Bachelors of Commerce (Honours) in Digital Marketing (Co-op)

at Fanshawe College - London Campus Canada

The Music Industry Arts program is a creative and practical environment that allows students to discover and develop the artistic, technical and business skills that will prepare them to compete in today's evolving music and entertainment industry.

The program approach is intensively hands-on, with professional recording, performance and lab facilities exclusively dedicated to student use.  Course content is wide and equally balanced between artist development and technical skills which accentuates experiential learning within the program. Course curricula is wide by design and includes: artist development, music publishing, entertainment law, copyright, sales and promotion, music theory, ear training, music writing and arranging, creative audio production techniques, functions of digital and analog consoles, audio recording/mixing, studio operation, design and management, audio for picture, as well as live audio production.  Computer literacy, audio and editing techniques relevant to the disciplines of music creation and audio post-production are offered through theory and practical applications. Collaborative projects utilizing other media-based programs within the College are done on a regular basis.

Learning Outcomes
The graduate has reliably demonstrated the ability to

• Display positive and professional attitude towards the responsibility and respect for the creation of music and sound.
• Meet strict deadlines and enhance creativity through the act of balancing technology and arts.
• Apply market ready skills in: music and sound recording, preproduction, audio production, writing, arranging, editing, mixing, contracting, and delivering, artist discovery, development, direction, marketing, promotion, tour management and live sound production.
• Utilize strong time management, problem solving and organizational skills.
• Stay current with industry practices primarily in the technical and secondarily in non-technical audio industry sectors through the use of creating sound and music.
• Operate audio and video hardware and software through the creation and design of sound and music either with or without moving or still pictures.
• Apply industry level skills in the operation of live sound and music recording.
• Create all documentation necessary in order to develop a music artist.

This two-year diploma in accounting is designed to prepare graduates to work in an accounting environment at the entry or intermediate accounting level. This accounting diploma program starts with accounting fundamentals and then moves to detailed accounting principles and concepts, including computerized accounting. When you graduate, you’ll have the skills required for success in a corporate accounting department in a variety of industries, including manufacturing, merchandising, small business accounting, banks and other financial institutions. You’ll also work in public accounting firms and federal, provincial and municipal government offices. This program is an ideal starting point for those seeking a career in accounting.

Learning Outcomes 
The graduate has reliably demonstrated the ability to

• Record financial transactions in compliance with Canadian Generally Accepted Accounting Principles for sole proprietorships, partnerships, private enterprises, publicly accountable enterprises and non-profit organizations.
• Prepare and present financial statements, reports and other documents in compliance with Canadian Generally Accepted Accounting Principles for sole proprietorships, partnerships and private enterprises.
• Contribute to recurring decision-making by applying fundamental management accounting concepts.
• Prepare individuals' income tax returns and basic tax planning in compliance with relevant legislation and regulations.
• Analyze organizational structures, the interdependence of functional areas, and the impact those relationships can have on financial performance.
• Analyze, within a Canadian context, the impact of economic variables, legislation, ethics, technological advances and the environment on an organization's operations.
• Outline the elements of an organization's internal control system and risk management.
• Contribute to recurring decision-making by applying fundamental financial management concepts.

The Photography program provides training for students in the professional aspects of the photography industry. Digital SLR instruction will prepare the student for work in photojournalism, architectural, advertising, fashion, product, industrial, public relations, portrait, and wedding photography. Students will be introduced to the fundamentals of video and audio capture using DSLR cameras. Production work includes instruction in black and white and colour using digital printing systems. This program integrates the use of high-end laptops, digital imaging and video editing software in the curriculum.

Learning Outcomes:
The graduate has reliably demonstrated the ability to

• Select and use appropriate photographic equipment and techniques to capture quality images of a variety of subjects, in studio and on location.
• Use post-production techniques to edit and finish images in formats that meet industry standards and the needs of the client.
• Create lighting schemes using appropriate techniques, equipment and accessories to produce quality images that meet the needs of the client.
• Employ design elements and principles to plan and create visually sound images.
• Complete all work in a professional and ethical manner and in accordance with legal requirements applicable to the photography industry.
• Develop strategies to maintain currency with evolving photography trends, issues, technologies and industry practices to enhance work performance and guide professional development.
• Select and use digital asset management tools and strategies to catalogue, store, back up, retrieve and archive images and prints.
• Use business planning and administrative skills to support and maintain a photography business.
• Use a variety of marketing tools and strategies that effectively promote photographic products and services.
• Develop and present a professional portfolio that illustrates one's creative approach and image conception, capture, editing and production skills

The Developmental Services Worker two-year diploma program prepares its graduates to support people with developmental disabilities so that these individuals may participate fully in their communities. DSW have the specialized knowledge and skills required to work with people with developmental disabilities across the life span.

Inherent to the role of a DSW is an ability to collaborate and build relationships with people with developmental disabilities and their families and to work with colleagues and members of inter-professional teams to facilitate a seamless network of support for people.

Courses focus on disabilities, person directed supports, inclusion and community resources, dual diagnosis, interpersonal skills, counselling, health, pharmacology, development, teaching and intervention strategies. Field placements in community agencies and/or schools are part of the curriculum.

Learning Outcomes
The graduate has reliably demonstrated the ability to

• Conduct oneself in an ethical, competent and accountable manner in all professional relationships.
• Provide person-directed supports and services that respect and promote self-determination for people with developmental disabilities
• Provide for the safety of people with developmental disabilities, self and others in compliance with all applicable legislation, regulations and standards of practice.
• Support health and well-being of people with developmental disabilities.
• Employ and adapt formal and informal strategies to support the learning of people with developmental disabilities.
• Provide leadership in the development of inclusive communities.
• Develop professional and personal plans that enhance job performance and well-being.

The Design Foundations Certificate program is for students who are interested in exploring a career in design. This foundation year introduces students to the fundamentals of 2D and 3D design principles, drawing and colour theory, idea development, research, presentation skills, portfolio development, design technologies, and communication skills. Students experience a year of goal-setting, learning new skills and refining existing skills with the guidance from industry experts through a variety of hands-on projects.

Graduates can use their portfolio and refined skills to move towards a career or pursue further studies in Interior Decorating, Fashion Design, Fashion Merchandising, Graphic Design, GIS and Urban Planning, Landscape Design, Horticulture Technician and Theatre Arts - Technical Production.

Learning Outcomes:

• Create two and three-dimensional designs using a wide range of materials, processes, techniques and relevant computer technologies.
• Use the design process to develop and solve visual problems using various strategies for idea generation.
• Apply the formal elements and principles of design to creative work.
• Utilize a variety of presentation skills across a wide range of media appropriate to portfolios, public and private venues.
• Develop skills in portfolio presentation in a variety of media through studio-based projects.
• Articulate art and design concepts, history and the role of art and design in society to the general public.
• Create original design solutions through the use of creative problem solving, idea mapping and research that supports the design project within given parameters.

The Motive Power Technician (Automotive) Diploma program is a two-year Ontario College Diploma program. The program is designed to develop graduates with essential advanced technical, organizational, interpersonal, administrative and managerial skills required for the automotive service industry as well as providing progressive and comprehensive learning experiences on internal combustion spark ignition engines, power trains and related modern vehicle systems. Students will learn to communicate effectively, diagnose and solve problems logically and to undertake responsible work tasks with a minimum of supervision.

Graduates may also be in a favourable status if they wish to apply for our alternative Motive Power Technician (Diesel) Diploma program. Credit for those courses that bridge our diploma programs will be granted; therefore, significantly reducing the requirements for this second Ontario College Diploma.

Learning Outcomes
The graduate has reliably demonstrated the ability to

• Analyse, diagnose, and solve various motive power system problems by using problem-solving and critical thinking skills and strategies and by applyingfundamental knowledge of motor vehicle operation, components, and their interrelationships.
• Diagnose and repair climate control systems in compliance with manufacturers' recommendations.
• Diagnose and repair engine systems in compliance with manufacturers' recommendations.
• Diagnose and repair electrical, electronic, personal safety, and emission components and systems in compliance with manufacturers' recommendations.
• Diagnose and repair drive train components and systems in compliance with manufacturers' recommendations.
• Diagnose and repair suspension, steering, and brake components and systems in compliance with manufacturers' recommendations.
• Disassemble and assemble components to required specifications by applying workshop skills and knowledge of basic shop practices.select and use a variety of troubleshooting techniques and test equipment to assess electronic circuits, vehicle systems, and subsystems.
• Apply knowledge of hydraulics and pneumatics to the testing and analysis of motive power systems and subsystems.
• Communicate information effectively, credibly, and accurately by producing supporting documentation to appropriate standards.
• Use information technology and computer skills to support work in a motive power environment.
• Prepare, support, maintain, and communicate data from log, record, and documentation systems.
• Apply business practices, project management skills, and communication skills to improve customer service.
• Assist in quality-control and quality-assurance programs and procedures.
• Develop and use personal and professional strategies and plans to improve professional growth, job performance, and work relationships.
• Complete all assigned work in compliance with occupational, health, safety, and environmental law; established policies and procedures; codes and regulations; and in accordance with ethical principles.

Business - Supply Chain and Operations is a two-year Ontario College Diploma program. The curriculum covers theory and application of supply chain management in private and public sector environments. Specifically, courses address material sourcing, transportation methods, inventory, retail management, negotiation skills and analytical techniques. Students also enhance their computer skills and their business communication skills. The program aligns to the curriculum of various professional associations in supply chain management. Graduates, equipped with the skills required to improve an organization's profitability and operations, are in high demand in both the private and public sector.

• The Business - Supply Chain and Operations program shares a common first level with all business diploma programs in the Lawrence Kinlin School of Business, which allows for program transfer, with no loss of credit, after Level 1.
• Students entering Level 1 of the program in January are expected to proceed into Level 2 of the program in the summer term.  Students entering Level 1 of the program in February or May will proceed to Level 2 of the program in September.
• Graduates may be eligible for admission to the following Graduate Certificate programs in the Lawrence Kinlin School of Business: Agri-Business Management, Human Resources Management, International Business Management, Marketing Management, Operations Management, Professional Financial Services, or Project Management. Graduate Certificate programs deliver a specialized professional curriculum in two four-month levels.
• This program is eligible for consideration of college to college transfer of credits under the Ontario Provincial ONCAT agreement.
• Students who graduate from this program with a GPA of 3.0 or greater are eligible to receive Advanced Standing towards their Certified Supply Chain Management Professional (CSCMP) designation (4 modules and 2 workshops). 
• Articulation agreements exist with the Supply Chain Canada which provides advanced standing in the Supply Chain Management Professional (CSCMP) designation program.
• Students may become members of the Fanshawe College APICS student chapter.

Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Apply knowledge of the functional components of logistics to the interrelationships in the integrated supply chain;
• Employ a working knowledge of operations processes and systems required in manufacturing, distribution, and services;
• Contribute to plans and schedules, at various levels in an organization;
• Apply the basics of purchasing and supplier management to current best practices;
• Apply best practices for inventory planning and control throughout the integrated system;
• Utilize information technology to support logistics management functions;
• Evaluate and select warehousing and transportation options and recommend appropriate solutions for business requirements;
• Participate in the planning, implementation, and evaluation of projects;
• Conduct business in the international marketplace;
• Conduct business in compliance with relevant national and international law, legislation, regulations, safety requirements, and professional standards;
• Communicate effectively, orally and in writing, as required in a business culture;
• Apply problem-solving and critical-thinking skills as required in logistics management;
• Use effective human relations, interpersonal, and team skills in an organizational environment;
• Develop strategies for ongoing professional development to maintain and increase competence;
• Apply basic knowledge of the interrelationships among the functional areas of business in logistics management.

The program provides the technical knowledge and skills required to manage the construction of industrial, commercial, and institutional buildings from the planning stage through to completion. Studies include construction materials and methods, construction equipment, surveying, project management, scheduling, estimating, building economics, and construction contracts. Twelve months of co-operative work experience is an integral part of the program.

Co-operative Education
This three-year program has three co-operative work terms.  Students who fulfill both the academic and co-op requirements of the program will be eligible to graduate with a Co-op Endorsed Diploma.  More information about Co-operative Education can be found at www.fanshawec.ca/co-op.

Learning Outcomes

• Develop and use strategies to enhance professional growth and ongoing learning in the construction engineering field.
• Comply with workplace health and safety practices and procedures in accordance with current legislation and regulations.
• Complete duties and assist in monitoring that work is performed in compliance with contractual obligations, applicable laws, standards, bylaws, codes and ethical practices in the construction engineering field.
• Promote and carry out sustainability practices in accordance with contract documents, industry standards and environmental legislative requirements.
• Facilitate the collaboration and interaction among project stakeholders to support construction engineering projects.
• Collect, process, analyze and coordinate technical data to produce written and graphical project-related documents.
• Coordinate and facilitate the collecting, processing, interpreting and application of survey/geomatics and layout information* to implement construction projects.
• Select and use industry-specific electronic and digital technologies to support the design and construction of projects.
• Analyze and solve technical problems related to the design and implementation of construction projects by applying engineering concepts, technical mathematics and building science.
• Schedule, coordinate and monitor the progression of construction projects by applying principles of construction project management.
• Prepare estimates of time, cost, quality and quantity, tenders and bids.
• Perform, coordinate and facilitate quality control* testing and monitoring of equipment, materials and methods involved in the implementation and completion of construction projects.
• Apply teamwork, leadership, supervision and interpersonal skills when working individually or within multidisciplinary teams to complete work on construction projects.

Logistics and Supply Chain Management is a one-year Ontario College Graduate Certificate (completed in two levels) designed for university and college graduates seeking a career in the supply chain sector.

The curriculum will focus on applied knowledge in the field of supply chain management within a global economy, encompassing the planning and management of all activities involved in procurement and all logistics management activities.  

Graduates of the program in Logistics and Supply Chain Management will be eligible to pursue a number of credentials within the supply chain management field.

Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Apply knowledge of the functional components within logistics to the interrelationships in the integrated supply chain.
• Employ a working knowledge of best practices in supply chain management.
• Apply the basics of purchasing and supplier management to current best practices.
• Apply knowledge of forecasting and inventory management theories and methodologies.
• Use logistics technology tools and resources, in order to comply with the requirements of logistics/supply chain management.
• Utilize information technology systems proficiently to support logistics management decisions.
• Evaluate and select warehousing and transportation options and recommend appropriate solutions for business requirements.
• Apply the basics of financial management including cost and managerial accounting.
• Participate effectively in the planning, implementation, and evaluation of projects.
• Conduct business in compliance with relevant national and international law, legislation, regulations, safety requirements, and professional standards.
• Conduct business in the international marketplace.
• Apply understanding of human resources management and organizational behaviour to establish and maintain effective teamwork relationships.
• Communicate effectively, orally and in writing, as required in a business culture.
• Apply problem-solving and critical-thinking skills as required in logistics/supply chain management.
• Present oneself professionally to, and within, the marketplace.
• Apply knowledge of the relationship of customer service to logistics/supply chain management.
• Apply the basics of sales and marketing functions and their interrelationship within the supply chain.

A Community Pharmacy Assistant is one of the vital members of a pharmacy. Their attention to detail, knack for problem solving, technical and interpersonal skills contribute to the success and operational effectiveness of a pharmacy. Fanshawe's one-year Community Pharmacy Assistant program is designed to prepare graduates to achieve professional success in community pharmacies under the direction of a Registered Pharmacist or Pharmacy Technician.

The program blends theory with experiential learning. Students will learn concepts and problem solving strategies in the classroom that are later reinforced during lab components in Fanshawe's state-of-the-art pharmacy lab and a community placement. Students also gain the skills to collaborate with other pharmacy health care professionals to ensure accurate patient record maintenance, process prescriptions, manage inventory, compound non-sterile products and assist customers with products sold in a community pharmacy.

If students wish to continue their education in the field of pharmacy studies, successful completion of this program will allow students to obtain advanced standing in Fanshawe's Pharmacy Technician program.