Certificate of Business Fundamentals in Entrepreneurship

at Fanshawe College - London Campus Canada

Landscape Design is a three-year co-operative program of study providing training in the design of many types of landscape areas, with emphasis on residential landscape design as well as experience with commercial and institutional sites. A variety of skills in areas such as drafting, computer-aided design, three dimensional modeling, design illustration and visualization are combined with the knowledge of design theory, plant and hard materials, landscape construction and new technologies to provide students with the skills necessary to source employment in the expanding field of landscape design.

Qualifying graduates of the Landscape Design program, have the option to receive advanced standing into a related Honours Bachelor's Degree in the Environmental Design and Planning program at Fanshawe College as well as the Landscape Architecture program at the University of Guelph where they may continue their studies.

Co-operative Education:-
This is a three-year program with co-op work terms.  Students who fulfill both the academic and co-op requirements of the program will be eligible to graduate with a Co-op Endorsed Diploma.  More information about Co-operative Education can be found at www.fanshawec.ca/co-op.

Learning Outcomes:-
The graduate has reliably demonstrated the ability to

• Craft landscape designs that successfully integrate people into outdoor environments.
• Apply principles of site engineering to complete a landscape design.
• Use the computer as a tool to communicate all aspects of the landscape design process.
• Utilize appropriate communication tools to convey design ideas.
• Recognize the importance of landscape maintenance and management in design.
• Prepare accurate quantity and cost estimates for a project.
• Plan, execute, and conclude a wide range of landscape projects.
• Identify environmental effects of projects and take appropriate steps to avoid environmental damage and promote healthy ecosystems.
• Act in a professional manner, maintain professional relationships, and communicate effectively with clients, co-workers, supervisors, and others.
• Develop strategies for ongoing personal and professional development to enhance work performance and career opportunities and to keep pace with industry changes.

This program emphasizes the dynamic role of the Doula within communities to prepare graduates for a rewarding career collaborating with health care teams to honour and advocate for expectant families throughout the full spectrum of their reproductive journey. The curriculum captures the specialized evidence-informed knowledge, skills, and experience relating to anatomy, physiology, and the emotional, physical, and cultural aspects of pregnancy and birth required by Doulas to provide families with information and support during pregnancy, childbirth, newborn care, and including loss. In addition, students are introduced to business management/entrepreneurship concepts and strategies, including business ethics, contracts, marketing and sales techniques, and personal financial management.

Learning Outcomes

• Assist with the delivery of family-centred maternity care in collaboration with members of the health care team.
• Examine the historical, political, and cultural aspects of the provision of maternity care both locally and globally and identify how they shape the experiences of contemporary mothering to meet the needs of clients.
• Apply knowledge of the anatomy and physiology of a woman during pregnancy, birth, and postpartum to address the concerns and needs of clients.
•  Provide evidence-informed physical, emotional, physiological, and psychosexual support to enhance the comfort, health, and well-being of individuals and families as they negotiate the various transitions associated with pregnancy, birth, and postpartum.
• Provide families with community and online resources related to the childbearing years to empower clients to make evidence-informed choices regarding pregnancy and birth options and newborn care, including infant and newborn nutrition.
• Describe diagnostic testing procedures and medical interventions routinely used during pregnancy, labour, birth, and the postpartum period, and recognize the normal ranges and parameters for those test results.
• Identify early signs of maternal physical and mental health concerns, and refer clients to appropriate community resources in a timely manner.
• Foster professional relationships with clients, family members, caregivers, and other doulas.
• Establish and maintain a professional doula business in accordance with professional, legal, and ethical guidelines.
• Identify and support clients’ needs based on the theories of diverse social determinants of health, cultural humility, and intersectionality and the principle of harm reduction.

The Child and Youth Care program prepares individuals to provide care and treatment for children and youth experiencing emotional, behavioural, social and mental health challenges. This education and training combines both an academic facet with comprehensive and varied field experience.

Learning Outcomes
The graduate has reliably demonstrated the ability to

• Develop and maintain relationships with children, youth and their families applying principles of relational practice* and respecting their unique life space*, cultural and human diversity.
• Assess and respond to the strengths and needs of children and youth, including complex responses impacted by developmental, environmental, physical, emotional, social and mental health challenges in order to promote positive change.
• Analyze and evaluate the impact of the inter-relationship among family, social service, justice and community systems on children, youth and their families and use this information in the planning of holistic care and in the reduction of systemic barriers.
• Plan, implement and evaluate interventions using evidenceinformed practices* in the areas of therapeutic milieu*and programming, and group work to promote resiliency* and to enhance development in children, youth and their families.
• Advocate* for the rights of children, youth and their families and maintain an anti-oppression perspective* and cultural competence in diverse cultural contexts.
• Apply communication, teamwork and organizational skills within the interprofessional team and with community partners to enhance the quality of service in child and youth care practice.
• Develop and implement self-care strategies using self-inquiry and reflection processes to promote self-awareness and to enhance practice as a child and youth care practitioner.
• Use evidence-based* research, professional development resources and supervision models to support professional growth and lifelong learning.

A Community Pharmacy Assistant is one of the vital members of a pharmacy. Their attention to detail, knack for problem solving, technical and interpersonal skills contribute to the success and operational effectiveness of a pharmacy. Fanshawe's one-year Community Pharmacy Assistant program is designed to prepare graduates to achieve professional success in community pharmacies under the direction of a Registered Pharmacist or Pharmacy Technician.

The program blends theory with experiential learning. Students will learn concepts and problem solving strategies in the classroom that are later reinforced during lab components in Fanshawe's state-of-the-art pharmacy lab and a community placement. Students also gain the skills to collaborate with other pharmacy health care professionals to ensure accurate patient record maintenance, process prescriptions, manage inventory, compound non-sterile products and assist customers with products sold in a community pharmacy.

If students wish to continue their education in the field of pharmacy studies, successful completion of this program will allow students to obtain advanced standing in Fanshawe's Pharmacy Technician program.

Business - Marketing (Co-op) is a two-year Ontario College Diploma program with a co-operative education component. This program provides students with a strong foundation to gain entry to a variety of marketing career paths. Courses cover topics such as customer analysis, segmentation, and targeting; integrated marketing communications; pricing and distribution strategies; and product and service development and management. Hands-on activities include market research studies, advertising campaigns, sales and business plans - many of these activities involving live clients from industry. Students learn to use current software programs, including presentation, spreadsheet, graphic design and publishing applications. Graduates receive full credit toward a credential with the Canadian Institute of Marketing and earn credits towards the Certified Sales Professional designation offered by the Canadian Professional Sales Association. Graduates who meet admission requirements are eligible for transfer to the Business Administration - Marketing Advanced Diploma program.

Other Information

• The Business - Marketing (Co-op) program shares a common first level with all business diploma programs in the Lawrence Kinlin School of Business which allows for program transfer, with no loss of credit, after Level 1.
• Graduates of the two-year Business - Marketing (Co-op) Ontario College Diploma program may apply for program transfer to the Business Administration - Marketing Ontario College Advanced Diploma program or the Honours Bachelor of Commerce (Digital Marketing) Degree program. Application for Program Transfer" forms are available from the Office of the Registrar, Room E1012.  
• All program levels are offered in the fall and winter terms to allow students to make continuous progression to meet personal or co-op education needs. Levels 1, 2 and 3 run in the summer term.
• Students entering Level 1 of the program in January are expected to proceed into Level 2 of the program in the summer term. Students entering Level 1 of the program in February or May will proceed to Level 2 of the program in September.
• Graduates may be eligible for admission to the following Graduate Certificate programs in the Lawrence Kinlin School of Business: Agri-Business Management, Human Resources Management, International Business Management, Logistics and Supply Chain Management, Marketing Management, Operations Management, Professional Financial Services, or Project Management. Graduate Certificate programs deliver a specialized professional curriculum in two four-month levels.
• This program is eligible for consideration of college to college transfer of credits under the Ontario Provincial ONCAT agreement.

Co-operative Education
In order to be eligible for co-op, students must maintain a 2.5 GPA and be academically complete at the commencement of their co-op work term.

This is a two-year Co-operative Education program.  Students who fulfill both the academic and co-op requirements of the program will be eligible to graduate with a Co-op Endorsed Diploma.  More information about co-operative education can be found at www.fanshawec.ca/co-op.

Applicants seeking a non Co-op Endorsed Diploma should apply to the Business - Marketing program, Program Code BMK1.

The Marketing Management program will ensure your potential meets your management dreams. This one-year graduate certificate is designed for university and college graduates looking for a career in the marketing management sector. The mix of digital marketing courses offered will provide you with a competitive advantage in today's job market. Fanshawe is the only college to work with Google, the Search Engine Marketing Professional Organization and WordTracker, which gives you unique opportunities to develop search engine marketing skills and conduct real search engine marketing campaigns on the Internet. You'll graduate with superior analytical, decision-making, and communication skills, and be ready for a successful career in sales, marketing research, advertising and promotion, event planning, direct marketing, digital marketing, marketing analytics, promotions management, brand management, public relations, and/or media sales.

In the program, you'll dig deep into marketing's role in driving value for business via both web-based and face-to-face strategies you will learn by being exposed to real life business issues. You'll be mentored to manage, develop and justifying marketing strategies, and presenting your creative ideas to your peers and to real business clients.

In-class students can also apply for the opportunity to further develop their marketing consulting skills, with the option of substituting two courses for the intensive community consultancy program, working with real business live clients.

Human Resources Management is a one-year Ontario College Graduate Certificate program, completed in two four-month levels (laptop required).  Designed for university or college graduates, this program provides graduates with functional knowledge in core areas of human resources: recruitment and selection, training and development, human resources planning, occupational health and safety, organizational behaviour, finance and accounting, human resources management, compensation and benefits and labour relations.  Students have the opportunity to complete all nine Certified Human Resources Professional/Leader (CHRP/ CHRL) credits.  (Refer to the Human Resources Professionals Association website for more information: www.hrpa.ca.) Beyond the core curriculum, the program also offers courses in software, Canadian employment law, management of strategic HR projects and professional communications.  A unique experiential learning opportunity is available to select students through the HR Community Consultancy offered in the final winter term of the in-class program.

Learning Outcomes
The graduate has reliably demonstrated the ability to

• Contribute to the development, implementation, and evaluation of employee recruitment, selection, and retention plans and processes.
• Administer and contribute to the design and evaluation of the performance management* program.
• Develop, implement, and evaluate employee orientation, training, and development programs.
• Facilitate and support effective employee and labour relations in both nonunion and union environments.
• Research and support the development and communication of the organization's total compensation plan*.
• Collaborate with others, in the development, implementation, and evaluation of organizational health and safety policies and practices.
• Research and analyze information needs and apply current and emerging information technologies to support the human resources function.
• Develop, implement, and evaluate organizational development* strategies aimed at promoting organizational effectiveness.
• Present and evaluate communication messages and processes related to the human resources function of the organization.
• Manage own professional development and provide leadership to others in the achievement of ongoing competence in human resources professional practice.
• Facilitate and communicate the human resources component of the organization's business plan.
• Conduct research, produce reports, and recommend changes in human resources practices.

The Motive Power Technician (Diesel) Diploma program is a two-year Ontario College Diploma program.  The program is designed to develop graduates with essential advanced technical, organizational, interpersonal, administrative and managerial skills required for the heavy duty service industry as well as providing progressive and comprehensive learning experiences on internal combustion compression ignition engines, power trains and related modern heavy duty systems. Students will learn to communicate effectively, diagnose and solve problems logically and to undertake responsible work tasks with a minimum of supervision.

Graduates may also be in a favourable status if they wish to apply for our alternative Motive Power Technician (Automotive) Diploma program. Credit for those courses that bridge our diploma programs will be granted; therefore, significantly reducing the requirements for this second Ontario College Diploma.

Learning Outcomes:-
The graduate has reliably demonstrated the ability to

• Analyse, diagnose, and solve various motive power system problems by using problem-solving and critical thinking skills and strategies and by applyingfundamental knowledge of motor vehicle operation, components, and their interrelationships.
• Diagnose and repair climate control systems in compliance with manufacturers' recommendations.
• Diagnose and repair engine systems in compliance with manufacturers' recommendations.
• Diagnose and repair electrical, electronic, personal safety, and emission components and systems in compliance with manufacturers' recommendations.
• Diagnose and repair drive train components and systems in compliance with manufacturers' recommendations.
• Diagnose and repair suspension, steering, and brake components and systems in compliance with manufacturers' recommendations.
• Disassemble and assemble components to required specifications by applying workshop skills and knowledge of basic shop practices.
• Select and use a variety of troubleshooting techniques and test equipment to assess electronic circuits, vehicle systems, and subsystems.
• Apply knowledge of hydraulics and pneumatics to the testing and analysis of motive power systems and subsystems.
• Communicate information effectively, credibly, and accurately by producing supporting documentation to appropriate standards.
• Use information technology and computer skills to support work in a motive power environment.
• Prepare, support, maintain, and communicate data from log, record, and documentation systems.
• Apply business practices, project management skills, and communication skills to improve customer service.
• Assist in quality-control and quality-assurance programs and procedures.
• Develop and use personal and professional strategies and plans to improve professional growth, job performance, and work relationships.
• Complete all assigned work in compliance with occupational, health, safety, and environmental law; established policies and procedures; codes and regulations; and in accordance with ethical principles.

The Fitness and Health Promotion program prepares graduates to perform the roles and responsibilities of a fitness consultant and personal trainer. Fanshawe College’s Fitness and Health Promotion Faculty team consists of highly educated industry specialists, with both knowledge and experience in exercise program design, exercise prescription, fitness and health assessment, behaviour change, fitness marketing and sales, business ownership, sports and universal nutrition, as well as individual and population-based health promotion.

Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Conduct assessments of fitness, well-being, and lifestyle for clients and effectively communicate assessment results.
• Prescribe appropriate physical activity, fitness, active living, and lifestyle programs to enhance health, fitness, and well-being of clients.
• Utilize appropriate interviewing and counselling skills to promote or enhance health, fitness, active living, and well-being of clients.
• Collaborate with individuals in the selection and adoption of strategies that will enable them to take control of and improve their health, fitness, and wellbeing.
• Develop, implement, and evaluate activities, programs, and events which respond to identified needs and interests of clients* and maximize the benefits of health, fitness, and well-being.
• Train individuals and instruct groups in exercise and physical activities.
• Contribute to community health promotion strategies.
• Assist in the development of business plans for health and fitness programs, activities, and facilities.
• Implement strategies and plans for ongoing personal and professional growth and development.
• Develop and implement risk management strategies for health and fitness programs, activities, and facilities.
• Interact effectively with clients, staff, and volunteers in health and fitness programs, activities, and facilities.

The Broadcasting - Radio program is a highly concentrated hands-on approach to training students for careers in radio broadcasting and emerging broadcast media.  Students operate four broadcast properties in Fanshawe College's School of Contemporary Media building, which is equipped with the latest in broadcast technology.  CIXX-FM (106.9) is Canada's first licensed instructional radio station at full power FM utilizing the latest digital control rooms and production equipment. Areas of study include: On-Air Performance, Creative Writing, Audio and Commercial Production, Sales/Marketing/Promotions, Music and Programming and Web and Social Media content development.  Listen live to students perform on 106.9 CIXX-FM, The X at www.1069thex.com, The Falcon at www.thefalcon.ca, CFRL Radio at www.cfrlradio.ca, and Stellar Radio, live video and audio at livestream.com/stellar_radio.  Broadcasting - Radio students learn in a live on-air environment while performing on-air and various job functions identical to those in the Broadcast industry

Learning Outcomes
The graduate has reliably demonstrated the ability to

• create radio productions and audio content, in studio and on location, using relevant broadcasting equipment and related industry technologies.
• Deliver, support and promote radio broadcast content via multiple platforms using a variety of media.
• Participate in the planning and preparation of programming content for a variety of radio formats.
• Monitor and evaluate the quality of radio broadcasts using appropriate relevant resources, tools and equipment which meet current industry standards.
• Assist in promoting the a station's brand and generating revenues through a variety of marketing and advertising sales activities.
• Plan and prepare interviews, scripts and reporting content for use in radio broadcasts.
• Use business skills and accepted industry practices in the completion of tasks and projects.
• Keep current with the needs of the broadcast industry using strategies that enhance work performance and guide professional development.
• Perform all work in compliance with relevant statutes, regulations, legislation, industry standards and company policies.
• Present live programming on air to relay various types of information and stories in different formats.