web servers, database servers, IT security, effective communication, problem solving and teamwork skills.

Upon completion of the program, and in addition to the highly valued Ontario College Diploma, graduates should have the knowledge and skills to take exams for the following certification, if they choose to do so: Cisco Certified Network Associate (CCNA). Graduates may also choose to apply the knowledge gained to prepare and test for other industry certifications, such as those offered for Microsoft, Linux and VMWare.

Learning Outcomes
The graduate has reliably demonstrated the ability to

• Analyze and resolve information technology problems through the application of systematic approaches and diagnostic tools.
• Support the implementation and administration of computer systems.
• Support the implementation and administration of networking solutions.
• Install, configure, troubleshoot, maintain, and upgrade components of computer systems.
• Install, configure, troubleshoot, maintain, and upgrade components of networks.
• Use a variety of scripting tools and languages to automate routine tasks.
• Follow, monitor, and document data storage procedures designed to ensure the integrity of information.
• Apply knowledge of security issues to the implementation of information technology solutions.
• Provide efficient and effective technical support to clients in a manner that promotes safe computing practices and reduces the risk of the issue recurring.
• Conform to workplace expectations found in information technology (IT) environments.
• Contribute to the successful completion of the project applying the project management principles in use.

The Human Services Foundation program provides a broad education in understanding human behaviour and serves as a foundation for preparing the student to enter specific people helping career programs. Basic academic coursework relevant to human services and volunteer experience in a human services setting combine to provide a comprehensive introduction to the field of helping.

Learning Outcomes:
The graduate has reliably demonstrated the ability to

• Discuss the roles, responsibilities, career opportunities, academic and personal requirements for success in the Community Services and Child Studies field.
• Apply culturally sensitive communication and interpersonal skills to support team functioning in academic and professional settings with the ability to engage in self-reflection.
• Explain major theoretical models of behaviour associated with the study of psychology.
• Apply the appropriate Client service strategies according to client behaviour/preference.
• Select the Community Services and Child Studies field best suited to personal and career interest.
• Explain how academic strengths, needs and personal health factors affect success and wellness in a college environment.
• Utilize written and verbal communication skills specific to the Community Services and Child Studies field.

This three year Building Renovation Technology Advanced Diploma program will prepare students to plan, implement, and lead building and renovation projects and equip them with the skills to manage the technical and business operations related to a range of building projects in the residential and light commercial sectors of the construction industry.  The program will address the changes in Ontario Building Code, introduced in January 2017, which dramatically increased the requirement for buildings to be sustainable and highly energy efficient.

Co-operative Education
This three year program has two co-operative education work terms.  Students can choose to participate in a four-month paid co-op term from May to August between years one and two of academic study.  The second work term is eight months and takes place May to December following the completion of the second year of academic study.
Students who fulfill both the academic and co-op requirements of the program will be eligible to graduate with a Co-op Endorsed Diploma. More information about co-operative Education can be found at www.fanshawec.ca/co-op.

Learning Outcomes
The graduate has reliably demonstrated the ability to

• Develop and use strategies for ongoing professional development to remain current with industry changes, enhance work performance and explore career opportunities.
• Comply with and monitor health and safety practices and procedures in accordance with current legislation and regulations.
• Prepare quotes and monitor that work is completed in compliance with the rights and conditions of contractual obligations, the Ontario and/or National Building Codes, applicable laws, bylaws, standards and ethical practices in the building construction and renovation field.
• Promote and maintain sustainability practices in the implementation of building construction and renovation projects.
• Facilitate the collaboration and interaction among a range of tradespersons and project stakeholders to support timely completion of building construction and renovation projects.
• Review and interpret project plans and produce technical sketches and documents to support building construction and renovation projects.
• Use technologies to obtain, analyze, organize and communicate building construction and renovation information.
• Analyze and solve technical problems related to the design and implementation of building construction and renovation projects by applying the principles of advanced technical mathematics, building design and building science.
• Select, maintain and safely use hand tools, and portable and stationary power tools, when performing layout, cutting, fitting and assembly operations.
• Complete building and renovation stages, from site layout and footings to the application of interior and exterior finishes, in accordance with blueprint specifications and conservation principles.
• Evaluate the methods employed and the use of equipment and materials involved in the completion of building construction and renovation projects.
• Schedule, coordinate and monitor the progression of building construction and renovation projects by applying principles and strategies of project management.
• Design and implement business strategies to develop home building, renovation and re-development enterprises.
• Apply leadership, supervision and interpersonal skills to manage building construction and renovation projects.

In today’s increasingly digitally-connected and knowledge-based economy, communication skills are crucial for professional success across a wide array of sectors. Advanced Communication for Professionals is an Ontario College Graduate Certificate program that supports learners and professionals in further developing their written, verbal and interpersonal skills.  Canadian employers are increasingly emphasizing the importance of these skills for hiring and promotion; this program therefore cultivates excellence in workplace communication, interpersonal communication, writing and reports, and project development. Graduates will enjoy enhanced employability and advancement potential.

Learning Outcomes
The graduate has reliably demonstrated the ability to

• Make effective rhetorical decisions to create focused, well-structured documents and presentations that implement professional stylistic conventions.
• Analyze and successfully respond to the communication expectations of various professional audiences when creating professional documents and presentations.
• Employ effective leadership skills in professional environments to promote increased communication efficiency and improved workplace collaboration.
• Edit and adapt professional messages for multiple contexts and diverse media.
• Synthesize sector-related research to produce relevant, persuasive reports.
• Comply with intellectual property rights when synthesizing, citing, or repurposing others' work in professional documents and presentations.
• Produce visually effective documents and presentations.
• Facilitate positive and productive interpersonal communication in the workplace to build and maintain strong relationships with both internal and external stakeholders.
• Manage a collaborative project to ensure that it meets all required parameters (e.g. scope, timelines, etc.).

The Honours Bachelor of Commerce (Human Resources Management) program is a four-year, honours level degree with a mandatory co-op work term between Levels 7 and 8.  Students will study core fundamentals of business including business strategy, management, accounting, leadership and marketing in addition to the specialized human resources management courses, including performance management, human resources planning, talent acquisition, employee and labour relations and compensation and benefits administration. All nine CHRP course credits required for professional licensing bodies are included in this program.

Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Use the interdependence of various functional areas of business (i.e. financial, marketing, operations, human resources) to achieve organizational success in domestic and international environments.
• Develop strategies that will achieve organizational goals through integration of business methodologies that assess costs, benefits, risks, and opportunities, and that utilize current and emerging technology and trends.
• Enhance business opportunities by incorporating external variables into various business decision models.
• Assess the unique business needs of organizations of various sizes, public sector, private sector, and not-for-profit firms.
• Evaluate professional, ethical, and legal codes of conduct.
• Research, analyze, and critically evaluate qualitative and quantitative data from a variety of sources to support business decisions through effective problem solving, critical thinking, logic and reasoning.   
• Communicate information, arguments, and analysis accurately and reliably for the message, audience, and purpose.
• Perform effectively and efficiently within groups or teams, demonstrating leadership, team-building, conflict resolution, negotiating and influencing skills.
• Design personal learning plans and integrate lifelong learning strategies into current and future development goals.
• Assess resource allocation decisions that influence sustainability practices and drive economic, social, cultural, and environmental stewardship.
• Analyze domestic and international business opportunities within an international context.
• Plan, implement, and evaluate projects and programs, using project planning principles and tools.
• Assess the overall financial performance of an organization.
• Apply management-level decision-making and strategic planning skills.
• Evaluate strategic human resources policies, procedures, and programs related to the following areas:  staffing (recruitment, selection, retention, human capital strategy) and performance management; orientation, training and development; diversity initiatives; health and safety; disability management; finance; employment legislation, basic contract law and privacy laws.
• Research and support the development of compensation and benefit plans that assist the organization to achieve its business goals.  
• Develop mechanisms, including policies, procedures, and programs, to foster positive employee relations, to mediate disputes/grievances in unionized and non-unionized environments, to facilitate arbitration, and to negotiate collective agreements.
• Evaluate Human Resources plans to ensure alignment with organizational goals and responsiveness to current and future labour market conditions.
• Manage training and organizational development and change initiatives including workforce design, development, and employee engagement initiatives, to support organizational effectiveness.
• Establish and manage systems and processes to collect and safeguard Human Resources information.   
• Analyze and evaluate required numerical and financial data for projecting the impact of human resources plans.  
• Assess workplace health and safety practices to: ensure practices meet legislative requirements, analyze risk to the health and safety of employees, and determine appropriate preventative measures.
• Assess how and why human resources programs, policies and procedures differ among countries, and the limitations that will be experienced by human resources managers who have transnational responsibilities.

Co-operative Education
This four-year honours degree program requires completion of one mandatory co-op work term. More information about Co-operative Education can be found at www.fanshawec.ca/co-op

Professional Financial Services is a one-year Ontario College Graduate Certificate program, completed in two four-month levels. The program is designed to leverage a university or college credential in any discipline by providing a fast track to a career as a Professional Financial Planner. An intensive curriculum prepares graduates to provide clients with professional advice to build wealth and ensure financial security through setting goals, managing finances, minimizing tax, managing life's risks, and building investment portfolios, as well as customer relations and providing product to clients. The curriculum prepares students to pursue the Certified Financial Planner® CFP®, with the CFP designation awarded by the Financial Planning Standards Council www.fpsc.ca.  Graduates complete the Registered Retirement Consultant curriculum and may challenge the RRC® designation assessment.     Students are prepared to write the Canadian Securities Course® CSC® and Life Licensing Qualification Program exams. Upon successful completion of the program and external examinations, graduates are well equipped with skills and credentials to enter a wide variety of careers in banking, investment, insurance, credit and financial planning.

Learning Outcomes
The graduate has reliably demonstrated the ability to

• Analyse client information to formulate financial planning strategies.
• Create a comprehensive financial plan.
• Analyse customer credit capacity and select loan instruments to meet customer needs.
• Evaluate Canadian statute law as it applies to the formulation of financial planning strategy.
• Analyse compliance cases to reconcile planner advice and conduct, against accepted industryconduct and practice standardsthat reflect the industry code of ethics.
• Plan tax minimization strategies for clients.
• Evaluate client risk tolerance, net worth and wealth creation potential to select appropriate investments most likely to achieve client goals and objectives.
• Analyse client or business risk manageemnt needs and recommend appropriate insurance product strategies.
• Evaluate client estate and personal care needs in order to recommend strategies to ensure efficient estate distribution and continuity of personal care.
• Develop a financial services business plan to build long term relationships, maintain efficient client communication and ensure accurate client records management.
• Evaluate the Canadian financial services industry, capital markets efficiency, regulatory issues and global integration.
• Evaluate financial products and recommend asset allocation strategies in a constantly changing economic and political environment

This two-year diploma program focuses on business fundamentals with strong experiential learning components. Graduate with the operations experience and business acumen to manage and operate a successful golf or recreational club, while also learning about club sports with a focus on golf. 

Develop your passion for golf through visits to various courses, guest speakers and coaches from PGA of Canada, access to our golf simulator and a membership to all City of London golf courses. You’ll also have the opportunity to network with a wide variety of industry professionals within the resort and golf and club industries. Hone your golf, racquet sports and curling games through instruction from PGA of Canada golf pros, and expand your learning through field trips to learn new technologies and teaching methodologies at simulator facilities, various resorts and golf clubs, as well as an optional golf trip to Orlando, Florida

Apply your knowledge in a co-op work experience with professionals within golf course management. You’ll gain further employable skills in food and beverage service and culinary management on-campus through The Chef’s Table restaurant and cafe.

This tailor-made co-operative education program allows applicants the opportunity to explore the numerous career opportunities available in the ever growing golf and club industry. Inspired by the Canadian Society of Club Managers (CSCM), this program fosters the core educational competencies required to excel in a career in club management.  Students will develop expertise in business and financial management, golf club and turf services and food and beverage operations with a hospitality focus. Theoretical studies will be supported by practical exposure in all areas of golf and club facilities. Students will gain an appreciation for proactive customer service and the relation to business development. Upon graduation, students are prepared to get their Certified Club Manager (CCM) designation.

Learning Outcomes
Vocational Program Learning Outcomes:
(Vocational program learning outcomes must be consistent with the requirements of the Credentials Framework for the proposed credential.)

The graduate has reliably demonstrated the ability to:

• Identify the inherent risks associated with operating a healthy and safe golf and recreational club environment;
• Apply contemporary business administration skills to the management of golf and recreational club facilities;
• Contribute to the effective coordination of a golf and recreational club operations;
• Apply the principles of marketing, sales and merchandising as it relates to various business operations within club facilities;
• Contribute to the implementation of on-going strategies for optimal customer service and relations;
• Apply the fundamental principles and techniques necessary for maintenance and sustainability of golf and recreational club facilities;
• Research and plan strategically for the effective operation of golf and recreational club facilities;
• Contribute to strategies for effectively managing the performance and development of staff and volunteers;
• Develop entrepreneurial strategies for the operation and management of golf and club facilities;
• Provide effective Food and Beverage service delivery & management, including customer service and coordination of special events;
• Adapt to various and changing technologies, systems and applications for the golf & club management industry;
• Support the maintenance/care regime needed in order to sustain the turf and garden areas of the golf and/or recreational club facility.

The program introduces the student to principles of design, planning sustainable construction, contemporary building methods,  structural and environmental engineering related to architectural construction. Individual and team projects involved with residential, industrial, commercial and institutional buildings, assist in the development of knowledge and skills required for careers in the architectural field. This co-operative education program consists of six academic terms and four work terms over a 3.3 to 3.7 year period.

Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Communicate with clients, contractors, other building professionals, and approval authorities.
• Prepare, read, interpret, and revise drawings, and other graphical representations used in building projects.
• Obtain, analyze, prepare, and revise specifications* and other project documents used in design* and construction.
• Prepare estimates of time, costs, and quantity, and participate in the tendering process.
• Solve technical problems related to building projects through the application of principles of building science* and mathematics.
• Collaborate with and coordinate information from structural, mechanical, and electrical building systems professionals.
• Contribute to the design* of architectural projects.
• Contribute to the analysis, planning, and preparation of site planning documents.
• Comply with the legal and ethical requirements of an architectural technologist in the practice of building design* and construction.
• Assess buildings and their interiors, and make recommendations for their repurposing and renovation.
• Ensure personal safety and contribute to the safety of others in the workplace.
• Participate in sustainable design* and building practices.
• Use and evaluate current and emerging technology to support building projects.
• Assist in the planning, scheduling, and monitoring of building projects.
• Apply business principles to design* and building practices.

Co-operative Education
This three-year program has four co-op work terms (minimum of three required).  Students who fulfill both the academic and co-op requirements of the program will be eligible to graduate with a Co-op Endorsed Diploma.  More information about Co-operative Education can be found at www.fanshawec.ca/co-op.

Business Fundamentals - Entrepreneurship is a one-year Ontario College Certificate program.  This customized program is designed specifically for the novice entrepreneur and will provide graduates with the knowledge required to plan, start and manage their own small business.  Through the program curriculum, students explore alternatives for starting a business, such as franchising and taking over the family firm, as well as financing options.  The Business Fundamentals -Entrepreneurship program gives students insight into the challenges and rewards of entrepreneurship and assist students in acquiring the skills for long-term management of the business and their development as entrepreneurs.  Under the supervision of a faculty advisor, students prepare a comprehensive business plan intended to help students launch their own business upon graduation.

Learning Outcomes:
The graduate has reliably demonstrated the ability to

• Identify factors that have an impact on an organization's business opportunities.
• Explain the impact of corporate sustainability, corporate social responsibility and ethics on an organization's business initiatives.
• Use current technologies to support an organization's business initiatives.
• Apply basic research skills to support business decision making.
• Perform basic accounting procedures and financial calculations to support the operations of an organization.
• Describe marketing and sales concepts used to support the operations of an organization.
• Develop strategies for ongoing personal and professional development to enhance work performance.
• Outline the functional areas of a business and their inter-relationships.
• Create a business plan that meets the comprehensive information requirements of the business and its prospective financiers and partners.
• Apply credit acquisition and management techniques appropriate to small business enterprises.
• Evaluate the business environment to understand the risks and opportunities specific to business ownership.